Ep 65 - Moving the Social Media Needle with Lacey J Faught
Release Date: 09/06/2021
We Need to Talk about AI Slop (seriously!)
NDUB with no Borders
Is AI making marketing better, or is it just making more noise? My Marketing Squad is back. Rae and Jay joined me to talk about AI slop: the flyers, the copy, the campaign briefs, and all the "AI powered" tools that look and sound the same. If you're a business owner, marketer, or creator using AI to save time, this one is for you. Jay tells the story of a company that spent $30K on LinkedIn ads run by AI with zero context and didn't get a single phone call. Rae explains why AI keeps putting out garbage when people are either lazy or don't know how to use it. Connect with me:...
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The Entrepreneur Balance (is there such a thing)
NDUB with no Borders
Is there really such a thing as balance when you run your own business? I caught my friends Crystal Haight and Nick Hazard off guard on a Saturday evening, hit record, and asked them five hard questions about what it actually costs to build something of your own. If you're a freelancer, solo entrepreneur, or small business owner who keeps telling yourself it will slow down "next month," this one is for you. We get into who in your life is paying for your business without ever agreeing to it, why cash flow (not hustle) is behind so much burnout, why it's so hard to post the struggle and not...
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Show Up for You: A Simple Shift to Change Everything
NDUB with no Borders
Have you ever been sick and tired of being sick and tired? More than likely, you are not showing up for you. In this episode of NDUB Without Borders, I'm not talking as a marketing consultant, a business coach or a professor. I'm sharing as Nathan. Entrepreneurs, freelancers and anyone building something new are swimming upstream and creating systems most people don't understand. Along the way, we pour into everyone else, try to prove we belong at the table and perform in our titles until we burn out. You can't show up for anyone else until you show up for yourself. Tell me in the...
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Everyone has a Personal Brand
NDUB with no Borders
Whether you post every day or never post at all, you already have a personal brand. In this episode of NDUB Without Borders, I break down 5 reasons you need to start investing in yourself, and your brand, right now. Your silence still sends a message. Social media and AI search are shaping how people find you. When you don't tell your story, other people will tell it for you. Consistency builds trust over time, not going viral. Done is better than none. What's the biggest misconception about personal branding you've run into? Drop it in the comments. Whether you post daily or never at...
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When Help is REQUIRED for Growth
NDUB with no Borders
Part 2 with my friend and fractional CFO Crystal Haight. Last time on CFO Unplugged, Crystal said asking for help was hard, but actually receiving it was even harder. So we picked it back up right there. Watch Part 1 - We get into the ego of "I can figure it out," what happens when giving becomes your whole identity, and the question that changed everything for me: what do you want to do before you die? Crystal also calls me out for going quiet at a networking event, and I explain why I protect my energy now. Growth is messy. People will put you in a box and won't like it when you step out....
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Work Life Balance is a Lie
NDUB with no Borders
Why does work always come first and life second? As a business owner, I got tired of chasing a corporate idea of work-life balance that doesn't fit my company, my goals, or my family. So I hit record to keep it real. If you're a small business owner, solo entrepreneur, or freelancer who keeps canceling on your own life for the business, this one is for you. Your business doesn't move without you, and you can't pour from an empty cup. Watch my training journey with Brandon: Running on empty and need someone in your corner? Grab some time with me: Connect with...
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She Called Me Out, So I Put Her on the Podcast
NDUB with no Borders
Rashida Saunders called me out on a major event in my life and asked whether I was going to create a video (https://youtu.be/YGE7mC8e8bQ). I did, and told her she had to talk about it too. Rashida is a public servant, an author, and the founder of Black Ember Press. She wrote Permission to Break, hosts the Compassion Over Silence podcast, and is building a nonprofit called Black Ember House while working a full-time job and raising a teenage daughter. We talk about how your personal demons become your business obstacles, why accepting help was the hardest thing she has ever done,...
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Your business isn't broken. It's leaking.
NDUB with no Borders
Most founders think growth stalled because they picked the wrong tactic, so they buy another template, chase another trend, and end up working twice as hard for the same number. That's not a tactics problem. That's a leak. In this episode of NDUB with no Borders, I break down the 3 leaks quietly draining your revenue and what it takes to patch each one. I close it out with a client we scaled 300% by fixing these three things and nothing else. If you're a small business owner, solo entrepreneur, or DIY founder who's tired of patching holes, this episode is for you. Want the build-it-yourself...
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Pushing Your Limits Doesn't Work
NDUB with no Borders
In this video podcast, I'm sharing the raw, unedited footage of myself working out with Brandon Shewbert of Limitless Fitness. It's our second shoot, but we've been working together for three months, and it's been one of the best decisions of my life. Our first podcast was painful: The healing journey of the body is so layered, to the point where we store stress, move to do things, and just function as a human being. I came to him with my so-called "bad knees" and "torn rotator cuff" issues, and it was nothing that I thought. This was a 90-minute workout, and Brandon doesn't come short of...
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Why I HATE how I look (Am I Fat?)
NDUB with no Borders
In this video, I'm sharing raw, unedited footage of myself alongside the story behind it: growing up as the "fat kid," dealing with a speech impediment, and carrying the weight of family dysfunction and how other people saw me. The moment I sat down and watched footage of myself for the first time: the number on the scale, the shame I've carried, why I was scared to post this, the people-pleasing that came from hiding my weight, and why I'm sharing it- because it's my story. It's not for everyone, but it's about being honest about where I've been so I can move forward. As I like to say,...
info_outlineGuest: Lacey J Faught
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Host: Nathan A Webster
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