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ESG is Here. It's in the Background of Nearly Every Product You Touch. Kai Gray's Consultancy Helps Companies Ready Themselves For It.

What's Working with Cam Marston

Release Date: 05/15/2023

David Gibson & Judge Roy Bean Spirits show art David Gibson & Judge Roy Bean Spirits

What's Working with Cam Marston

began when sold his advertising and marketing agency and decided to try his hand at whiskey and tossed a new brand into the marketplace. His product has a distinct pecan wood finish, making it unique. The regulatory body in the state of Alabama offered him a trail in markets south of I-10 and his product quickly caught on. Today the product is avaiable across the state and David is now working to gain distrubtion outside Alabama.  David has also created ancillary products to support the brand - soap, coffee, and a line of hats and T-shirts. He also has a wonderful satsuma based bitters...

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Owls. (Yep, you read that right.) show art Owls. (Yep, you read that right.)

What's Working with Cam Marston

The What's Working radio show has come to a close. The podcast remains. This is the first of the new podcast-only, non-radio versions of What's Working. No forced breaks for commercials, no time limit per episode. Much easier to edit. More fun for me. No obligations and no deadlines for new weekly content. If you're a fan of the show, please give this new format a chance. ----- My part of town has experienced a surge in owl attacks. In the pre-dawn hours (and a few in the early evening), joggers are getting attacked. Owls are flying away with earbuds, hats, jogging lights. One runner was more...

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Monte Criswell Writes The Songs the Nashville Artists Love to Record show art Monte Criswell Writes The Songs the Nashville Artists Love to Record

What's Working with Cam Marston

is a songwriter. A big time, bad-a$$ songwriter. 200 of his songs have been recorded by Nashville artists and he's had several number 1 hits and a few Grammy nominations. His passion from a young age was to be in music. From the University of Alabama (and St Paul's Episcopal School in Mobile, Alabame before that) he declined a law school enrollment at Syracuse and went to Nashville where he hustled and slept in his car looking for a break. Today's he's a known name in the country music scene, having written for George Strait, Darius Rucker, Trace Adkins, Morgan Wallen, and many many...

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Dr Matt Barber Gives me the Low Down on Testosterone Replacement - Who Needs, Why, and What you Can Expect show art Dr Matt Barber Gives me the Low Down on Testosterone Replacement - Who Needs, Why, and What you Can Expect

What's Working with Cam Marston

Low T. What's it mean? What does a man with low T experience? What does testosterone replacment feel like? Whan changes can you expect? Dr Matt Barber has taken on this issue with his new business called . In a private environment, you will get tested to see what your testosterone level is and whether you need their services or any of their other offerings.  Show Sponsors: Find Cam Marston's book - What Works: The Ten Best Ideas from the First Two-Hundred Episodes on .  To get the Cam's "Here's What's Cool" list each week and a Free Chapter of What Works,   Last - The...

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Doug Ankersen's Isle Dauphine Oysters Feature the Waters in Which They're Raised, Lots of Hard Work, and Doug's Engineering Sensibilities show art Doug Ankersen's Isle Dauphine Oysters Feature the Waters in Which They're Raised, Lots of Hard Work, and Doug's Engineering Sensibilities

What's Working with Cam Marston

The was born out of Doug's passion for process, the coastal waters, and Doug's fondness for oysters. A trained engineer, Doug has now created a predictable product that's ready for the big time. That's a part of his pitch when he enters restaurants in Nashville, Birmingham, Atlanta, and New Orleans - they can count on his oysters tasting good all the time and always being available. He's not worried about storms, about too much fresh water, about any of the variables that smaller, less sophisticated farmed oysters companies struggle with. Doug is now spreading the word and one of the markets...

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Ron McBay Represents NATO. He Has a JAG Background and He Explains How He Trains Eastern European Countries show art Ron McBay Represents NATO. He Has a JAG Background and He Explains How He Trains Eastern European Countries

What's Working with Cam Marston

Ron McBay travels to places most of us only fainly know about to represent NATO and train these countries leadership on NATO approved engagement practices. It's very precise content and Ron, trained as an attorney and a background as a JAG, knows it very well. Curious how NATO really works? Want to know what engagement tactics are allowed? Listen in to this week's show.  Show Sponsors: Find Cam Marston's book - What Works: The Ten Best Ideas from the First Two-Hundred Episodes on .  To get the Cam's "Here's What's Cool" list each week and a Free Chapter of What Works,...

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From YouTube How-To Videos to Becoming an International Destination Event - The Incredible Journey of Maymay show art From YouTube How-To Videos to Becoming an International Destination Event - The Incredible Journey of Maymay

What's Working with Cam Marston

Maymay went on to YouTube from Chilton County, Alabama many years ago out of a desire to create some beautiful paper creations. People watched. Then more people. Then many more people. Now she hosts events online with hundreds of attendees and they travel internationally to come to her hosted events in Chilton County. Social media is her advertising tool and she does it very well. This is an amazing story of success from a charismatic lady who you can't help but fall in love with. Enjoy! Show Sponsors: Find Cam Marston's book - What Works: The Ten Best Ideas from the First...

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New Rules of Real Estate - the Nat's Assn of Realtors Settlement featuring realtor Angelo DePaola show art New Rules of Real Estate - the Nat's Assn of Realtors Settlement featuring realtor Angelo DePaola

What's Working with Cam Marston

The National Association of Realtors changed home buying rules and they've been in effect about a month. Home buyers will now have a new conversation with their realtor when they go to buy a home. The realtor will need to negotiate a fee with the buyer. Previously it was in the background as the deal went forward with a typical 6% commission split between buyer's agent and seller's agent. Now, that's all changed and is highly negotiable.  has seen this coming. It's no surprise. He thinks it will make the best realtors stand out even more and the "hobbiest" realtors who sell homes as a...

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The Use of Questions as a Fantastic Leadership Skill with Bob Tiede show art The Use of Questions as a Fantastic Leadership Skill with Bob Tiede

What's Working with Cam Marston

Telling people things allows them to disagree with you. Asking them questions allows you to understand their perspective and allows you to align with their ideas before directing them. Bob Tiede is an author of the book . He and I discuss the power of questions as a leadership tool.  Show Sponsors: Find Cam Marston's book - What Works: The Ten Best Ideas from the First Two-Hundred Episodes on .  To get the Cam's "Here's What's Cool" list each week and a Free Chapter of What Works,   Last - The best daily news newsletter I've found is Morning Brew. I've read it every...

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Ron Holt of Pink Zebra Moving - Upending the Tired and Stale Moving Business show art Ron Holt of Pink Zebra Moving - Upending the Tired and Stale Moving Business

What's Working with Cam Marston

The business of moving and movers. Pretty tried and true. Very little room for disruption, right? Wrong. Ron Holt has upended tradtional businesses before and is doing it again. His first was Two Maids where he based the payment of the service providers on the evaluations of the customers. The result? Huge efforts from the cleaners to please the customer and treat them well. He's taking this same non-tradtional thinking to Pink Zebra moving. The movers play music. They buy the homeowner dinner. They have a great time. It's about reimagining the stale and throwing some energy and ideas into...

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More Episodes

ESG is not something "out there" or only discussed in political environments. ESG (environmental, social, governance) is here and is shaping the way businesses interact with each other and with customers. Kai Gray and his parters run Motive ESG. They work with businesses to improve their ESG scores, thereby enabling them to compete for business with some of the nation's defense contractors, major manufactorers, building contractors and such. Kai predicts ESG will become a filter through which the next generation invests money and even buys product at the grocery store. 

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Find my book, What Works, highlighting the 10 best ideas from the first 200 episodes of What's Working. Available on Amazon.com.