Podcasting is Messy – Embrace It!

Here are 3 key takeaways from this episode:

1. All activities can be empowering or disempowering
2. Podcasting and social media platforms can help you reach people who need to hear your message
3. Building audience interaction is crucial to have a successful podcast​

Additional topics covered in this episode:

• Twitter and Spotify are great platforms for interacting with the audience (even if you hate them)​
• Nashville Public Radio's decision to keep posting on Twitter​, even when NPR dropped it
• Prioritizing platforms your audience is using over personal preference
• Doing things that may be considered messy to spread a helpful message
• You don't have to say "yes" to every opportunity

Episode Timestamps:​

[00:02:51] Spotify partnership debated; NPR stops posting on Twitter due to false labeling.

[00:03:25] Nashville Public Radio uses Twitter to share factual information during breaking news events and will continue to provide trusted journalism. Concerns remain about misinformation on platforms like Spotify and ethical concerns with certain podcast content.

[00:04:46] How do people with Android devices listen to podcasts?

[00:05:32] Spotify is the only competition for Apple podcasts on Android and iPhone. Though there are many other podcast apps, they are not popular. 

[00:06:31] Why to use Spotify or Apple for podcasting, even if you don't like them. The world is messy, but sometimes you have to do what it takes to spread your message.

[00:08:44] Human trafficking and when spreading your message gets "messy."

[00:10:37] Should you be in Twitter right now? 

[00:13:24] Avoiding isolation and silos. 

The Newsletter for Podcasters:

• Big Podcast Insider - Podcasting Newsletter

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