Episode 290 - Running the Biggest Boarding and Dog Training Facilty in Texas, with Charles Countryman of K9 Culture
The Poodle to Pitbull Pet Business Podcast
Release Date: 03/10/2023
The Poodle to Pitbull Pet Business Podcast
What happens when you hire someone just like you - but can’t coach them? How can you ensure that you learn from this years mistakes, so you don't repeat them in 2025? In this festive episode, I’m joined by the amazing Eve Molzhon, founder of Dog Handler Academy, as we reflect on our big lessons from 2024, and give a sneak peak into some of the exciting things we have planned for next year. Eve opens up about the challenges of hiring and coaching a “mini-me,” the bold pivot to create an enrichment space for dogs who don’t thrive in group play, and how she’s turning her...
info_outline 381: Elite Mastermind Reflections: How the Top Pet Business Owners are Prepping for 2025The Poodle to Pitbull Pet Business Podcast
Are you ready to wind down from a busy year—but not sure how to switch off? Want to know how some of the top pet business owners are preparing to crush 2025? Curious about the wins, struggles, and strategies behind their success stories? In this special holiday episode, I reflect on a transformative 2024 and share exclusive snippets from my Elite UK Mastermind. You'll hear directly from members about the big wins they achieved this year - like scaling from a home-based daycare to a facility with 80 dogs - and the challenges they overcame, like managing team growth, setting...
info_outline Episode 380 - Your 2025 Pet Care Golden Key: Why Enrichment is the Future of Doggy DaycareThe Poodle to Pitbull Pet Business Podcast
Are you ready to turn the dreaded January slump into a booming start for 2025? Do you struggle to sell enrichment activities - or wonder if clients will pay for them at all? Want to learn how enrichment add-ons can transform not just your daycare profits but also improve your staff morale, and help you attract more affluent clients? In this special episode, I share an exclusive snippet from a recent webinar with Tim Jackson, diving deep into how enrichment is revolutionizing the pet care industry. Hear how Beethoven - the chaos-causing Labrador - was calmed beyond belief by some...
info_outline Episode 379 - What is Happening at the Dog Daycares Business Bootcamp?The Poodle to Pitbull Pet Business Podcast
Have you started mapping out your 2025 pet business battle plan? Wondering what it really takes to attract affluent clients who are happy to pay top dollar? Have you planned out your conference season calendar, but don't want to see the same old speakers churn out presentations you've heard a hundred times? Then tune in because this week I’m sharing all the details about my upcoming Dog Daycare Business Bootcamp, which is happening in January 2025 in Orlando. Over two intense days, I’ll help you create a personalised pet business blueprint to smash your 2025 goals. Whether it’s...
info_outline Episode 378: How to Add a Scent Space (and HUGE Profits) to Your Dog Daycare BusinessThe Poodle to Pitbull Pet Business Podcast
Have you heard of scent spaces? They’re the hottest new trend taking doggy daycares by storm - and for good reason. These small but mighty rooms are turning unused spaces into revenue-generating, behavior-calming, tail-wagging goldmines. In this episode, Dom Hodgson reveals how scent spaces can transform your daycare into the talk of the town. Joined by Tim Jackson, who’s seen firsthand the power of this innovation, Dom breaks down why scent spaces are the ultimate upgrade for any facility. Whether you want calmer, happier dogs, more impressed clients, or a premium service that...
info_outline Episode 377 - How To Use Live Events to Build Loyalty and Boost Your Pet Business, with Eve MolzhonThe Poodle to Pitbull Pet Business Podcast
Tired of digital overwhelm and craving real-world connections? Wondering how use live events to create loyalty that no Facebook campaign ever could? In this episode, I dive into the power of live events - whether they’re community open houses, themed daycare activities, or professional expos like the ones we’ve been attending. I share the lessons I’ve learned from hosting and participating in events that have inspired connection, sparked new ideas, and created lasting loyalty among clients and teams alike. You’ll also hear from Eve Molzhon of Dog Handler Academy, who highlights how...
info_outline Episode 376 - How Enrich University Provides a Premium Priced Pet Care BlueprintThe Poodle to Pitbull Pet Business Podcast
Are you struggling to attract affluent clients who are willing to pay what your services are worth? Wondering how to position your daycare as the go-to premium provider in your town? Curious about how enrichment can transform your business and build loyalty? In this episode, I take you behind the scenes of the Enrich University launch and share the game-changing enrichment strategies that are helping daycare owners elevate their businesses, and make more money with fewer clients... Whether you’re offering enrichment already or just starting out and clueless about upsells, I...
info_outline Episode 375: Behind the Scenes at the Hershey Expo: Enrichment, Experiences, and What It Takes to Stand OutThe Poodle to Pitbull Pet Business Podcast
In this special episode, I’m coming to you live from the Hershey Lodge, home of the Pet Boarding and Daycare Expo. I'm joined by one of my Elite mastermind members, Tim Jackson, who is also my Enrich U partner and pet care pioneer. Together we share the buzz from the expo floor, the excitement surrounding our brand new enrichment program, and the lessons learned from connecting with passionate pet business owners ready to take their daycare services to new heights. I also share a snippet on the power of storytelling from one of my seminars and Tim reveals what the expo experience is...
info_outline Episode 374 - Mentors, Masterminds, and Mistakes: Lessons from My Pet Business JourneyThe Poodle to Pitbull Pet Business Podcast
Do you need more specialist help as you scale up your business? Wasting money on (bang-average) courses and coaches that just don’t deliver? In this episode, I pull back the curtain on my journey from dog walker to pet business leader, sharing the no-BS lessons I’ve learned from investing (and sometimes losing) thousands in coaching programs. As always, I try to tell it like it REALLY is: what worked, what didn’t, and why finding the right mentor and peer group is more crucial than any “secret formula" the gooroos try to sell you... You’ll hear about the key moves that made the...
info_outline Episode 373 - Behind the Scenes: Key Takeaways from the Pet Care Enrichment SummitThe Poodle to Pitbull Pet Business Podcast
Struggling to turn your pet care offerings into premium experiences? Want to charge more for your amazing services, but you suck at selling? Curious how enrichment can help you stand out and boost profits? In this episode, I take you behind the scenes at the recent Pet Care Enrichment Summit, and reveal the innovative enrichment strategies that are reshaping the pet care industry. You'll hear snippets from an insightful roundtable discussions with zookeepers, to secrets from expert dog trainers and daycare owners. And you'll hear real-life success stories that highlight how enrichment can...
info_outlineThis weeks guest is Charles Countryman who along with wife Laura, runs K9-Culture, a 53,000 square foot,premier boarding and training facilty in Carrollton, Texas.
Charles grew up in North Idaho, and joined the Army two weeks after leaving high-school. He eventually wanted to be a police officer so joined as an MP.
Despite not wanting to travel, Charles ended up leaving basic training and ending up in Panama, he also saw Korea, Japan, the Gulf, and spent six-months in Somalia where he ended up in an accident that cost him the loss of a lot of his hearing.
He left the army, met Laura and they settled in Orlando, Florida where he started a sales job in the heavy equipment industry, eventually working his way up to National Sales Manager and COO.
When the kids grew up they got a cattle dog puppy who loved herding his grandchildren,which sparked off a love of training, and a dream of running a training business.
A few changes at work meant Charles has the opportunity to leave, and despite everyone telling him he was he was crazy, he and Laura decided to go all in with their own dog training business.
They moved to Dallas, Texas where Charles worked for another training company before going all in with K9-Culture, the largest board and train facilty in Texas.
The journey started with just Charles, Laura and a dog agressive Blue-Heeler called Hank, now they have 30 staff, 15 trainers, and multiple board and train programs running, weekly classes, a luxury boarding kennel, grooming services and a retail offering under the K9-Culture roof.
In this compelling and honest interview you will discover;
- How Charles initially advertised his business, and why he still invests A LOT of time, money and energy on marketing his training services.
- Why looking for ability and attitude, is more important than previous dog training experience when hiring staff
- How systemising everything at K9 Culture has enabled massive and rapid growth, whilst also maintaining incredibly high standards
- Why putting the dogs welfare first and making training FUN, is the best way to grow a dog training business.
- How the first human agressive case dog case they ever trained ended up being a ring bearer at the owners wedding!
- Why Crunching numbers is crucial when adding new services, IF you want them to be profitable.
- And....why Charles had to be sober to secure a first date with Laura, his wife of 25 years!
Charles also shares some powerful insights into the common mistakes dog owners are make by trying to exhaust their dog, when they should be trying to fulfill their dog.
This is a really entertaining and inspiring interview. Check it out now!
To find out more about Charles and K9-Culture click here now
To get access to £1997 worth of FREE pet business marketing materials click here now
To find out about Dom's USA tour of his Grow Your Pet Business FAST! seminar click here now
You can grab a copy of Dom's brand new book How to Disnify Your Pet Business, click here to get your copy now