Measure Success Podcast
Most sales teams are working with bad data—and it’s costing them revenue. In this episode of the Measure Success Podcast, Robert Kall, CEO of Cien, explains how AI-powered sales intelligence is helping companies clean up their CRM data, improve forecasting, and drive more conversions. Key insights: ✅ How bad sales data hurts revenue growth ✅ Why most CRM data is inaccurate—and how to fix it ✅ How AI helps sales teams improve forecasting and performance If you want to eliminate bad sales data and unlock more revenue, don’t miss...
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Scaling a business takes focus, consistency, and the right people. Gui Costin, founder of Dakota, built a $40 billion sales and marketing firm by staying committed to long-term strategy and execution. In this episode, he shares how he grew his business, built an effective sales team, and created a system that works. Key insights: ✅ Why most sales teams fail and how to fix it ✅ The key to building a business that scales ✅ How private equity firms can raise more capital If you’re serious about growing your company the right way,...
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A sock company that changes lives? Yes. John and Mark X. Cronin, the team behind John’s Crazy Socks, prove that a business with heart can also be a business that thrives. In this episode, they share their journey from a small startup to a global brand, all while prioritizing inclusion, impact, and customer happiness. Key insights: ✅ How a simple idea became a multi-million dollar business ✅ Why purpose and giving back drive growth ✅ What businesses can learn from their customer-first approach If you want to build a company that stands for...
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Small businesses and startups need strong branding to stand out and grow. Jason Sherwood joins the Measure Success Podcast to explain why branding isn’t just about logos—it’s about creating trust, recognition, and customer loyalty. Key insights: ✅ Why branding matters for small businesses ✅ How to build a brand that attracts customers ✅ The biggest branding mistakes startups should avoid If you want to turn your business into a recognizable brand, this episode is packed with insights you can apply today. !
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Going from a big firm to building your own CPA business takes courage, strategy, and the right mindset. Frank Milone, co-founder of FML CPAs, shares his journey from working at Ernst & Young to running a successful accounting firm. He explains the key lessons, mistakes to avoid, and how small firms can thrive today. Key insights: ✅ Why he left a major accounting firm to start his own ✅ The biggest challenges in running a CPA business ✅ How small firms can compete and grow If you’ve ever thought about starting your own business, this episode will...
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Hiring a great salesperson isn’t luck—it’s science. In this episode, Dr. Christopher Croner explains how companies can identify high-drive salespeople before they make a bad hire. He breaks down the psychology behind top-performing sales reps and how to build a team of closers. Key insights: ✅ The three essential traits of elite salespeople ✅ Why traditional hiring methods fail in sales ✅ How to predict whether a candidate will succeed If you want to stop guessing and start hiring salespeople who can close, don’t miss this...
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Growth without purpose leads to burnout and misalignment. In this episode of the Measure Success Podcast, Mark Mears explains why purpose-driven growth is the key to building successful businesses and engaged teams. He introduces the Four-Leaf Growth Model, a framework designed to help leaders create businesses that thrive and leave a lasting impact. Key insights: ✅ Why businesses need a clear purpose to grow sustainably ✅ The connection between leadership, culture, and profit ✅ How the Four-Leaf Growth Model drives long-term success If...
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Your brand is more than a logo—it’s the feeling people get when they interact with your business. In this episode, Jason Sherwood shares how businesses can build a bold, recognizable brand that attracts and retains customers. Key insights: ✅ Why branding is the foundation of business growth ✅ How to design a brand that stands out ✅ The biggest mistakes businesses make with branding If your business isn’t getting the recognition it deserves, this episode will help you refine your brand strategy for better results. Interested in being a...
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A business is only as strong as its team. Sean Glaze has worked with leaders across industries to improve teamwork, accountability, and communication. In this episode, he shares the mindset shifts and strategies needed to turn a group into a high-performing team. Key insights: ✅ Why most teams fail to work together effectively ✅ How to create a culture of trust and accountability ✅ The key to improving communication and team alignment If your team struggles with misalignment, lack of engagement, or poor collaboration, this episode will help you fix...
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Growth is exciting—but without strong financial strategy, it can lead to cash flow issues and missed opportunities. Jody Grunden, co-founder of Summit CPA, explains how Virtual CFOs help businesses scale without financial blind spots. Key insights: ✅ How forecasting helps businesses avoid financial pitfalls ✅ The most common cash flow mistakes—and how to fix them ✅ Why strategic CFO planning leads to long-term success If you want to scale with confidence and financial clarity, don’t miss this episode. Need CFO services? ! Connect...
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Have you ever stared at a blank page, cursor blinking away, and struggled to come up with content that will grow your business? We live in a 24/7 digital world, and content is more important than ever. But as a business leader, it never feels like you have the time to sit down and actually create it.
The latest guest on the Measure Success podcast, Sally A. Curtis, is here to share some good news: you’ve probably already created exactly what you need.
Sally A. Curtis is a content repurposing wiz, speaker, radio/TV and podcast host, speaker bureau owner, connector, and mother. She’s passionate about amplifying her clients through content repurposing, building their brand equity, and positioning them as the expert in their market.
Tune into the full episode for more about how to repurpose content you already have into “bite-sized” pieces, why it’s so important to listen to what clients are already asking for when you’re building your business’s services, and strategies Sally’s used to build a strong work-life balance.
Here’s a Glimpse of What You’ll Learn:
- How Sally was able to build her business based off what people were already asking her to do
- What it means for a business owner to be “too close” to their content, plus more about Sally’s process for turning huge content pieces like books into small, bite-sized pieces of content that can elevate a business or brand
- Why Sally says her work is like being in a personal development seminar every single day
- More about Sally’s professional background, including why she’s always had a side hustle
- The three arms of Sally’s business, and how she sees each of those growing in the future
- Why connection is one of the top challenges Sally faces as an entrepreneur
- How Sally measures success, plus the strategies she uses to reach a “steady” point within her business
- The role that discipline plays in Sally’s life, and how those boundaries have helped her build a more balanced life
- The difference between “being” and “doing” and why Sally draws such a firm line between the two when she first starts a day
- The power of “little moments,” and how they serve as the framework for success in Sally’s personal life
- Which book taught Sally what her specific “genius” was, how she used that to refine her business, and the one word she’d use to describe her work and life
Resources Mentioned in This Episode: