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221: Protecting Your Whiskey Collection with BAXUS

Bourbon Lens

Release Date: 04/09/2023

325: Building The MACKLOWE Whiskey Brand with Julie Macklowe show art 325: Building The MACKLOWE Whiskey Brand with Julie Macklowe

Bourbon Lens

In this latest episode of the Bourbon Lens Podcast, Jake sits down with Julie Macklowe, the founder of The MACKLOWE, known as the first luxury American Single Malt Whiskey. During the episode, they taste both the American Single Malt and Kentucky Straight Rye Whiskey releases from The MACKLOWE, discussing the unique qualities that set these spirits apart in the world of whiskey. Julie shares her insights on building a successful whiskey brand, her deep passion for high-quality spirits, and how The MACKLOWE stands out in an increasingly competitive market. They also dive into the current state...

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324: Augusta Distillery and Its Future with Master Distiller Alex Castle show art 324: Augusta Distillery and Its Future with Master Distiller Alex Castle

Bourbon Lens

In this  episode of Bourbon Lens, hosts Jake and Scott sit down with Augusta Distillery’s master distiller, Alex Castle. Alex shares the story of her journey to Augusta after her time at Old Dominick Distillery in Tennessee, offering a behind-the-scenes look at her transition and the innovative direction she's taking Augusta Distillery. During the conversation, we dive into Augusta's approach to sourced whiskey, their unique commitment to producing single cask and cask strength bourbons, and the philosophy that drives their craft. Alex also shares insights into their future plans as...

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323: The Origin Story of Bourbon Lore with Mason Walker & Clay Risen show art 323: The Origin Story of Bourbon Lore with Mason Walker & Clay Risen

Bourbon Lens

In this episode of the Bourbon Lens Podcast, host Jake sits down with Mason Walker and Clay Risen from Bourbon Lore®, a unique community of bourbon enthusiasts, collectors, and connoisseurs built around a shared love for the best American whiskey has to offer. Together, they discuss the history of bourbon, delving into its origins, the iconic figures behind its rise, and the enduring legacy that has made it one of America’s most celebrated spirits. Tune in and discover the origin story of Bourbon Lore! If you’re ultra-passionate about bourbon or want to learn more about its most legendary...

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322: Exploring Whiskey Thief Distilling Co.'s New Location with Walter Zausch show art 322: Exploring Whiskey Thief Distilling Co.'s New Location with Walter Zausch

Bourbon Lens

In this episode of the Bourbon Lens podcast, hosts Jake and Scott take a trip to the . We sit down with Walter Zausch to learn about the distillery’s exciting new space and what visitors can expect when they visit either of their locations. From the one-of-a-kind experience of thieving unique whiskies directly from the barrel to the vibrant atmosphere of NuLu, this episode dives into the distinct experience Whiskey Thief offers its guests. Walter shares behind-the-scenes insights into the distillery's growth, the evolving bourbon scene in Louisville, and what makes their approach to bourbon...

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321: Bottled in Bond with Heaven Hill’s Bernie Lubbers & Adam Edwards show art 321: Bottled in Bond with Heaven Hill’s Bernie Lubbers & Adam Edwards

Bourbon Lens

In this episode of Bourbon Lens, we take a trip to the Evan Williams Bourbon Experience on Whisky Row, located in the heart of Louisville, Kentucky. We sit down with two of Heaven Hill’s finest, Bernie Lubbers and Adam Edwards, to dive deep into the world of Bottled in Bond. As one of the most significant designations in the bourbon industry, Bottled in Bond holds a special place at Heaven Hill. Bernie and Adam provide invaluable insight into its history, its meaning to both bourbon enthusiasts and consumers, and why this category is still thriving in today’s bourbon landscape. Tune in as...

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320: Bulleit Unveils New Bottled-in-Bond Bourbon: Celebrating Bottled in Bond Day show art 320: Bulleit Unveils New Bottled-in-Bond Bourbon: Celebrating Bottled in Bond Day

Bourbon Lens

In this special episode of the Bourbon Lens podcast, Jake and Scott dive into an exciting new release from Bulleit Whiskey – their first-ever Bottled-in-Bond bourbon expression. In honor of Bottled in Bond Day (March 3), we're joined by Courtney King.  Courtney is the Distillery Manager at Bulleit Distillery and she joins us to share insights on the distilling process, the importance of the Bottled-in-Bond designation, and what makes this new expression stand out. Discover the journey behind Bulleit's latest innovation, how the team crafted this whiskey to meet the stringent...

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319: Exploring Larrikin Bourbon Co. with Co-Founder Greg Keeley show art 319: Exploring Larrikin Bourbon Co. with Co-Founder Greg Keeley

Bourbon Lens

In this exciting new episode of Bourbon Lens, hosts Jake and Scott sit down with Greg Keeley, the co-founder of Larrikin Bourbon Co., to dive deep into the building (and rebranding) of a bourbon company. Together, they discuss the origins of Larrikin Bourbon Co., the brand’s ethos, and what makes their whiskey stand out in a crowded market. We are thankful for your support over the last 6 years. We must give the biggest shoutout to our amazing community of Patreon supporters! As always, we'd appreciate it if you would take a few minutes time to give us feedback on Bourbon Lens podcast. If...

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318: The Best Bourbon Distilleries from Around the United States show art 318: The Best Bourbon Distilleries from Around the United States

Bourbon Lens

In this episode of the Bourbon Lens Podcast, hosts Jake and Scott take a closer look at some of their favorite bourbon distilleries from across the United States. Join us as we explore Wyoming Whiskey, Boulder Spirits, Holladay Distillery, and more, and dive into what makes each of these distilleries unique.  Did we miss any of your favorite "non-Kentucky Bourbon" distilleries?  Drop us a line and tell us which distillery we need to discover next. We are thankful for your support over the last 6 years. We must give the biggest shoutout to our amazing community of Patreon supporters!...

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317: High Bank Small Batch Bourbon: A New Chapter for Ohio Distillery show art 317: High Bank Small Batch Bourbon: A New Chapter for Ohio Distillery

Bourbon Lens

In this episode of Bourbon Lens podcast, Jake and Scott are joined by Adam Hines, co-founder of High Bank Distillery Co., to discuss the release of their highly anticipated High Bank Small Batch Bourbon. This release marks a new chapter in the distillery's journey, bringing their very own well-aged and flavorful bourbon to market. Adam talks about the six years of waiting and crafting that went into creating this unique bourbon, highlighting its wheated mash bill. According to the distillery, High Bank Small Batch Bourbon offers a rich nose of malted chocolate and oak, followed by sweet wheat,...

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316: Chicken Cock Whiskey's New Stop on the Kentucky Bourbon Trail show art 316: Chicken Cock Whiskey's New Stop on the Kentucky Bourbon Trail

Bourbon Lens

In this episode of the Bourbon Lens podcast, Jake and Scott are joined by Will Woodington, the National Brand Ambassador for Chicken Cock Whiskey. Together, they dive deep into the rich history of Chicken Cock Whiskey, discuss its distinctive branding, and explore its exciting new chapter as it joins the Kentucky Bourbon Trail with their visitor experience, Circa 1856 in Bardstown. Tune in to learn more about this iconic whiskey brand, its legacy, and what makes Chicken Cock Whiskey appealing for any bourbon enthusiast. Plus, get an inside look at Circa 1856 as Chicken Cock continues to expand...

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More Episodes

Our guest this week is Todd Wiesel, Founder and CEO of BAXUS.  We discuss whiskey collecting, spirits investing, and how BAXUS is seeking to be the leading platform to buy, sell, and invest in rare spirits.  

Stream this episode on your favorite podcast app and be sure to drop us a review while you’re there. 

We are thankful for everyone who has supported us. A huge shoutout goes to our growing Patreon Community as well! We'd appreciate it if you can take the time to give us feedback on our podcast. If you enjoy our content, consider giving us a 5 star rating on your favorite podcast app, leave us a review, and tell a fellow bourbon lover about our show.

Follow us @BourbonLens on Instagram, Facebook, & Twitter.  And please check out our Patreon to learn how you can support our endeavors, earn Bourbon Lens swag, be part of future barrel picks, and more. If you have any comments, questions, or suggestions, please email us at [email protected].

Check out our BourbonLens.com to read our blog posts, whiskey news, podcast archive, and details on our upcoming single barrel picks.

Cheers,
Scott and Jake
Bourbon Lens 

About BAXUS

BAXUS is the future of wine and spirit trading. The brainchild of a whiskey trader and a software engineer, BAXUS is revolutionizing the spirit investment market by making it easier and more secure to buy, sell, and invest in spirits. BAXUS harnesses the power of blockchain technology to allow collectors and investors to safely store and secure their assets while maintaining proof of ownership.

BAXUS has partnered with large and small collectors to authenticate and safely store their spirit collections. BAXUS keeps all authenticated assets in their state of the art vault. BAXUS uses a proprietary proof of presence technology to ensure your bottle is secure at all times.

BAXUS believes that security should not hamper transparency. Once you have tokenized your collection with BAXUS and your bottle is secure in the BAXUS vault, their platform allows you to track the value of your portfolio in real time, as well as access historical sales data. BAXUS tracks over 45 different sources to make sure you have the most up to date pricing, all in one convenient place.

How It Works: Solidify your ownership and start trading with BAXUS in 4 simple steps:

  1. Send BAXUS your collection
    • Get connected with our BAXUS on-boarding team to safely transport your collection to our vault.
  2.  BAXUS  authenticates & stores your collection
    • BAXUS experts inspect each bottle to ensure its authenticity. They then store and insure your assets in a temperature controlled vault. BAXUS use proprietary proof of presence technology for extra security and ease of identification.
  3. Your Collection is Tokenized
    • BAXUS mints an NFT on the Solana blockchain that validates your proof of ownership and the authenticity of the spirits. This creates a permanent record of ownership and facilitates hassle-free trading.
  4. You trade
    • List assets in your collection for sale on OpenSea and seamlessly trade across the Solana blockchain. The transaction is secure and instantaneous, all while the bottle remains in the BAXUS vault. BAXUS’s services also include real time portfolio valuation and management, for those who prefer a hands off approach.

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