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S&P Global Mobility / Polk Delivers World-class Audiences and Enhancements to Dealer Data To Improve ROAS

Brian Pasch Podcast

Release Date: 11/03/2022

Meet the Automotive Industry's Creative First Agency. show art Meet the Automotive Industry's Creative First Agency.

Brian Pasch Podcast

Join me, Jason Ibarra, and Jim Knutt from and Comet Ads as we discuss their unique positioning as a creative first agency for auto dealers. With some much templated ad campaigns, our conversation was a breath of fresh air. Dealers ramping up their competitve strategies for 2023 must listen in. 

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TotalCX Has A Clear Vision To Help Dealers Deliver An Outstanding Customer Experience. show art TotalCX Has A Clear Vision To Help Dealers Deliver An Outstanding Customer Experience.

Brian Pasch Podcast

Join me and Gary Graves, Co-Founder and CEO of as we discuss their new platform that seeks to completely transform the way dealers collect and summarize all consumer touchpoints to create an oustanding customer experience. I love what Gary and his team are doing so you won't want to miss this discussion. 

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The Next Generation of Marketing Automation Platforms. show art The Next Generation of Marketing Automation Platforms.

Brian Pasch Podcast

Join me and Robert Donovan from Donovan Martech as we discuss the modern marketing automation platform that he is building. Robert is rightly rethinking how automation and AI can transform the way that dealers execute marketing campaigns, especially from a centralized data source like a CDP. Tune in today!

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Foureyes UDP Compliments Dealers First-Party Data Strategies show art Foureyes UDP Compliments Dealers First-Party Data Strategies

Brian Pasch Podcast

Join me and Dave Steinberg, Inventor and CEO of Foureyes to discuss identity resolution and data activation in automotive retail. I was very impressed with David's insights and vision for his company. This is a company that dealers and investors should be watching.  Join me as we talk about the hottest topic in automotoive retail: CDPs. 

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SEO Is Like Hiring a Lawyer – You Get What You Pay For! show art SEO Is Like Hiring a Lawyer – You Get What You Pay For!

Brian Pasch Podcast

Join me and Greg Gifford Vice President of Search at SearchLab Digital to discuss the latest trends in automotive SEO and the impact that ChatGTP may have on content and creative jobs in marketing. Once again, the interview will be filled with actional insights and good humor. 

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CarWars Releases 2023 Automotive Call Trends Report – Listen In show art CarWars Releases 2023 Automotive Call Trends Report – Listen In

Brian Pasch Podcast

Join me and Jake Wilker VP of Sales at Car Wars as we discuss their recent research report on calls trends in automotive retail. It's amazing that some dealers lack discipline to look at their call data to influence sales process and business polices. This is an interview that you do not want to miss. 

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Digital Retailing Matures To Deliver Transactional Connected Retailing show art Digital Retailing Matures To Deliver Transactional Connected Retailing

Brian Pasch Podcast

Join me and Ryan Osten Executive VP of to discuss their latest updates to their connected retailing platform, which is moving closer to a universal transactional platform for dealers in the U.S. and Canada. This interview is part of a series of conversations that are leading up to the 2023 Digital Marketing Strategies Conference (DMSC) which will be held in Austin this year, May 21-23rd. https://digitalmarketingstrategies.org/

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FullThrottle Patent Fuels First-Party Data Management Success for Dealers show art FullThrottle Patent Fuels First-Party Data Management Success for Dealers

Brian Pasch Podcast

Join me and David Regn Co-Founder and CEO of FullThrottle as we discuss his first-party data management and activation platform. The Fullthrottle platform was included in our research report on Automotive CDP/MAP providers and dealers should learn more about their approach to first-party data management. This is the first in a 10-part podcast series on Automotive CDP platforms. 

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Cox Automotive Releases 2023 Car Buyer Journey Study show art Cox Automotive Releases 2023 Car Buyer Journey Study

Brian Pasch Podcast

Join me and Vanessa Ton, Senior Manager of Research & Market Intelligence from Cox Automotive as we discuss the findings of the newly released annual Car Buyer Journey Study. This reports is critical for dealers to read as it will help to refine their retail operations roadmap for 2023. 

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Brooke.ai Solves Customer Experience Dilemma in Fixed Ops show art Brooke.ai Solves Customer Experience Dilemma in Fixed Ops

Brian Pasch Podcast

Join me and Tiffany Peeler as we discuss the newest disruptor in the automotive industry.  Brooke.ai delivers a Win – Win for dealers and consumers. Get to know the details behind the leader in Digital Voice Assistants (DVA’s). Want the research paper, download it here:  

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More Episodes

Join Me and Amber Daniel from S&P Global Mobility / Polk as we discuss how her company has risen to be one of the premier sources for high-quality audience data that can significantly improve both first-party dealer audiences as well as second-party audience access.