Apple iOS 14 Update, the Impact on your Facebook Ads and Why I’m Not Stressing!
Marketing Ink: Big Ideas for Local Businesses
Release Date: 01/27/2021
How to Leverage AI for Content Creation & Automation
Marketing Ink: Big Ideas for Local Businesses
In this episode of Marketing Ink, host Allie Bloyd welcomes Jonathan Mast, a digital marketing expert turned AI enthusiast, to uncover how AI tools like ChatGPT, MidJourney, and Flux are revolutionizing marketing and business growth. From his journey into AI-driven marketing to his top recommendations for AI-powered content creation, Jonathan shares insider strategies to maximize efficiency and amplify results without losing the human touch. What Does Jonathan Share? 🚀 AI as a Business Amplifier: How AI can enhance your marketing, streamline workflows, and unlock creativity. 🛠️ The...
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How to Use YouTube Ads to Skyrocket Your Business
Marketing Ink: Big Ideas for Local Businesses
In this episode of Marketing Ink, Allie Bloyd sits down with YouTube advertising expert Ben Jones to uncover the secrets behind running high-converting YouTube ad campaigns that can transform your business. From transitioning away from Facebook ads to mastering YouTube’s unique ad formats, Ben shares expert insights on targeting, creative strategy, and conversion tracking that service-based businesses and event marketers can leverage for massive ROI. What Does Ben Share? ✅ Why YouTube Ads Are a Game Changer – Discover how businesses are using YouTube ads to scale faster and more...
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What is an Operator and WHY do you need one?
Marketing Ink: Big Ideas for Local Businesses
In this episode of Marketing Ink, host Allie Bloyd welcomes operations expert Jhana Li to uncover the hidden keys to building a scalable and efficient business. From her early journey as a COO for startups to founding her own company, Jhana reveals the operational strategies that help entrepreneurs plug the leaks in their businesses and reclaim their time and profits. What Does Jhana Share? The Role of Operations: Jhana explains how operations act as the glue that holds a business together, fixing inefficiencies and retaining resources. Recognizing Operational Gaps: Learn why visionary...
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How to Grow Your Business Without Running It
Marketing Ink: Big Ideas for Local Businesses
In this episode of Marketing Ink, host Allie Bloyd sits down with serial entrepreneur Nathan Hirsch to explore the essential elements of building and scaling a business. From starting his entrepreneurial journey selling textbooks in college to creating multiple successful ventures, Nathan shares the strategies that helped him hire effectively, scale efficiently, and plan for exit opportunities. What Does Nathan Reveal? Hiring the Right Talent: Nathan breaks down his proven method for identifying and onboarding top talent, including the use of virtual assistants and operators to streamline...
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What Happened in 2024?
Marketing Ink: Big Ideas for Local Businesses
In this episode of Marketing Inc, Allie Bloyd shares her highs and lows of 2024 and outlines her goals and market predictions for 2025. Allie recounts her journey of launching her first public event detailing the extensive promotional efforts, initial fears, and ultimate success. Discussing the importance of stepping out your comfort zone and having invaluable support. With a substantial response to the event, Allie reflects on the lessons she learned and prepares for her future endeavors. ---------------------------------------------------------------- Connect with Allie: If you want...
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How To EXPLODE Your Business With Youtube Ads
Marketing Ink: Big Ideas for Local Businesses
In this episode of Marketing Ink, host Allie Bloyd sits down with YouTube advertising beast Aleric Heck to dive deep into the world of YouTube ads. Aleric shares his journey from starting a YouTube channel as a teenager to becoming a leading authority in YouTube ad strategies for education based, coaching, and consulting businesses. What Secrets Does Aleric Share? The Winning Ad Formula: Aleric breaks down the hook, educate, and call to action structure for high performing ads. Creative Strategies: Tips on creating authentic, high converting video content with minimal...
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Blueprint to Building a $100K/Month Coaching Business
Marketing Ink: Big Ideas for Local Businesses
In this episode of Marketing Ink, Allie shares actionable steps for growing a coaching business to over $100,000 per month. She outlines four types of coaching programs, emphasizing the importance of starting with a highly leveraged group coaching model. Allie covers how to create compelling offers, validate them with small ads, and sell your program before building all the content. She also stresses the importance of scaling through paid ads, understanding your customer acquisition costs, and delegating tasks like sales and administrative work as you grow emphasizing focus on sales...
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How To Attract Wealthy Clients Podcasting with Josh Forti
Marketing Ink: Big Ideas for Local Businesses
Josh Forti shares his journey as an entrepreneur and how he discovered the Golden Mic Method. He discusses the importance of focusing on principles and proven marketing and sales techniques… rather than chasing after new and flashy tactics. The Golden Mic Method is a principle-based approach to sales that utilizes a podcast as a platform to reach and attract high-paying clients. He also highlights the importance of making the podcast about the guests and their ideas, rather than using it as a platform to pitch his services. The Golden Mike Method focuses on building a platform...
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Education vs. Entertainment: Finding Your Content Style
Marketing Ink: Big Ideas for Local Businesses
In this episode of Marketing Ink., host Allie Bloyd interviews Millie Adrian, successful YouTube content creator and coach. They discuss Millie's transition from aspiring dancer to social media educator, revealing key strategies for growing an audience on platforms like Instagram, YouTube, and TikTok. Millie shares insights on the importance of niching down, engaging with audiences, and balancing content creation across multiple platforms. She also offers valuable tips on maintaining consistency, creating compelling thumbnails, and leveraging both short-form and long-form content...
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From NFL Strength Coach to Wellness Center Success
Marketing Ink: Big Ideas for Local Businesses
In this episode of Marketing Ink, host Allie Bloyd interviews one of her highly successful coaching student, Ryan Turner, owner of Infusion Wellness Center, located in Montgomery, AL. Ryan shares his journey from being a strength and conditioning coach for the Atlanta Falcons to founding his wellness center in Montgomery in 2016. Highlighting key aspects of his early business growth through word of mouth, customer service, and strategic marketing, Ryan & Allie discuss valuable insights for local and small business owners. Ryan shares his expansion into IV therapy, body contouring,...
info_outlineApple iOS 14 update has caused chaos and confusion in the Facebook ad world. Here is my breakdown of what this is, why it matters, and what you dan do to prevent us from taking a negative impact on your business. My AB3 ad strategy means that I have virtually zero changes to make to ensure that our ads continue working as planned, and i'll walk you through those steps to implement them yourself!
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