Bourbon Lens
In this episode of The Bourbon Lens Podcast, Jake and Scott sit down with Chris Fletcher, Master Distiller at Jack Daniel’s Distillery, to discuss several of the most exciting recent and upcoming releases from the historic Tennessee distillery. The conversation covers the debut of Jack Daniel’s Single Barrel Heritage Barrel Tennessee Whiskey, a new year-round offering built around barrels matured at the distillery’s highest elevations. Chris walks through the unique Heritage Barrel program, how lower barrel entry proof and warehouse placement influence flavor, and why this release...
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Bourbon Lens welcomes Jennifer Brian, "Cocktail Evangelist" and founder of , to discuss her upcoming book, , which released in September 2025 from the University Press of Kentucky. Born in the Bluegrass and shaped by deep family roots in Eastern Kentucky, Jennifer’s earliest memories of hospitality, food traditions, and gracious gatherings laid the foundation for her 25-year career in the hospitality industry. From luxury catering and event planning to becoming a nationally recognized cocktail evangelist, her work centers on collaboration, education, and making cocktails approachable for...
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In this episode of The Bourbon Lens Podcast, Jake and Scott sit down with members of the team behind Burnt Tavern Bourbon, a new bourbon developed by William Berkele Distillery in collaboration with renowned whiskey maker Chip Tate. Joining the conversation are Bennett Clark, President of William Berkele Distillery, Royce Blevins, Lead Founder, and Chip Tate, Master Distiller. Together, they discuss the origins of Burnt Tavern Bourbon, the historical inspiration behind the brand, and how William Berkele Distillery is bringing a centuries-old story into the modern whiskey landscape. The episode...
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Bourbon Lens heads to Lexington, Kentucky for an on-location episode at the James B. Beam Institute for Kentucky Spirits, located at the University of Kentucky. We sit down with Alexa Narel, Operations Manager for the Estate Whiskey Alliance, and Landon Borders, Director, to explore how the Alliance is reshaping the future of whiskey grain, sustainability, and transparency. The Estate Whiskey Alliance (EWA) brings together farmers, distillers, researchers, and industry partners to develop scientifically backed standards for estate-grown whiskey. Alexa and Landon break down what “estate...
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In this episode of Bourbon Lens, Jake and Scott sit down with Field of Dreams Whiskey Co-founders Andy Keller and Drew Storen, former Major League Baseball pitcher, to talk about how their shared passion for the game and great whiskey turned into one of the most unique whiskey projects in America. The conversation dives into the origin story of Field of Dreams Whiskey, Drew’s journey through the Major Leagues, and what life looks like after baseball. Andy and Drew share how the spirit of teamwork, community, and nostalgia behind Field of Dreams continues to inspire their approach to whiskey...
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In this episode of Bourbon Lens, Jake and Scott welcome back Pete Barger, Co-Founder and CEO of Southern Distilling Company and Statesville Contract Distilling, for an in-depth conversation about the growth and innovation happening in North Carolina whiskey. Pete shares insights into the distillery’s world-class production operations and how Southern Distilling has positioned itself as one of the largest producers of American Whiskey in the Southeast. The discussion dives into two standout whiskeys from their portfolio — Southern Star American Single Malt Whiskey and Southern Star Bottled...
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Jake and Scott sit down with Shane Armstrong of Westland Distillery to explore the growing American Single Malt movement. Westland has helped pioneer the category through innovation, transparency, and a true sense of place in the Pacific Northwest. The conversation centers on the release of Garryana 10th edition, Westland’s acclaimed limited-edition Garryana American Single Malt Whiskey. Aged a full 10 years, this special release represents the apex of the Garryana story, showcasing the unique influence of Quercus garryana, the rare native oak of the Pacific Northwest. Shane discusses...
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Bourbon Lens is joined by Ari Sussman, Whiskey Maker for Three Chord Bourbon, to talk about the brand’s newly released Volume 2 Series — a refreshed lineup featuring bold new blends, labels, and a creative direction deeply rooted in music culture. The Volume 2 collection introduces redesigned packaging that draws inspiration from classic vinyl records and live concert photography, reinforcing Three Chord’s connection between the worlds of whiskey and rock-and-roll. Ari shares the creative process behind these new blends and how the brand continues to evolve its identity through both...
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In this episode of Bourbon Lens, Jake sits down with Alex Buck, Co-Founder and Managing Distiller of Warfield Distillery & Brewery in Ketchum, Idaho. The two discuss the origins of Warfield, how Alex transitioned from a career in law to distilling, and the inspiration behind the brand’s focus on organic spirits and sustainability. Alex shares insight into Warfield’s American Whiskey, Gin, and Barreled Gin, each crafted with a dedication to quality ingredients and a commitment to transparency in production. They explore what sets Warfield apart in the spirits world — from its...
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In this episode of Bourbon Lens, Jake and Scott explore how certain new whiskey releases capture a true sense of place — from the rickhouses of Kentucky to the hills of Tennessee. They start with the latest installment of the from Wild Turkey Distillery, featuring barrels aged in the legendary Camp Nelson E rickhouse. Each release in this series reflects the unique environmental conditions that make individual rickhouses so special to the final flavor profile. The discussion also touches on the releases from James B. Beam Distilling Co., continuing the brand’s innovative storytelling...
info_outlineOur guest this week is Todd Wiesel, Founder and CEO of BAXUS. We discuss whiskey collecting, spirits investing, and how BAXUS is seeking to be the leading platform to buy, sell, and invest in rare spirits.
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Check out our BourbonLens.com to read our blog posts, whiskey news, podcast archive, and details on our upcoming single barrel picks.
Cheers,
Scott and Jake
Bourbon Lens
About BAXUS
BAXUS is the future of wine and spirit trading. The brainchild of a whiskey trader and a software engineer, BAXUS is revolutionizing the spirit investment market by making it easier and more secure to buy, sell, and invest in spirits. BAXUS harnesses the power of blockchain technology to allow collectors and investors to safely store and secure their assets while maintaining proof of ownership.
BAXUS has partnered with large and small collectors to authenticate and safely store their spirit collections. BAXUS keeps all authenticated assets in their state of the art vault. BAXUS uses a proprietary proof of presence technology to ensure your bottle is secure at all times.
BAXUS believes that security should not hamper transparency. Once you have tokenized your collection with BAXUS and your bottle is secure in the BAXUS vault, their platform allows you to track the value of your portfolio in real time, as well as access historical sales data. BAXUS tracks over 45 different sources to make sure you have the most up to date pricing, all in one convenient place.
How It Works: Solidify your ownership and start trading with BAXUS in 4 simple steps:
- Send BAXUS your collection
- Get connected with our BAXUS on-boarding team to safely transport your collection to our vault.
- BAXUS authenticates & stores your collection
- BAXUS experts inspect each bottle to ensure its authenticity. They then store and insure your assets in a temperature controlled vault. BAXUS use proprietary proof of presence technology for extra security and ease of identification.
- Your Collection is Tokenized
- BAXUS mints an NFT on the Solana blockchain that validates your proof of ownership and the authenticity of the spirits. This creates a permanent record of ownership and facilitates hassle-free trading.
- You trade
- List assets in your collection for sale on OpenSea and seamlessly trade across the Solana blockchain. The transaction is secure and instantaneous, all while the bottle remains in the BAXUS vault. BAXUS’s services also include real time portfolio valuation and management, for those who prefer a hands off approach.
Baxus Related News:
- How New Tech Is Making Wine Cellars Smarter – Robb Report
- Meet the night owl CEOs rejecting the 5 a.m. club | Fortune
- How BAXUS Offers an NFT Solution to Spirits Collectors | Alcohol Professor
- The labor shortage is bringing job seekers all kinds of new perks: Pick-your-pay, student-loan benefits, bonuses, and flexible work
- NFTs And The Future Of The Alcoholic Beverage Industry