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BTI #193: Fast Lane vs. Slow Lane Sales - What You Need to Know

Beyond the Image Podcast

Release Date: 02/08/2021

BTI #331: Avoiding Distractions with David Wood show art BTI #331: Avoiding Distractions with David Wood

Beyond the Image Podcast

I’ve been talking a lot on this show about really unpacking what the true journey of entrepreneurship really is. Oftentimes, thanks to social media, we get only a veneer perception of what it means to live the life of an entrepreneur. It’s easy to look at people on Instagram with expensive clothes, nice watches, and fancy cars and think, “I too could live that life!” Then you start out and realize that you have to do all things in your company, including sweeping the floors. In this spirit of truly shedding light on the journey of entrepreneurship, I want to talk about all the things...

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BTI #330: Maybe it's Photoshop? show art BTI #330: Maybe it's Photoshop?

Beyond the Image Podcast

The date was 4/1/17 and I posted what ended up being one of my highest engaged posts I had ever done on Instagram.  In this episode, I’m reading you the caption, the reactions, and something that really upsets me. “The photos are edited to finish the narrative that we were telling through the location, through the set-up, through the styling, through the hair and makeup, through the poses, through the energy, through the pose, through the facial expression; all of it.” IN THIS EPISODE Hear all about the post James shared years ago. Too photoshopped? What actually goes into creating...

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BTI #329: My Plan Has Be Foiled! show art BTI #329: My Plan Has Be Foiled!

Beyond the Image Podcast

It’s Friday and we do not have time to waste! I’m jumping into the top 5 worst jobs I’ve ever had. But more importantly, I am diving into how I could have completely avoided working any of these jobs. “Perhaps if I did a little bit better in my planning, maybe I never would have had to work these jobs.” IN THIS EPISODE Hear my top 5 worst jobs I’ve ever had and why. How planning changed everything for me. The importance of building out annual plans and breaking them down all the way to our daily actions. Taking the macro and turning it into the micro.   The Legacy Planner...

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BTI #328: About Time to Discuss Time with Shannon Fable show art BTI #328: About Time to Discuss Time with Shannon Fable

Beyond the Image Podcast

It is about time we did a podcast discussing time.

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BTI #327: BTI #327: "I'll Think About It"

Beyond the Image Podcast

Did I ever tell you about the time I became a NY Times Best Selling author? I pioneering a new marketing strategy that was building my company’s brand awareness, generating validation and creating new jobs.

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BTI #326: I Was Wrong show art BTI #326: I Was Wrong

Beyond the Image Podcast

It’s not easy for someone to admit when they were wrong. For the second time in recorded history (no way to verify that), I was wrong.

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BTI #325: Sex Sells Part II with Nikole Mitchell show art BTI #325: Sex Sells Part II with Nikole Mitchell

Beyond the Image Podcast

We are diving back into the conversation about empowering women and how they choose to build their brands and business.

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BTI #324: When Authenticity Loses Authenticity show art BTI #324: When Authenticity Loses Authenticity

Beyond the Image Podcast

Looking back over the years, a lot of what I saw in hindsight was inauthentic. I couldn’t see it while I was in it, but looking back, I did. There were specific instances and larger themes where I can see I strayed off course and got lost a bit.

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BTI #323: It's Been Real But... I Gotta Jet! show art BTI #323: It's Been Real But... I Gotta Jet!

Beyond the Image Podcast

I was on IG the other day when I saw a post that said, “Why are people talking about 2021 being over and the inability to wait for 2022? Do you realize that there is still weeks/days/hours/minutes still left in this year?”

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BTI #322: Stay Different with Billy Polson show art BTI #322: Stay Different with Billy Polson

Beyond the Image Podcast

My guest today is no stranger to the Beyond the Image podcast, most of my audience, and our FITposium alumni. Billy Polson has been within our community for several years now and has been a presenter at our FITposium conference for several years. He is the Founder of The Business Movement and the Founder of DIAKADI, which is a fitness studio that has won best studio in San Francisco 15 of the 17 years it has been open. We are diving into why you should be different, especially now more than ever.

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More Episodes

In business we have two types of sales. Fast lane sales are typically smaller ticket offers based upon more of a transactional relationship with a customer whereas slow lane sales are core offers or high ticket offers to a nurtured audience that we as entrepreneurs have a successful relationship with.

Both can exist in our business, but in this episode of Beyond the Image, host James Patrick discusses how to use fast lane sales without focusing too much on the transaction but to leverage them to build a long-term client relationship.

CONNECT WITH JAMES
www.JamesPatrick.com
https://www.instagram.com/jpatrickphoto/

This episode is brought to you by www.FITposiumPLUS.com where you get monthly live coaching and education modules to support you in your business development goals!