Accounting Doesn’t Have to Suck | HVAC Business Finance Tips w/ Spencer Sheinin CPA
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Release Date: 11/15/2023
Consistent Branding Can Solve Your Hiring and Growth Headaches
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most contractors think branding is about logos, colors, and marketing. It's not. The strongest brands in the trades do something much more powerful: they attract great employees, create loyal customers, and make growth easier. In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Levi Torres, founder of High 5 Plumbing, Heating, Cooling & Electric, to discuss how consistent branding became the foundation for one of Colorado's fastest-growing home service companies. What started as a simple idea—a high five at the end of every service call—evolved...
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How AI Actually Solves the Real Call Center Headaches in Home Services
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most home service companies don't have a lead problem. They have a follow-up problem. In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Kevin Wu, founder of Leaping AI, to discuss how AI voice agents and automation are helping home service businesses solve some of their biggest call center challenges. From missed calls and slow follow-up times to after-hours booking and lead nurturing, Kevin shares how AI is being used as a practical tool to support customer service teams, improve speed-to-lead, and create better customer experiences without...
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How Top Trades Businesses Use AI and Systems to End Recruiting Pain
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most contractors don't have a recruiting problem. They have a recruiting system problem. In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Paul Sanneman, founder of Contractor Staffing Source, to discuss how top home service companies are using systems, assessments, and AI-powered recruiting tools to consistently find better employees. After helping more than 2,000 contractors and recruiting over 2,500 successful hires, Paul shares the biggest recruiting mistakes contractors make and why most hiring challenges are self-inflicted. The conversation...
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How Contractors Use Air Curtains to Solve Costly Building Challenges
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most contractors walk past air curtains every day without realizing how much money they can save commercial buildings. In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Curtis Rosol from Mars Air Systems to break down how air curtains work and why they’ve become a powerful solution for energy savings, indoor air quality, and insect control in commercial spaces. From convenience stores and restaurants to cold storage facilities and warehouses, Curtis explains how air curtains create an invisible barrier that keeps conditioned air inside while...
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How Service Businesses Can Stop Losing Skilled Workers
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
The skilled labor shortage isn’t just a hiring problem. It’s a perception problem. In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Ruchir Shah, founder of SkillCat, to discuss why home service companies are struggling to attract and retain skilled workers and what the industry can do about it. Ruchir shares how his background in workforce training led him to build SkillCat, an online trade training platform helping people transition into HVAC, plumbing, electrical, and appliance repair careers. If your company struggles with hiring,...
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AI Search and the Death of Old-School Marketing for Home Service Businesses
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
The way homeowners search for HVAC, plumbing, and home service companies is changing fast. And most contractors are completely unprepared for it. In this episode of Service Business Mastery, Tersh Blissett sits down with Phil Risher from Phlash Consulting to discuss the massive shift from traditional Google SEO to AI-powered search and what it means for home service businesses. Phil explains why AI search is changing how customers find contractors, why conversational search matters more than keywords, and how tools like ChatGPT and Google AI Overviews are disrupting traditional...
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How Storytelling Can Solve Your Skilled Trades Recruiting Crisis
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Ryan Kiscaden, owner of Kiscaden Consulting and creator of the Next Up Trades children’s book series, to discuss how storytelling can reshape the future of recruiting in the trades. Ryan shares how a conversation with his plumber brother-in-law sparked the idea to create books that explain HVAC and plumbing to children in a way they can understand and connect with emotionally. Instead of focusing only on wages, debt, and job security, Ryan believes the industry needs to tell a better...
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How to Optimize and Automate Your Home Service Business
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most home service business owners are excited about automation, AI, and new technology. But here’s the problem… They’re implementing tools before fixing their processes. In this episode of Service Business Mastery, Tersh Blissett sits down with Nathan Whittacre, CEO of Stimulus Technologies, to break down what actually works when it comes to optimizing and automating your business. Nathan shares decades of experience helping companies implement technology the right way and explains why most tech investments fail. What You Will Learn in This Episode Why automation without optimization...
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No Fees No Equity Loss: A New Way to Scale Your Business
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most business owners think they only have two options when they want to scale: Pay expensive consultants… or give up equity to investors. But what if there was a third option? In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Mike Michalowicz and Greg Eckler from The Prosper Group to break down a completely different approach to scaling service businesses. Instead of charging fees or taking ownership, their model focuses on partnering with business owners, executing alongside them, and only getting paid when the business becomes more profitable. What...
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Leadership Skills for Home Service Owners Who Want to Scale
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most home service business owners start as technicians. But scaling a business requires a completely different skill set. In this episode of Service Business Mastery, Tersh Blissett sits down with Elise Radawitz, President and Owner of Velocity Leader, to break down the leadership skills contractors need if they want to grow their business. They discuss why promoting your best technician into a management role often fails, how leadership is a learned skill, and what it actually takes to lead people effectively. Elise shares practical insights on developing leaders inside your company,...
info_outlineIf you are passionate about your skilled trades service business but struggle to see it grow, or if you're simply curious about running a successful service enterprise, this episode of the Service Business Mastery Podcast is for you!
In this episode, "Accounting Doesn't Have to Suck," hosts Tersh Blisset and Joshua Crouch engage with guest Spencer Sheinin, CEO and Founder of Shift Financial Insights, in a deep dive into the world of accounting, and how as daunting as it may appear, it doesn't have to suck!
They explore hiring problems often faced by small and medium-sized businesses and how hiring the wrong person for accounting can result in lost opportunities. They discuss the role of AI in bookkeeping, financial analysis, and how it may not necessarily be the ideal option for smaller businesses with unique scenarios.
Tersh, Josh, and Spencer inspire others with their personal stories of business finance, including Spencer's transformative shift in mindset towards numbers.
If you've ever been overwhelmed by financial statements, Spencer's take on using data visualization techniques for better understanding and data interpretation is a game-changer.
Also, make sure to look out for the invaluable advice from Sheinin's book, "Entreprenumbers," of which we are giving away copies after the interview. It's an absolute must-read for entrepreneurs looking to demystify their financials and gain the knowledge to make effective business decisions.
This episode is full of insights, practical advice, and money-saving tips for anyone in a service business. Don't miss out!
SHOW NOTES
01:59 Justin hosts giveaway and offers script for success.
04:11 Copeland offers valuable compressor diagnostics training.
08:58 Struggling to keep up, correcting formulas, light bulb moment.
12:20 Not a certified accountant. HVAC career started accidentally.
14:14 Accounting department struggles due to inadequate staffing.
17:15 Financials are backwards looking, but budgets and cash flows can be forward looking. Looking backwards helps identify what's not working and the root causes. The 80 20 rule applies to most problems. Understanding the right information helps identify issues like a 3% decrease in average margin.
20:14 AI accounting benefits big companies, not small.
24:16 Increase sales, decrease costs, analyze divisions.
26:01 Forward vs. backward analysis in HVAC operations.
30:46 Managing labor is crucial in every industry, particularly this industry. Analyzing labor as a percentage of sales can indicate if it's going in the wrong direction. Our brains process information visually, so financial information should be presented in pictures instead of letters and numbers. For example, when determining the current percentage of receivables, the accounts receivable aging report is commonly used.
34:27 Book version of tips/tools for implementation.
36:38 Great ideas shared with like-minded business coaches.
39:22 Impressive intro video. Tersh's amazing shoes.
Resources And People Mentioned:
Connect With Spencer on LinkedIn Here! Or check out his book’s website via entreprenumbers.com.
This episode is kindly sponsored by:
- Sera (visit their website)
- UpFrog (visit their website)
- Copeland (visit their website).
- CompanyCam (visit their website) Visit www.companycam.com/SBM and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months!
- Interplay Learning (visit their website)
- Join the Service Business Mastery Facebook group
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