EP445: Don’t Build a Business, Build a World
Woman Owned: The Growth Podcast for Women Entrepreneurs
Release Date: 03/09/2021
Woman Owned: The Growth Podcast for Women Entrepreneurs
As a founder, you’ve likely experienced the frustration of putting in endless hours of work, pushing your growth mindset, and working with the best coaches, only to feel like your business isn’t changing. So, what’s missing? If you’ve optimized yourself but neglected the structure of your business, you might be missing the key ingredient for growth: the right business architecture. In today’s episode, Eleanor breaks down why personal development and coaching can only take you so far if the underlying systems and structures aren’t aligned for scalability. She walks you...
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Why does revenue feel inconsistent, even when your business is growing? Many women founders assume more sales will solve the problem, but what if the issue isn’t volume, but the type of revenue being generated? When income constantly resets instead of building on itself, it creates pressure, unpredictability, and a cycle that’s difficult to break. In this episode, Eleanor explores the critical difference between expiring revenue and accumulating revenue, and why this distinction matters more than most founders realise. She breaks down how different revenue models shape the stability...
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Are you making smart, responsible decisions in your business right now… or quietly increasing your risk without realizing it? In this episode, Eleanor breaks down what’s really happening beneath the surface as market volatility rises and client behavior shifts. She introduces two distinct leadership postures: growth and protection, and explains why so many CEOs are unconsciously slipping into protection mode. While it can feel like the safest move, she reveals how this instinct is often rooted in an employee mindset that doesn’t translate to entrepreneurship. Listen in to...
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What’s the real cost of unmade decisions in your business? For Eleanor, the price tag was $675,000 in just 12 months. In this episode, she reveals the two key decisions she delayed and the dramatic consequences of that deferral. It’s easy to think that postponing decisions is neutral, but Eleanor’s experience proves otherwise. Deferred decisions don’t just linger quietly; they accumulate, causing drag on your business, your team, and ultimately your bottom line. Tune in this week to as Eleanor shares why deferring decisions, especially around people and structure, is more...
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There is a stage of business growth where things can look successful from the outside and feel chaotic on the inside. Revenue is real. Clients are real. The team may even be growing. But nothing quite compounds. Every quarter feels like starting over, every hire feels like a gamble, and too many decisions still rely on instinct because there is no real operating system underneath the business. In this episode, Eleanor is joined by Dr. Lisa Marie Bobby, founder of Growing Self, who built her business from a solo therapy practice into a network of 65 clinicians operating across the United...
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There’s a moment most growing businesses hit where everything that once worked starts to feel like it’s working against you. The systems that helped you scale. The team structures that once felt efficient. Even the way you organize your week. What many leaders interpret as a people problem or sometimes a personal leadership failure is often something else entirely: a structural mismatch between your business and the environment it now operates in. In this episode, Eleanor sits down with corporate reinvention expert Dr. Nadya Zhexembayeva, founder of the Reinvention Academy and...
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If you want to grow a powerful company, you need powerful thinking, and books are one of the fastest ways to access it. In this episode, Eleanor shares the seven business books that have most shaped her leadership, decision-making, and ability to scale into the top 1% of women entrepreneurs globally. These are not trendy titles or surface-level reads. They are foundational works that influenced how she thinks about power, profit architecture, capacity, abundance, product design, onboarding, and sales. Listen in today as Eleanor breaks down why each book matters, what it unlocked...
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If the CEO job description was boiled down to one question, it would be this: what do we work on next? Most women entrepreneurs don’t struggle because they aren’t working hard enough. They struggle because they’re working on the wrong thing. Here’s the truth: businesses don’t rise to the level of their potential. They shrink to the level of their constraints. Growth isn’t about adding more marketing, more offers, or more complexity. It’s about identifying the single bottleneck restricting flow and releasing it. Listen in this week as Eleanor walks you through the...
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Are you growing your revenue but still feel broke at the end of the month? Many women entrepreneurs face this problem without realizing that the issue lies not in the revenue, but in the lack of a solid financial structure. In this episode, Eleanor breaks down the Margin Stack: a framework she uses to analyze the health of her business. If you’ve ever found yourself asking, “Why does leadership feel so exhausting if everything is working?”, then this episode will help you make sense of the financial dynamics at play in your business. You’ll learn the four cost allocations...
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If your company is objectively successful but leadership feels heavier, more personal, and more draining than you expected, you’re not imagining it. For many women founders running businesses in the one to ten million dollar range, leadership strain shows up right as things start working. This week, Eleanor is joined by Lia Garvin, a workplace expert who has led and advised teams inside some of the most operationally demanding organizations in the world, including Apple and Google. Drawing from her experience and her book The Unstoppable Team, Lia breaks down what actually happens...
info_outlineQueens of business know that we are not actually building a business, we are building a world. And this mindset is so critical when it comes to creating a Jewel Business, one that uses the 30-30-30 concept we talked about last week to garner more CIA.
We coach our clients on developing this mindset so they can stop waiting for permission and finally step up and lead. Do you want to be a minion in someone else’s world or the queen of your own domain?
Shifting into this mindset is the first step to building a jewel business. Before we talk about any of the tactical milestones you want to hit, we need to discuss the way you think about yourself, your service, and what you want.
In today's episode, I walk you through why women can sometimes struggle to step into leadership because of our conditioning and how you can rework your mindset to overcome that. I invite you to get into this energy with me, set your boundaries, and create the laws in your world. I'll also show you some of the ways we do this in my business and how other successful companies grow their worlds. Remember, you aren’t meant to be a lady in waiting; you're a queen.
Today on the Power + Presence + Position Podcast:
- What a jewel business is and the 30-30-30 concept.
- The most important mindset shift you can make as an entrepreneur.
- How many women are conditioned to think and behave.
- The difference between running a business and running a world.
- Some examples of successful companies building worlds (including mine).
- How to get clear on your boundaries and set the laws in your world.
Resources Mentioned:
- To receive weekly written gold in your inbox, make sure you sign up for my email newsletter.
- Join the Power + Presence + Position Business Accelerator or apply for theIncubator Mastermind
- EP444: What Is a Jewel Business
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