644: Kat Anderson: Design Build and Bookkeeping Classes for Interior Designers
Release Date: 02/23/2021
657: Power Talk Friday: Dolores Hirschmann: Unlock Your Message, Unlock Your Business
A Well-Designed Business®
Welcome to A Well-Designed Business®. When someone asks you what you do, how clear are you? Are you able to communicate what you do, the value you bring to the table, who you help, and what sets you apart? Or do you struggle to define what message you’re trying to put out with your business? Today, I chat with Dolores Hirschmann, a strategist and coach who helps her clients get that clarity in their message so they can start impacting the world.
info_outline
656: April Jensen: How to Establish Client Expectations for Successful Projects
A Well-Designed Business®
Welcome to A Well-Designed Business. April Jensen of St. Louis-based ADJ Interiors was in business for 25 years before she created an onboarding doc for her high-end interior design business. April and LuAnn walk step-by-step through her onboarding doc as April lets us in on how it has helped her handle client expectations and sticky situations.
info_outline
655: Power Talk Friday: Theresa Gresham: Asking for Help in Parenthood and Your Interior Design Business
A Well-Designed Business®
Welcome to A Well-Designed Business. Single mom to a toddler and suddenly laid off when Covid started, Theresa Gresham moved into a 200ft studio to save on rent. Theresa shares her journey of building a Virtual Design Assistant business from scratch and learning the importance of self-care and hiring help.
info_outline
654: Jenny Madden: Navigating Maternity Leave in Your Interior Design Business
A Well-Designed Business®
As business owners, we face many difficult situations, including how to balance personal life with business ownership. Maternity leave is one of those situations that can change the course of your business. Jenny Madden has navigated the difficult territory of maternity leave five separate times, both in her own leave and in the leaves of her employees. Today, we’re discussing the tricky waters of maternity leave, and how you can make decisions now that will impact it in the future.
info_outline
653: Window Treatment Friday: Rising from the Ashes
A Well-Designed Business®
Welcome to a Well-Designed Business. On today’s WTF— Window Treatment Friday, Vita and I are talking about rising from the ashes of the fire that destroyed her workroom. It's every business owners nightmare. Fortunately for Vita's diligent dedication to the processes and systems within her business, Vita was able to literally rise from the ashes over night, and continue to keep her business running.
info_outline
652: Stacy Garcia: Transitioning Your Interior Design Business When Times Get Tough
A Well-Designed Business®
Welcome to A Well-Designed Business®. We spend a lot of time talking about starting your business, growing your business, and implementing the basics that lead you to success. Today, we’re talking about what happens when that success is threatened. Recessions, disasters, and unforeseeable circumstances can threaten your business. But the way you respond to those situations shows your grit, determination, and ultimately determines your success as a business owner.
info_outline
651: Power Talk Friday: Rachael Bozsik: Gaining Credibility in Interior Design
A Well-Designed Business®
Welcome to A Well-Designed Business®. Rachael is an international keynote speaker and thought leadership coach helping female entrepreneurs in the lifestyle space build personal brands. She joins LuAnn to share a practical plan for positioning your brand, honing your activities, and attracting your ideal client.
info_outline
650: Sara Barney: The Power of SEO and Business Acumen in Interior Design
A Well-Designed Business®
Welcome to A Well-Designed Business®. Design is a second career for Sara Malek Barney. Sara was an executive in the entertainment and sports industries before she became the Founder and Principal Designer of Bandd Interiors in Austin, Texas. With plenty of business savvy under her belt, when she launched her design firm, Sara knew to concentrate on two tactics to create and grow her digital footprint.
info_outline
649: Power Talk Friday: Brad Leavitt: Understanding Design-Build from the Builder's Perspective
A Well-Designed Business®
Welcome to A Well-Designed Business. Today, I welcome Brad Leavitt back for his fifth time on the show! Brad is here once again to share share his expert insight to help you better understand and navigate the design-build process. In today’s show Brad tells us what the process is like through the eyes of the builder. When you understand the builder's perspective, you will see how important it is for you to bring your A Game.
info_outline
648: Marie Flanigan: Leveraging Relationships and Making Decisions in Interior Design
A Well-Designed Business®
Welcome to A Well-Designed Business®. Today, I’m thrilled to have Marie Flanigan back on the show. Marie has more than a decade of experience as a thriving designer, one whose list of accolades goes on for days. In today’s episode, Marie is answering questions from listeners about how to make big decisions in your business— how to attract the clients and projects you truly desire, how to strategically market, how to handle client expectations, and more!
info_outlineToday with Kathleen Anderson:
Welcome to A Well-Designed Business®. Kat Anderson of Material Design, an interior design business specializing in design-build projects, shares her experience as a recently-graduated interior design student struggling to find her way in the design world. You’ll hear Kat tell how she succeeded by growing her skillset in more than just design. Kat also walks through the classes she teaches at LuAnn University.
Pick it apart:
[12:45] Kat shares why having a good understanding of your bookkeeping also helps with job costing
[17:40] Kat explains why her class benefits both beginner and mature business owners
[31:43] LuAnn explains the difference between the LuAnn University class Design Build 101 and 201
[35:08] Kat shares how she developed the curriculum for Design Build 201
[45:30] Kat shares about how awful her two years in business were
[50:05] LuAnn shares about how she coached Sara Lynn Brennan to develop processes
[53:26] Kat speaks to the designer who wants to establish a process, but has a variety of different projects
LuAnn and Kathleen Anderson’s Ah-Ha moments:
“Your finances are the heartbeat of your business.” - Kathleen Anderson
“It’s the difference between having a life that you love and feeling like when is Starbucks hiring.” - Kathleen Anderson
“An expert in their field is the one who’s made all the mistakes.” - LuAnn Nigara
More About Kathleen Anderson
Kathleen Anderson is a designer and entrepreneur delivering full-service interiors, design-build projects, window treatments, and more. With a BA in Interior Design and a Masters Degree in Architecture, she knows first-hand that business knowledge is what completes the trifecta needed to build and run a successful design firm.
Connect with Kathleen Anderson
What’s new with LuAnn Nigara
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here.
To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
A Big THANK YOU to Today’s Podcast Sponsor:
Revel Woods: This is one of those vendors you’ll be so happy you took the time to set up an account with. They understand interior designers which makes it so refreshing to work with them to spec amazing wood flooring for your projects. They have a huge selection and are dedicated to helping you become an expert on wood floors. Go to revelwoods.com to learn more about how you can partner with Revel Woods to give your clients beautiful flooring and add profit to your projects.