Episode 50 - Nothing Happens By Itself
The Cheeky Sales Coach
Cheeky Sales Coach Episode 50 - Nothing Happens By Itself My motto for life and business. Some thoughts on putting it all together and fifty weeks of the Cheeky Sales Coach. This is the final Cheeky Sales Coach podcast. We might occasionally add something here, but our goals to create fifty weeks of content, and we've completed that. PLEASE send me your questions and feedback. I'm always going to create something new. Tell me what you need! More fun at :-)
info_outline
Episode 49 - You Control Almost Nothing
The Cheeky Sales Coach
Cheeky Sales Coach Episode #49 - You Control Almost Nothing You control almost nothing This is not a negative statement Take stock of what you do control Target your audience You need to evolve like an animal You can control your process Track your progress This game never ends More cheeky videos at :-)
info_outline
Episode 48 - Start with Why
The Cheeky Sales Coach
Cheeky Sales Coach Episode #48 - Start with Why If you haven't read Start with Why by Simon Sinek, Do So Immediately! Also read Relax Focus Succeed. Everything in your life and business is a lot better if you begin by examining why you're in business and why you're doing what you do. More Cheeky goodness at :-)
info_outline
Episode 47 - Beware the Bad Fit
The Cheeky Sales Coach
Cheeky Sales Coach Episode #47 - Beware the Bad Fit Just like dating - you need to avoid a bad fit with your marketing. Avoid the Bad Fit. The way you do one thing is the way you do everything. Is it all about the price? Communications Count. You don't have to help every stray dog. You don't have to pick up every nickel. Your clients are your brand. More cheeky goodness at :-)
info_outline
Episode 46 - Tell Your Story - But How?
The Cheeky Sales Coach
Tell Your Story - But How? - Episode 46 Stories are a great way to market. But there are several ways to tell a story. Books mentioned (Yes, these are Affiliate links): Russell Brunson, DotCom Secrets: The Underground Playbook for Growing Your Company Online Donald Miller, Building a StoryBrand: Clarify Your Message So Customers Will Listen Daniel H. Pink, A Whole New Mind: Why Right-Brainers Will Rule the Future Sheridan, They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer More cheeky goodness at...
info_outline
Episode 45 - Schedule Your Success
The Cheeky Sales Coach
Cheeky Sales Coach Episode #45 - Schedule Your Success Wherein we talk about sales calendars, marketing calendars, and how to effectively plan your activities to maximize success. More videos and goodness at Other videos mentioned: Episode 29 = Episode 42 = :-)
info_outline
Episode 44 - Know Your Buyers' Habits
The Cheeky Sales Coach
Cheeky Sales Coach Episode 44 - Know Your Buyers' Habits Past behavior is an excellent indicator of future decision making! Everyone's a buyer sometime. Don't talk about the thing you're selling. There's always another alternative. You are not likely to change anyone's buying behavior. More cheeky videos at :-)
info_outline
#43 - Build Your Marketing Budget
The Cheeky Sales Coach
Cheeky Sales Coach #43 - Build Your Marketing Budget Your marketing budget is definitely not just about money. You need to market time as well. And once you start outsourcing, you need to manage marketing projects. Nothing's free. Money, time, or outsourcing: Nobody rides for free. Handout for this video is available to members at More Cheeky goodness at :-)
info_outline
Episode 42 - Marketing is Forever
The Cheeky Sales Coach
Cheeky Sales Coach Episode 42 - Marketing is Forever The word of the day is "Consistency." That's what you need to keep your marketing funnel full - and therefore your sales funnel as well. More videos and downloads at . :-)
info_outline
Episode 41 - Don't Confuse Your Buyers
The Cheeky Sales Coach
Cheeky Sales Coach #41 - Don't Confuse Your Buyers How do you determine the right number of options, the right amount of information, and how you mesh your offering with your clients' needs? More videos and info at :-)
info_outlineFirst, a few notes about the Cheeky Sales Coach class. There's a Sales Campaign Construction Kit over at cheekysalescoach.com. If you're a paid subscriber, you can download that document. If you're not a subscriber, that's okay. You can figure this out for yourself.
Note also that we've added subtitles (captions) and chapters to all these videos and all the videos on the Relax Focus Succeed YouTube channel. Lot more details on that process are in this video: https://www.youtube.com/watch?v=3my9CCDUqoY.
-- -- --
Now for today's content. In Episode Two we discussed the Sales Funnel. Today we're dig into the pieces of the funnel to look at a very important point: Every single piece of your process has to do its job!
The word of the day is Entropy. That means a decline into disorder. What's that got to do with sales? Well . . . you can only pay attention to a limited number of things. And whatever piece you're not paying attention to right now will naturally start to fall apart and decay.
Here's a very simplified funnel:
- Leads
- Call-Down script
- Offer
- Appointment
- Proposal
- Contract
Each of these needs attention in turn. How do you fix this? You have to build self-fixing into the process. You have to give every piece the attention it deserves. Some things need attention every years; others need it constantly, every week.
After all, there's no magic in sales: It's a process!
Feedback is always welcome. Fill out the form at https://www.cheekysalescoach.com.
:-)