loader from loading.io

#102 Brian Schweers on the All Domain Effects Team Concept

The Cognitive Crucible

Release Date: 06/28/2022

#237 Josh “Bugsy” Segal on Ukraine, Electronic Warfare, and Fast Battlefield Innovation show art #237 Josh “Bugsy” Segal on Ukraine, Electronic Warfare, and Fast Battlefield Innovation

The Cognitive Crucible

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Dr. Josh “Bugsy” Segal recaps his recent observations from the Ukraine battlefield and concerns for Western governments which don’t adapt quickly. Ukraine's rapid development of sophisticated, cost-effective domestic defense technology, including advanced counter-drone...

info_outline
#236 Michael Lissack on Anticipatory Agents show art #236 Michael Lissack on Anticipatory Agents

The Cognitive Crucible

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Michael Lissack discusses –a unified theoretical framework that reconciles Quantum Bayesianism (QBism), Robert Rosen's theory of Anticipatory Systems, the causal bubbles interpretation of quantum mechanics, and pragmatic constructivism through Hans Vaihinger's philosophy of 'as...

info_outline
#235 Rob Thelen on the US Army IWAR Initiative show art #235 Rob Thelen on the US Army IWAR Initiative

The Cognitive Crucible

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, COL Rob Thelan discusses the US Army’s Information Warfare (IWAR) Branch. IWAR aims to integrate the IO (Information Operations) and PSYOP (Psychological Operations) communities into a unified, conventional force branch. Other topics include: U.S. lagging behind adversaries like...

info_outline
#234 Robert Thibadeau on a Million Identities and Computational Cognitive Neuroscience show art #234 Robert Thibadeau on a Million Identities and Computational Cognitive Neuroscience

The Cognitive Crucible

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Bob Thibadeau returns to the Cognitive Crucible and discusses the fundamentals of computational cognitive neuroscience and privacy.  He asserts that everyone should manage a million identities on an embodied chip, share these identities selectively, and change them frequently....

info_outline
#233 Orlandon Howard on Rethinking Strategic Communication show art #233 Orlandon Howard on Rethinking Strategic Communication

The Cognitive Crucible

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Lt. Col. Orlandon Howard discusses rethinking strategic communication for U.S. military public affairs, exploring topics such as the PESO model and the balance between informing and influencing. The discussion centers around his recent article: “.” Recording Date: 24 Sep 2025...

info_outline
#232 John Pennell on Russia's Actions in Ukraine and Syria show art #232 John Pennell on Russia's Actions in Ukraine and Syria

The Cognitive Crucible

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Dr. John Pennell discusses his book and Ph.D. research: . Recording Date: 4 Sep 2025 Research Question: John Pennell suggests an interested student or researcher examine:  How can we better inform the American public about the information space; focusing on informing the...

info_outline
231 Tod Rathbone show art 231 Tod Rathbone

The Cognitive Crucible

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Tod Rathbone discusses trends related to digital marketing and why it matters including: the evolution of live media, digital ad tracking, AI's impact on marketplaces and media, identity mapping and platform challenges, AI and online safety, challenges of digital information...

info_outline
#230 Randy Rosin on Warfare is Informational; the Case for a New DoD Information Paradigm show art #230 Randy Rosin on Warfare is Informational; the Case for a New DoD Information Paradigm

The Cognitive Crucible

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Randy Rosin returns to the Cognitive Crucible to support his assertion that warfare is informational and the US Department of Defense needs an entirely new information paradigm. Recording Date: 28 Aug 2025 Resources: Cognitive Crucible Podcast Episodes Mentioned by Norbert...

info_outline
#229 David Cook on Digital Discipline show art #229 David Cook on Digital Discipline

The Cognitive Crucible

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, David Cook discusses his recent article: . In addition to digital discipline in a national security context, David discusses cyber  and AI threats and practical mitigation practices that private sector companies and citizens should be aware of.  Recording Date: 19 Aug 2025...

info_outline
#228 Torvald Ask on the UnCODE System show art #228 Torvald Ask on the UnCODE System

The Cognitive Crucible

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Torvald Ask discusses his 2023 co-authored paper: The UnCODE System: A Neurocentric Systems Approach for Classifying the Goals and Methods of Cognitive Warfare. The UnCODE System is an accessible and a practical tool for understanding and addressing cognitive warfare goals....

info_outline
 
More Episodes

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association.

During this episode, LtCol Brian Schweers discusses the US Marine Corps’ All Domain Effects Team (ADET) concept, which is considered to still be in the prototype phase. After describing the historical mission of the Marine Corps’ Air-Naval Gunfire Liaison Company (ANGLICO), Brian unpacks the ADET rationale and composition. ADETs are task-organized forces that integrate information capabilities with lethal fires to achieve effects in the forward operating environment across the competition continuum in support of joint, allied, and coalition forces. These teams are intended to provide a scalable, mobile, and lethal force capable of operating across air, land, sea, space, and cyber domains simultaneously.  The first ADET employed in support of joint operations was in September of 2021, during Joint Warrior in Durness, Scotland. 2d ANGLICO and II MIG continue to refine the ADET concept in support of the Commandant’s Stand-in-Force Concept.

Brian’s research opportunity or question to the IPA Community: How do we know that we’re achieving effects? How do we measure effects in the cognitive realm and tie it to decision making?

Resources:

Link to full show notes and resources

https://information-professionals.org/episode/cognitive-crucible-episode-102

Guest Bio

After receiving a Bachelors of Arts from Miami University, Lieutenant Colonel Brian Schweers was commissioned a Second Lieutenant in May 2002.  Upon completion of initial training, he reported to Battery L, 3rd Battalion, 10th Marines.  His assignments included Forward Observer, Fire Direction Officer (FDO), and Platoon Commander.  He completed two tours in support of Operation Iraqi Freedom. 

In 2006 Lieutenant Colonel Schweers reported to 1st Air Naval Gunfire Liaison Company, 1st Marine Headquarters Group.  His billets were Firepower Control Team Leader and Supporting Arms Liaison Team Leader.  He completed two tours in support of Operation Iraqi Freedom and one tour in support of Operation Enduring Freedom. 

Lieutenant Colonel Schweers attended the Field Artillery Captains Career Course at Fort Sill, Oklahoma in the summer of 2010.  Upon graduation, he reported to 1st Battalion, 11th Marines. His assignments included Battery C Commanding Officer, Battalion Operations Officer, and Battalion Assistant Fire Support Officer. 

In 2014 Lieutenant Colonel Schweers reported to Expeditionary Warfare School (EWS) where he served as a Faculty Advisor and Curriculum Developer.  Following EWS, he reported to 1st Battalion, 12th Marines where he served as the Battalion Logistics Officer and Battalion Executive Officer. 

In 2018 Lieutenant Colonel Schweers reported to Programs and Resources, Headquarters Marine Corps where he served as the Assistant Program Development Officer and Program Development Officer. 

About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain.

For more information, please contact us at communications@information-professionals.org.

Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn.

Disclosure: As an Amazon Associate, 1) IPA earns from qualifying purchases, 2) IPA gets commissions for purchases made through links in this post.