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520. Are We Sending The Correct Message To Our Applicants w Hugh Gallagher

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

Release Date: 04/21/2021

655. Let's Talk Home Service Business Branding with Thaddeus & Evan show art 655. Let's Talk Home Service Business Branding with Thaddeus & Evan

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

Hey, we're back with another interesting and fun episode for you!  If you want continued success during these times when business may slow down or dip completely, then an ‘off-season marketing strategy' will help strengthen what has already been done right! Do you want to improve your marketing strategy and get better results? No need to worry as we bring you an episode where two expert digital marketing strategists, Thaddeus Tondu and Evan Hoffman, discuss the secrets to off-season marketing. Join Tersh Blissett and his co-host on the Service Business Mastery podcast as they talk...

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654. Wasted PPC Marketing Spend & How To Maximize Your Summer's Budget show art 654. Wasted PPC Marketing Spend & How To Maximize Your Summer's Budget

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

A recent study conducted shows that 79% of marketers say PPC is hugely beneficial for their business. However, the trick is knowing HOW to develop a strategy that fosters that kind of success. But how is success in this channel measured? What do successful digital marketing campaigns even look like?   Questions like these are the reason we brought two awesome guests to our show today: & Johnny Wenzel, Digital Marketing experts from Service Titan!   Sarah is Sr. Marketing Operations Manager at Service Titan and is known for being a goal achiever, not just a goal setter. During her...

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653. Know your numbers before Summer Hits w Jim Kruspe show art 653. Know your numbers before Summer Hits w Jim Kruspe

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

Know your numbers before Summer Hits w Jim Kruspe  Episode Overview Is your business thriving, or are you just getting by? How would you even know if you do not know your numbers? You need not worry because your favorite Service Business Mastery Podcast is back with a topic that is crucial yet rarely discussed- "Know Your Numbers and How to Do Right Pricing”! Your PRICING is the most foundational element of your Business, and having a clear idea of your pricing strategy and profit margins (Gross / Net) will allow you to pivot quickly when your business slows down or spikes when demand...

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651. What Are The Best Uniform for Your HVAC, Plumbing, & Electrical Technicians show art 651. What Are The Best Uniform for Your HVAC, Plumbing, & Electrical Technicians

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

What Are The Best Uniform For Your HVAC, Plumbing, & Electrical Technicians Episode Overview “Product assortments that are built for the unique roles of your trade” HVAC Technician uniforms- What’s trending? Here we are with another exciting podcast episode for you that you definitely won't want to miss This episode will be both entertaining and helpful as Chris Walker shares some great tips on how to select the comforting yet stylish uniform when at work and slay the day like a boss. Join Tersh Blissett and his co-host as they sit with senior director of sales from Carhartt Company...

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652. Improve Your Personal Efficiency & Productivity Instantly With Help From Blaine Oelkers show art 652. Improve Your Personal Efficiency & Productivity Instantly With Help From Blaine Oelkers

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

Blaine Oelkers - Improve Your Efficiency & Productivity Instantly  Episode Overview Join Tersh Blissett and his co-host as they discuss with Blaine Oelkers (Chief Results Officer, and CEO Warrior) about becoming more efficient with your personal life, which will, in turn, create more efficiencies within your business! Let Tersh Blissett and Josh Crouch be your guide in getting you to the top here at Service Business Mastery. (Blaine Oelkers is a lifetime entrepreneur, a graduate of Purdue University and Stanford University’s Entrepreneurship program. He’s a leading authority on...

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650. Email Marketing Like A Pro show art 650. Email Marketing Like A Pro

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

“Email is a great way to get more work and referrals; so don't overlook that I know there are a lot of things to learn about advertising and how to acquire new customers, but don't forget about your existing customers. They are always going to be your best prospects.” -David Hoffman How to Use Email Marketing Like A Pro! “ helps ServiceTitan customers leverage all of the homeowner information they have inside of ServiceTitan to deliver hyper-targeted email marketing campaigns to win more business. ServiceTitan Phones Pro helps ServiceTitan customers reimagine the entire phones and call...

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647. How An Extended Warranty COULD Transform Your HVAC Contracting Business If Done Right. show art 647. How An Extended Warranty COULD Transform Your HVAC Contracting Business If Done Right.

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

 How An Extended Warranty COULD Transform Your HVAC Contracting Business If Done Right. Listen to what Gus and Rich say to ensure we avoid costly mistakes. Episode Overview Hey everybody, today on the show we are super excited to have Gus Vassilopoulos and Rich Jurek from Trinity Warranties on the show, and we will discuss extended warranties and how HVAC contractors can leverage them to sell more systems, as well as what you don't know can hurt you in terms of extended warranties. Extended Warranty- A Bliss or a Missery? Join Tersh Blissett and his co-host as they discuss with Gus...

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646. Optimize & Automate The Productivity of Your HVAC Contracting Business With Ari Meisel show art 646. Optimize & Automate The Productivity of Your HVAC Contracting Business With Ari Meisel

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

Episode Overview “The inspiration for entrepreneurs comes from all over, but for Ari Meisel, bestselling author, productivity expert, and founder of the company Less Doing, desperation was the driving force that helped him launch the business and led to productivity breakthroughs that changed his life.” Join Tersh Blissett and Co-host Josh Crouch as they interview Ari Meisel and discusses Leverage Virtual Assistant Service, a service that helps people outsource task that takes up the majority of their time, and so that they can be allocated to their more important tasks. Let Tersh Blissett...

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645. How Can you be the X-Factor in Your HVAC Business? show art 645. How Can you be the X-Factor in Your HVAC Business?

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

How Can you be the X-Factor in Your HVAC Business? Read more on our website Connect with Pete   Hey, we're back with another informative episode for you! Yes, this episode is unique as Pete Ramsey brings his insightful knowledge on how to run a business and how to do it successfully. Join Tersh Blissett and his co-host as they discuss with Peter Ramsey on The X Factor, how you can make your business stand out and various aspects of the HVAC business. Let Tersh Blissett and Josh Crouch be your guide in getting you to the top here at Service Business Mastery. Tune in as they sit down with...

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644. The Wives of HVAC Podcast Hosts Live at The AHRexpo 2022 show art 644. The Wives of HVAC Podcast Hosts Live at The AHRexpo 2022

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

“A couple who builds together stays together. It grows and makes your relationship stronger.” --- Join Kathleen Ridley, wife of host Brent Ridley as she speaks with Julie Blissett and Leilani Orr, who balance many responsibilities as women while still thriving. She also talks about being a trades spouse, having children, and managing a business and podcast brands. “Motherhood is the greatest experience of a woman’s life, but it comes with plenty of emotionally draining challenges.”  As a woman from a business, family, kids and personal life is a constant juggling act....

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More Episodes

Tersh talks with Hugh Gallagher of The Gallagher Search Group about hiring do's and don't's when it comes to finding new employees!

Today's market is one of extreme uncertainty when it comes to hiring new employees! We have always had to battle the competitors within our industry, but now we are battling the extremely high-paying unemployment department as well. Tersh and Hugh talk about what it takes to get and retain the most qualified individuals for our team. Tersh shares his hiring practices and some of the ways he has found success when hiring.

Here is a little about Hugh and his team over at The Gallagher Search Group...

The Gallagher Search Group, Inc is a Recruiting and Consulting firm based in the Lehigh Valley area of Pennsylvania. We have two goals: to help our clients improve their own recruitment function in order to minimize the need to enlist third-party recruiters for assistance and to deliver the very best talent at an affordable price when your in-house efforts aren’t generating the talent you seek. In order to achieve this, we act as a true partner to your organization. We have the same goal, make YOUR recruitment function the very best it can be. We do this through our unique service offerings which focus on improving your organization’s ability to recruit and retain talent.

Call us to schedule a free consultation to determine what custom service would work best for your organization.

Our services include:
On-Site Consulting - Our on-site corporate recruitment training program for your recruiting team and hiring managers. Learn how to effectively recruit from the best in the area!! We have half-day, full-day, week-long, and longer-term on-site programs available to fit your needs.

Recruitment Consulting and Process Improvement - Our human capital consultancy works with your board, your executive team, or your HR and recruiting leaders to look at your current recruiting function in order to uncover areas of opportunity and needed process improvement. We share our findings with you and discuss ways of making an immediate and sustainable change to the way you recruit and retain talent!

Executive Search – Our team of search professionals will identify, attract and deliver the top-end talent your organization needs to grow! We work on both a retained as well as a contingent basis and our pricing structure is flexible to ensure you are getting the top talent you need at a price that won’t break the bank! 

In today's episode, Tersh & Hugh talk about the 6 MUST DO's for you to hire amazing people for your team!   

Our Deep Dive~

  1. Don't waste people's time during the interview process.
  2. Watch your interviewee's reactions in a tough situation.
  3. Tersh explains his virtual hiring events.
  4. Give an infomercial of your business...
  5. ...you'll have to listen to the rest of the episode for these juicy details! 

 

RESOURCES

"If you know how people will emotionally react, you have an advantage more valuable than all of humanity's innovations."

Thank you for listening to another episode of the Service Business Mastery Podcast!