Rich Slomko & Jeffrey Steuben - Celebrating 25 Years of the Cool Roof Rating Council
Release Date: 03/31/2023
Creating Opportunity with StrongHold™ Single-Ply
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In this episode of Roofing Road Trips®, Heidi J. Ellsworth meets with Eric Fiest, Eastern US manager for BITEC about their StrongHold™single ply product line—an innovative solution for restoring and reinforcing aging commercial roofs. You'll hear about how StrongHold’s PVC and KEE single-ply membranes, along with a complete system of accessories, adhesives and flashing components, work together to deliver long-lasting performance and durability. We will dig into the differences between material types, how to choose the right system for your project and why proper integration...
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Ensuring Roof Longevity and Efficiency
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In this Roofing Road Trips® episode, host Karen Edwards sits down with Justin Ache from Gibraltar Building Accessories and Air Vent to explore the critical role of ventilation in roofing. Discover why proper ventilation is not just an option but an essential component for the longevity and efficiency of your roof. Justin shares insights on how balanced airflow can prevent common issues like ice dams, mold and energy inefficiency, and offers practical tips for contractors and homeowners alike. Tune in to learn how to ensure your roofing projects are built to last. Learn more at...
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Breaking Barriers in Roofing and Business
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In this Roofing Road Trips® episode, Heidi J. Ellsworth sits down with Lillianne Dunstall, former chair of Canada National Women in Roofing (NWIR) and the author of The Unlikely VP, a must-read for anyone in the roofing industry. Heidi and Lillianne discuss her new book where Lillianne unpacks how she built a career from the ground up in one of the toughest, most male-populated industries, proving that street smarts, grit and a well-timed cup of coffee can be more powerful than a diploma. Join Heidi and Lillianne for an insightful look at the importance of women in roofing. Learn more at...
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Power Up With Solar
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In this Roofing Road Trips® episode, Karen Edwards sits down with Bill Eitenmiller of SRS Distribution to discuss the growing demand for solar solutions and why now is the time for roofing contractors to consider adding solar to their lineup. While many businesses still hesitate to expand into solar due to outdated myths or uncertainty about how to begin, this conversation dives into how SRS is helping break down those barriers, providing the training, support and partnerships needed to get started in solar quickly and confidently. From first steps to finding the right customers, this...
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Service Leadership Starts with Strategy
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In this Roofing Road Trips® episode, Megan Ellsworth sits down with Ellisha Loftus, the newest growth consultant at Service First Solutions, to talk about her journey through the industry. Listen in to find out what drew her to join the Service First team and why she’s passionate about helping contractors take their service divisions to the next level. From the importance of standard operating procedures to the power of communication and professionalism, this conversation will be packed with insights for contractors looking to grow their repair and maintenance business. Learn...
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Securing the Roof’s Edge
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In this Read Listen Watch® (RLW), Megan R. Ellsworth sits down with Hickman Edge System's Director of Private Label and OEM, Jason Hildenbrand, to talk about the unsung hero of wind uplift protection, edge metal. They’ll explore why roof edges are the most vulnerable part of a system, how edge metal defends against failure and what codes, materials and best practices contractors need to know. He dives into shop-fabricated versus pre-engineered systems followed by installation tips and sales advantages. This episode delivers what roofing pros need to secure the roof perimeter and...
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Tile Training for Top Performance
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In this episode of Roofing Road Trips®, Karen Edwards sits down with Amanda Gay of Brava Roof Tile to explore how their hands-on training events empower contractors and support lasting roof installations. Amanda and Karen discuss why these sessions are essential for proper tile application, how they benefit both manufacturers and contractors, and what attendees can expect when they take part in a training event. They also touch on the direct impact of training on the lifecycle and performance of a roof. Whether you're a seasoned pro or new to the industry, learn how Brava’s commitment...
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Scott Carpenter – Real Solutions for Rooftop Risk
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In this Roofing Road Trips® episode, Heidi Ellsworth is joined by Scott Carpenter to explore the critical issue of rooftop operational security, focusing on how unsecured equipment can become a serious hazard for buildings and their occupants. An expert in his field, Scott shares real-world stories that highlight the importance of anchoring systems, the evolving code requirements and the role contractors play in safeguarding rooftops. Listeners will learn what it takes to install the right systems, stay compliant and deliver peace of mind to building owners, while exploring how Anchor...
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Global Trends Influencing the US Roofing Market
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In this episode of Coffee Conversations, Heidi J. Ellsworth is joined by John Kenney, Trent Cotney, and former Congressman Denver Riggleman for a dynamic discussion that blends global insight with political perspective. The panel dives into the top European trends influencing the U.S. roofing industry—such as green roofs and sustainability, increased focus on training, and innovations in prefabrication—while also examining how international policy, tariffs, and current developments in Washington, D.C. are shaping the future of roofing. From severe weather impacts to sustainability...
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Roofer of the Month - Red Dog's Roofing
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In this episode, Alex Tolle sits down with Patrick Cochran from Red Dog’s Roofing to talk about the company’s deep roots, commitment to craftsmanship and what it means to Protect Your Home with Generations of Experience. Red Dog’s Roofing delivers trusted roofing solutions across Florida and Massachusetts. From asphalt and metal roofing to snow removal and siding, they prioritize customer care and premium materials on every project. Tune in to learn about their family-owned values, standout services and the trust they’ve built with homeowners and businesses alike. Learn more at...
info_outlineHeidi J. Ellsworth meets up with Rich Slomko, Cool Roof Rating Council (CRRC) board chair and Jeffrey Steuben, CRRC executive director, to talk about their 2023 Annual Meeting on June 14, 2023 at The Cosmopolitan in Las Vegas, Nevada where they will be celebrating their 25th anniversary! The conversation centers around their 25 years of progressive thought leadership including cool surface research, programs and other projects. Information about the annual meeting guest presenters from Purdue University, Mule Hide Products, and the Natural Resources Defense Council will be shared along with great information for what to expect. The event is for CRRC members and non-members who want to obtain timely, accurate and valuable information that is relevant to reflective building materials.