loader from loading.io

520. Are We Sending The Correct Message To Our Applicants w Hugh Gallagher

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

Release Date: 04/21/2021

668. Mastering Communication, CRM, and Reputation Management for Small, Local Businesses show art 668. Mastering Communication, CRM, and Reputation Management for Small, Local Businesses

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

TODAY'S EPISODE KEY TOPICS & SUBTOPICS How to optimize your communication with customers Tips and strategies for improving communication channels and customer relationship management Focusing on the customer experience Overcoming the marketing challenges you face as a small business How to meet customers where they’re at Adding channels of communication to your contracting business, like a text line and website chat Generating and managing leads with an automated CRM system  Driving ROI through customer communication and external services  The benefits of using Signpost’s...

info_outline
668. Powerful Strategies for Training Apprentices Into Skilled Technicians w/ Al Levi show art 668. Powerful Strategies for Training Apprentices Into Skilled Technicians w/ Al Levi

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

For your service business to be profitable and highly-rated, you need to have great technicians… But to have great technicians who will leave a legacy for generations to come, you need to put some systems into place!    Meet Al Levi (), a Business Consultant (), Contracting Business Expert, and Author of The 7-Power Contractor (). With over 25 years of experience as a contractor and business owner, Al was able to implement systems in his business that enabled him to sell his share of the family business and retire before 50.   Join us as we talk with Al about how to create and...

info_outline
667. How to Implement an Effective PR Strategy for Your Home Service Business w Heather Ripley show art 667. How to Implement an Effective PR Strategy for Your Home Service Business w Heather Ripley

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

KEY TOPICS & SUBTOPICS FOR THIS EPISODE   Public Relations for Home Service Business Should you implement PR strategies as a small contracting business? The purpose and benefits of working with a PR firm. When and how to create and scale new PR opportunities for your home service company. The difference between public relations, advertising, branding, and marketing. How to implement an effective PR strategy based on your business goals. Why should contractors care about public relations? To scrape the surface, PR can help you get new customers, reach your business goals, create...

info_outline
665. Create Emails That Don't Suck w Rob & Kennedy show art 665. Create Emails That Don't Suck w Rob & Kennedy

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

On today's show, we talk about emails and how bad it sucks creating them... From email leads at zero… to becoming email marketing heroes… our guests will give you kick-ass email strategies to help you scale your business. Rob & Kennedy are the “Email Marketing Heroes” to save your email content today and help you CAPTURE leads… Imagine that! Email marketing that DOESN’T make you sick in your mouth! You might know them as hosts of the very entertaining podcast, The Email Marketing Show, or as the founders of the survey platform that makes you sales, ResponseSuite – my...

info_outline
664. Elevate Your Brand’s Authority w Stephen Houraghan show art 664. Elevate Your Brand’s Authority w Stephen Houraghan

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

Notes from today's Service Business Mastery podcast episode: What is a BRAND? Let’s peel back the o”g”nion Boils down to your reputation Perception in the client’s mind Impact on the market It’s really about YOUR reputation Going above and beyond is a basic foundation for building a great brand You can not change your visual Your Brand is like an iceberg We can all see the tip Below the surface, there is so much more going on… What questions should we ask our agency when we are looking to rebrand? They should be asking customer-centric questions The...

info_outline
663. How Do We Hire HVAC Technicians For The Skilled Trades? show art 663. How Do We Hire HVAC Technicians For The Skilled Trades?

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

Are you looking for valuable business advice to reach that seven-figure revenue mark? Do you want actionable tips to properly navigate through every business challenge you encounter as a tradesperson along the way? Then this podcast is definitely for you.  In this episode, we'll discuss how the industry is changing and how hiring is evolving amid that disruption. Moreover, Keith will also discuss how he has evolved during this transition phase and what makes it more fun! You don't want to miss this fascinating discussion about the various aspects of the HVAC industry!! [00:13:00] Keith...

info_outline
662. How Data Analysis Can Transform Your Home Service Business show art 662. How Data Analysis Can Transform Your Home Service Business

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

KEY TOPICS & SUBTOPICS Defining data analysis The benefits of data analytics for service business owners How data analysis works and the types of insights gained from it Demystifying the stigmas and negative mindsets around data analytics  The role of data hygiene in the accuracy of data analyses What is data hygiene and why does it matter for service businesses? In this episode we discuss: What is data analysis and how can it benefit service business owners? Demystifying the stigmas and negative mindsets around data analytics  The role of data hygiene in the accuracy of data...

info_outline
661. Hiring for The HVAC, Plumbing & Electrical Trades Is A Piece of Cake! show art 661. Hiring for The HVAC, Plumbing & Electrical Trades Is A Piece of Cake!

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

Service businesses are always going to be looking for great, new employees to join their teams… but to find the best candidates for the position(s) you’re looking to fill, you must have a strategy in place.    But what kind of strategy? Ultimately, it’s a recruitment marketing strategy. You want to market your service business and all the benefits that come with working for you so that you can hire the BEST top talent you can find.   Meet Ryan Englin, a Core Fit Hiring™ Coach, Recruitment Marketing Partner, and CEO of Core Matters, a marketing agency whose mission is to...

info_outline
660. Break Free From Your Email's Inbox with Yaro Starak show art 660. Break Free From Your Email's Inbox with Yaro Starak

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

"Breaking free from email was one of the most important steps I made as an entrepreneur. Now I want to help spread the word about InboxDone so more entrepreneurs can experience the same freedom." - Yaro Starak, Founder & CMO Today we're excited to have Yaro Starak on the Service Business Mastery podcast. Yaro runs a fantastic on entrepreneurship and also owns a lot of companies. Join Tersh Blissett and his co-host as they talk with Yaro Starak (Founder & CMO of INBOXDONE) about how INBOXDONE was created, who it helps, and then the kinds of tips and support we can use to manage our email...

info_outline
659. How to Increase Your Technician’s Efficiency in 20 Minutes show art 659. How to Increase Your Technician’s Efficiency in 20 Minutes

Service Business Mastery - Home Service Business Tips and Strategies for the Skilled Trades Service Industry

In this episode, Billy is going to dive deep into job efficiency and how we can work to make our businesses 100% efficient through software and automation! You surely don’t want to miss this show!   Sera is all about time and efficiency! [00:04:00] “And efficiency will allow you to offset these price increases because a large portion of the money spent on running these businesses is spent on inefficiencies, redundancy, and other such things. That is, after all, what Sera is all about. Isn't it about time? And if we can reduce everyone's time while increasing their efficiency,...

info_outline
 
More Episodes

Tersh talks with Hugh Gallagher of The Gallagher Search Group about hiring do's and don't's when it comes to finding new employees!

Today's market is one of extreme uncertainty when it comes to hiring new employees! We have always had to battle the competitors within our industry, but now we are battling the extremely high-paying unemployment department as well. Tersh and Hugh talk about what it takes to get and retain the most qualified individuals for our team. Tersh shares his hiring practices and some of the ways he has found success when hiring.

Here is a little about Hugh and his team over at The Gallagher Search Group...

The Gallagher Search Group, Inc is a Recruiting and Consulting firm based in the Lehigh Valley area of Pennsylvania. We have two goals: to help our clients improve their own recruitment function in order to minimize the need to enlist third-party recruiters for assistance and to deliver the very best talent at an affordable price when your in-house efforts aren’t generating the talent you seek. In order to achieve this, we act as a true partner to your organization. We have the same goal, make YOUR recruitment function the very best it can be. We do this through our unique service offerings which focus on improving your organization’s ability to recruit and retain talent.

Call us to schedule a free consultation to determine what custom service would work best for your organization.

Our services include:
On-Site Consulting - Our on-site corporate recruitment training program for your recruiting team and hiring managers. Learn how to effectively recruit from the best in the area!! We have half-day, full-day, week-long, and longer-term on-site programs available to fit your needs.

Recruitment Consulting and Process Improvement - Our human capital consultancy works with your board, your executive team, or your HR and recruiting leaders to look at your current recruiting function in order to uncover areas of opportunity and needed process improvement. We share our findings with you and discuss ways of making an immediate and sustainable change to the way you recruit and retain talent!

Executive Search – Our team of search professionals will identify, attract and deliver the top-end talent your organization needs to grow! We work on both a retained as well as a contingent basis and our pricing structure is flexible to ensure you are getting the top talent you need at a price that won’t break the bank! 

In today's episode, Tersh & Hugh talk about the 6 MUST DO's for you to hire amazing people for your team!   

Our Deep Dive~

  1. Don't waste people's time during the interview process.
  2. Watch your interviewee's reactions in a tough situation.
  3. Tersh explains his virtual hiring events.
  4. Give an infomercial of your business...
  5. ...you'll have to listen to the rest of the episode for these juicy details! 

 

RESOURCES

"If you know how people will emotionally react, you have an advantage more valuable than all of humanity's innovations."

Thank you for listening to another episode of the Service Business Mastery Podcast!