“Giving Back” Episodes: How to pursue purpose and passion
Release Date: 12/19/2023
How Smart Leaders Use AI to Execute Better
Measure Success Podcast
AI is changing how companies grow, how leaders lead, and how strategy gets executed. In this episode of the Measure Success Podcast, Carl J Cox sits down with Klee Kleber, co-founder and partner at Build Group, to discuss what leaders need to understand right now. Klee shares why expertise is becoming a commodity, why implementation is still the biggest challenge, and how operator-led strategy creates real value. They cover how AI is reshaping product development, go-to-market strategy, and leadership, along with why human judgment, trust, and execution still matter. This episode is a clear...
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AI, Sales, and the Power of Human Connection
Measure Success Podcast
In this episode of the Measure Success Podcast, Carl J Cox talks with Gabe Lullo, CEO of Alleyoop, about the real role of outbound sales in today’s market. They discuss how AI is changing sales without replacing human connection, why founders should stay close to revenue early, and how content builds trust before the first conversation ever happens. Gabe shares lessons from scaling a remote SDR organization and explains how fractional sales teams help growing companies create momentum without overspending. This conversation is practical, honest, and focused on strategy over tactics. If you...
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Why AI Is Reshaping Leadership Today
Measure Success Podcast
In this episode of the Measure Success Podcast, Carl sits down again with CEO and author Trey Taylor for a candid conversation on AI, culture, and the future of leadership. Trey explains why AI is no longer optional, how leaders can avoid lazy thinking, and what’s driving the rapid rise of Latino-owned businesses in the U.S. He shares insights on balancing culture, people, and numbers—his signature “three things”—while adapting to tools that change faster than organizations can keep up. Trey also gives practical examples of AI improving operations, decision-making, and customer...
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Where Do Leaders Go For Real Growth?
Measure Success Podcast
In this episode, Carl J. Cox talks with global speaker and executive coach Dona Amelia about why leaders need safe spaces to grow. Dona shares her upbringing in rural Indonesia, her rise as a performer and executive, and how those experiences shaped her belief that leaders can only grow when they have a place to speak honestly, ask real questions, and receive support without judgment. She explains how peer networks, shared experiences, and diverse perspectives help executives make better decisions and avoid isolation at the top. If you’ve ever felt pressure to know everything or carry...
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Get Found in the New AI Economy
Measure Success Podcast
In this episode of the Measure Success Podcast, Carl sits down with digital marketing expert Dave Burnett to unpack the seismic shift happening in search and AI. Dave explains why Google is no longer the only place customers look for answers and how large language models are reshaping discoverability. He shares lessons from his own journey—partnership failures, business resilience, and recovering from a traumatic brain injury—and how those experiences shaped how he leads today. Dave outlines the new rules of digital visibility, why PR is becoming essential, and how companies can position...
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Double Revenue. Cut Costs. One Strategy.
Measure Success Podcast
On this episode of the Measure Success Podcast, Carl J. Cox speaks with Tammy Nam, CEO of The Brief, the AI Agency for marketers. Tammy shares how she doubled revenue at Viki while cutting costs and improving team morale—a rare combination that highlights her strategic clarity and leadership strength. She explains how The Brief helps marketers run smarter campaigns from start to finish using intelligent agents that analyze performance, generate content, launch faster, and learn continuously. Tammy also breaks down how leaders can protect their top performers, remove friction, and communicate...
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The Secret to Elite Business Performance
Measure Success Podcast
In this episode of the Measure Success Podcast, Carl J. Cox talks with Michael Erath, founder of Next Level Growth and author of The Five Obsessions of Elite Organizations. Michael shares his powerful story of losing a multimillion-dollar company to fraud and how that crisis transformed his view of leadership. He explains how elite organizations are built around five obsessions—great people, inspiring purpose, optimized playbooks, performance-driven culture, and sustainable profits. Tune in to learn how you can lead with purpose, build stronger teams, and achieve both a return on investment...
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Radical Clarity: How Founders Lead with Purpose
Measure Success Podcast
Many technical founders find themselves running companies almost by accident. They know their craft — but struggle to lead with clarity. In this Measure Success Podcast episode, Carl J. Cox interviews Pete Steege, author of Radical Clarity, to discuss how “accidental CEOs” can grow their businesses by uncovering their true story. Pete explains why clarity — not more effort — drives growth. He shares how to focus on purpose, align your team, and communicate with meaning so your message connects with customers. 🎧 Tune in to learn how to move from complexity to clarity.
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Leadership Without Accountability Fails
Measure Success Podcast
Leadership alone doesn’t drive success—it’s only part of the equation. In this episode of the Measure Success Podcast, Dr. James Chitwood shares how his TRAC framework—Training, Recognition, Accountability, and Communication—creates lasting organizational transformation. Hear how his military background shaped his leadership philosophy, why capitalism is at risk, and what it takes to build high-performing, people-centered teams. Listen now and learn how to lead through structure, not just inspiration.
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Data Privacy Laws Every CEO Must Know
Measure Success Podcast
In this episode of the Measure Success Podcast, Carl J. Cox talks with Jenny Sheridan, attorney and founder of JL Sheridan Law, about how changing data privacy laws are shaping the way companies operate. Jenny shares insights on how businesses can stay compliant with the California Consumer Privacy Act (CCPA) and similar state laws, the real risks of ignoring them, and how privacy can become a competitive advantage when managed strategically. Listen to learn how to protect your business, reputation, and customers in a data-driven world. 🎧 Stream now at...
info_outlineHow does your work integrate with your overall purpose and your passion projects? Is it possible to have both — and to use them both to make a difference in the world? Even after retirement from a successful career, our guest this week has been able to answer a resounding “yes” to those questions.
Bert Waugh Jr. and his wife, Susy, began taking street youth into their home in the 1970s. In 1991, Waugh founded Transitional Youth, a nonprofit organization that provides housing, outreach, and support to young people who otherwise would be living on the streets.
Tune into the full conversation — as part of our holiday “giving back” episodes — for more on how Bert got started with helping kids transition from living on the streets, what makes his organization different from others, why his focus is on youth mostly in the 18-24 age category, what others can do to help youth in need, and more.
Here’s a Glimpse of What You’ll Learn:
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How Bert got his start with helping youth who have spent time on the streets, and how that informed the beginning of his organization, Transitional Youth
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Why the 18-24 age group is so particularly vulnerable compared to other age groups — and why Bert feels so passionate about helping them
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How Bert’s organization infuses more love throughout its work
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The role of drug testing — and second chances — within the Transitional Youth organization
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How Bert measures success at his nonprofit, and why thinking “one at a time” can be so helpful
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How Bert celebrated his 80th birthday in a unique way
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What made Bert want to continue working and making a difference, even after he retired from a successful career
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Bert’s experience after 2007-08 — and how he almost lost everything
Resources Mentioned in This Episode:
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“The Coffee Bean: A Simple Lesson to Create Positive Change” by Jon Gordon and Damon West
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Buy a copy of “Lost at CEO: An Entrepreneur’s Guide to Strategy” by Carl J. Cox