375 - Shockwave Therapy Secrets: What Most Podiatrists Are Missing with James Ferrie
Podiatry Legends Podcast
I’m joined once again by musculoskeletal podiatrist James Ferrie to talk all things shockwave therapy. James delves into what he’s learned over 14 years of clinical experience, including the crucial role of timing, the difference between radial and focused shockwave, and how to maximise outcomes. If you’ve got a shockwave device gathering dust or you’re using it the same way on every patient, this episode is for you. This is one of those episodes you’ll want to listen to more than once. “The same intervention can have a completely different outcome depending on the timing.”...
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374 - Property Investment, Boutique Wine & Calculated Risk-Taking with Mark McGill
Podiatry Legends Podcast
In this week’s episode of the Podiatry Legends Podcast, I had the pleasure of chatting with Mark McGill, an award-winning real estate agent, property investor, boutique winemaker, Airbnb owner and calculated risk-taker. Mark’s story is inspiring because it’s real. He’s not just doing one thing; he’s doing business and life on his terms. For podiatrists and entrepreneurs alike who want more freedom, impact, and joy from their work, there’s a lot to learn here. “Love the one you’re with; that goes for staff and clients.” - Mark McGill. If you like great...
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373 - Podiatry Student Recruitment Research and Unity in the Profession
Podiatry Legends Podcast
Regardless of the country you live in we all face the same inssues. What does the future of podiatry look like? In this episode, I speak with three influential podiatrists from the US, Dr Ben Pearl, Dr Patrick Deheer and Dr Patrick Agnew, about the profession’s past, its current challenges, and how we can inspire more students to choose podiatry as a career. We delve into marketing strategies tailored towards potential students, the importance of ongoing research, and how to silence internal negativity and foster a more unified profession. 7 Key Takeaways Podiatry is facing...
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372 - Unlocking the Power of the Neurosensory Foot with Dr Emily Splichal
Podiatry Legends Podcast
In this episode of the Podiatry Legends Podcast, I sit down with Dr Emily Splichal to explore the neurosensory foot and how it’s revolutionising podiatric care. Emily shares her incredible transition from traditional surgery to functional, sensory-based podiatry, revealing powerful insights about the role of nerve stimulation, fascia, and patient empowerment. Whether you're a seasoned podiatrist or just curious about the future of foot health, this is one conversation you don't want to miss. "You don’t need to be barefoot all the time. You just need to wake up your feet every day."...
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371 - Biomechanics and the Future of Podiatry: Insights from Abid Ali
Podiatry Legends Podcast
In this episode of the Podiatry Legends Podcast, I chat with Abid Ali, a musculoskeletal podiatrist from Coventry, UK, about his journey from the safety and predictability of the NHS to the unpredictability of private practice. Abid is the owner of the and also runs . Takeaway Points: Embrace biomechanics for better patient outcomes and a holistic approach. Mentorship is crucial for professional growth and avoiding common pitfalls. A successful practice depends on combining clinical skills with sound business knowledge. Innovation and keeping up with new treatment...
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370 - Managing Stress as a Podiatry Business Owner The Key to Avoiding Burnout
Podiatry Legends Podcast
In this episode of the Podiatry Legends Podcast, Tyson Franklin dives deep into the crucial topic of managing stress as a podiatry business owner. As many podiatrists juggle patient care with the demands of running a practice, stress and burnout can quickly take a toll on both health and business performance. Tyson shares his personal experience and offers practical strategies to avoid burnout, including time management tips, the importance of work-life balance, and how to build a strong, supportive team. Whether you're struggling to manage your workload or simply looking for ways to...
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369 - VIMAZI Footwear with Simon Bartold
Podiatry Legends Podcast
In this week’s episode of the Podiatry Legends Podcast, Tyson Franklin sits down with Simon Bartold to explore the unique features of VIMAZI Footwear. Do we need another running shoe brand? Yes, we do! Learn about how VIMAZI's scientific approach to footwear design is revolutionising how we think about running shoes and helping athletes of all levels prevent injuries. VIMAZI Footwear is designed based on the physics of running, making it different from traditional shoe brands. To learn more about Vimazi footwear, visit (There's an easter egg at the end of this episode, so make...
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368 - Point of Care Ultrasound with James Ferrie
Podiatry Legends Podcast
In this week's Podiatry Legends Podcast, I had the pleasure of sitting down with James Ferrie, a sports and musculoskeletal podiatrist from My Sports Podiatry in Docklands, Victoria, to discuss point-of-care ultrasound and its benefits for our patients. Whether you're just starting out in practice or looking to enhance your existing clinic, this episode will give you the tools and knowledge to incorporate ultrasound into your diagnostic toolkit. Nine Key Takeaways from the Episode: Point-of-care ultrasound enhances diagnostic accuracy by providing real-time imaging of soft...
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367 - The Hidden Benefits of Buying an Existing Podiatry Practice with Jonathan Small
Podiatry Legends Podcast
This episode of the Podiatry Legends Podcast discusses the often-overlooked benefits of buying an established podiatry business. Tyson Franklin and Jonathan Small explore why acquiring a practice could be a game-changing move for aspiring podiatrists. If you're interested in growing your career without the typical start-up headaches, this episode offers practical advice on how to make a successful transition into practice ownership. Ten Key Takeaways from the Episode Buying an established practice gives you immediate cash flow. Systems for patient management, billing, and operations are...
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366 - Why Semi-Custom Orthotics Could Be Your Practices Secret Weapon with Steve Jackson
Podiatry Legends Podcast
Have you ever wondered if semi-custom orthotics could improve your practice? In this week's episode of the Podiatry Legends Podcast, I chat with MSK Podiatrist Steve Jackson from Western Australia about the benefits of shifting from custom to semi-custom foot orthotics. Steve shares how this shift has revolutionised his practice and patient care, leading to quicker treatment times, better results, and an overall more efficient workflow. Don’t miss out on these game-changing insights and learn why semi-custom orthotics could be your secret weapon. If you have any questions about this...
info_outlineWhat are you podiatry business plans for 2021? Have you given it much thought or is it going to be a repeat of 2020, and yes I know COVID has been a hurdle but did you know that some podiatry business had their best year?
It didn't happen by accident, they had their best year because they adapted to the current situation and took action.
Now before YOU SWITCH OFF and think SHIT, this is just going to be a sales podcast, hang around for a little bit longer as you may learn a few things.
On this episode, I am joined by:
Carly O’Donoghue – Stepping Out Podiatry (Sunshine Coast)
Chloe Wear – The Woodvale Podiatrist (Perth)
Aadila Dadda – Happy Feet Queensland (Brisbane)
Jasmine Kouch – 2 Right Feet Podiatry (Kilsyth, Victoria)
Trina Goard – Armidale Podiatry (Armidale)
Judi France – Toowoomba Podiatry (Toowoomba)
Jonathan Small – Health First Foot & Gait Clinic (Southam, UK)
The reason I asked them to join me for this particular episode is that they’ve all completed the 12-Week Podiatry Business Reboot and have flourished, and I think it would be beneficial to hear from podiatrists who have gone before you.
No One Knew the Questions
I’d like to point out I have not given anyone these questions to think about first, so I’m not exactly sure what they’re going to say, which I knew would be fun and also produce some very honest answers.
Initial Questions Around Coaching
Q1: - Have you ever been in a coaching program before?
Q2: When you first heard about the 12-Week Podiatry Business Reboot, why did you decide to do it? What was happening or not happening in your business?
We then moved onto discussing specific questions about the content in the 12-Week Program
- WEEK 1: Developing Team Culture– Which was about aligning your team with your own business beliefs and values. And, even if you're a solo practitioner, you still have a team (Accountant etc).
- Q3: Was that a useful topic?
- Weeks 2-5: Covered Systems (Recalls, Reactivation & Incomplete Rx)- There is a difference in how these are used.
- Q4: Most podiatrists have systems, but did this program open your eyes to a few holes that may have existed with what you previously had set up?
We also covered Patient Journeys and Treatment Journeys and how a patient flows through your business and the potential services you may offer.
- Q5: Did this change the way you approached your patients?
- Week 6: We dug deep into finding your Ideal Patient & Niching
- Q6: Did you get more clarity on who your ideal patient was, and the type of podiatry work you should be targeting?
- Week 7: Pre-framing Conversations & Directing the Conversation - Selling without selling.
- Q7: Did this help with your communication?
- Week 8-9: Developing your marketing strategy, creating a Yearly Marketing Plan(Roadmap) and Developing a Daily, Weekly and Monthly Marketing Plan (GPS)
- Q8: Prior to doing the 12-week reboot, did you have a 12-month roadmap for your marketing, or did you just play it by ear?
- Weeks 9-12: Protecting & Developing Your Brand and improving your web presence/website.
- We also discussed understanding the important NUMBERS in your business that really matter, which lead to a concept called Punctuated Equilibrium.
If you've got this far, I’ll explain what is involved in the 12-Week Reboot:
- 12 x 1-hour weekly Zoom Meetings: All meetings are recorded and uploaded to a private Facebook Group, so if for some reason you cannot make a scheduled meeting, you can catch up with the recording.
- Q9: Did anyone here miss a meeting?
- Weekly Q & A session via Zoom
- Templates & Frameworks: As we work through each session, templates and frameworks will be uploaded to the FACEBOOK GROUP.
- Q10: Did everyone find them useful?
- Unlimited email questions during the 12-weeks program
- Video tutorials are created for common group questions
To wrap up, if someone has listened to this and they’re sitting on the fence what would be your advice be?
If you have any questions about this episode, please email me at .
If you want to learn more about my next 12-Week Podiatry Business Reboot or join the Podiatry Business Owners Club on Facebook, please follow the links.
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