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Emma Powell - Real Estate Balancing Strategies

Insider Secrets Podcast: The Home of Passive Real Estate Investors by Mike Morawski

Release Date: 12/26/2023

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Insider Secrets Podcast: The Home of Passive Real Estate Investors by Mike Morawski

Key Takeaways Keep your investors engaged by consistently sharing valuable content like market updates and deal insights. Building a robust CRM by consistently adding contacts through networking events, Zoom meetings, and meetups is critical. The best time to raise capital is when no active deals are available, allowing for relationship-building without pressure. Grow your network by making it a goal to meet at least five new people every week through events, meetups, or masterminds. Don’t give up after just a few attempts. Keep following up 7 to 10 times, and even if you don’t get a...

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Insider Secrets Podcast: The Home of Passive Real Estate Investors by Mike Morawski

Key Takeaways Trust is built over time through consistent behavior and open communication. It’s vital in real estate partnerships to inspect what you expect. Enter partnerships cautiously. Align strengths, roles, and long-term goals before committing, as partnerships often last several years. Raising capital isn't enough; successful syndications demand operational expertise to run a viable business. Understanding the SEC rules about soliciting investors and their accreditation is crucial to staying compliant. Preferred returns ensure prioritized payouts but only if funds are available, and...

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Insider Secrets Podcast: The Home of Passive Real Estate Investors by Mike Morawski

Key Takeaways Institutional investors may require a higher preferred return but typically accept a smaller equity share, offering flexibility in deal structuring. Policies like rent control can hinder cash flow, especially in areas with rising costs, affecting property valuations and investor returns. Population and job growth, along with household income, are vital indicators of a market’s potential to sustain rental growth and value appreciation. Diverse employment sectors mitigate risks during economic downturns, providing stability in occupancy and rental income. Working with city...

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Insider Secrets Podcast: The Home of Passive Real Estate Investors by Mike Morawski

Key Takeaways Start by establishing your company identity with a strong business name and an LLC, set up by a business attorney to provide a solid foundation. Building a website is essential—even a simple one boosts credibility and acts as a digital business card to attract investors. To develop relationships and begin raising capital, focus on networking to build valuable connections, as strong relationships are key to securing investment funding. Use a database to nurture leads effectively. Tools like Capitalist Pro help centralize contacts, streamlining communication to guide leads into...

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Insider Secrets Podcast: The Home of Passive Real Estate Investors by Mike Morawski

Key Takeaways Assembling a knowledgeable and trustworthy team is essential for navigating the complexities of real estate syndication and investment. Evaluating risks associated with multifamily properties, such as market fluctuations and property management issues, is vital for protecting investments. Understanding the capital stack is crucial, as it explains how different levels of financing work together in a multifamily deal. Establishing a property-level LLC adds a layer of protection by separating the investor from the property. Regular updates and transparent communication with...

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Insider Secrets Podcast: The Home of Passive Real Estate Investors by Mike Morawski

Key Takeaways Multifamily investing requires a specialized vocabulary to navigate the industry effectively. A rent roll is a critical document for understanding a property's income potential. Key items include tenant information, unit numbers, market rate rent, collected rent, lease terms, and unit mix. Understanding operating expenses is crucial for profitability. Key categories include payroll, utilities, repairs and maintenance, insurance, taxes, and property management fees. Understanding financial metrics like NOI, DSCR, and investor returns (ROI, IRR, cash-on-cash preferred returns) is...

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Insider Secrets Podcast: The Home of Passive Real Estate Investors by Mike Morawski

Key Takeaways Combine short-term cash flow with long-term generational wealth using tools like IRAs and 1031 exchanges. Accurate underwriting with reliable data, like CoStar, builds investor confidence. Regular networking and relationship-building are essential for expanding your investor base. Use e-books and checklists as lead magnets to attract and nurture potential investors. A well-maintained contact database is vital for long-term success and investor engagement. Writing books and speaking at events boost credibility and attract investors. Episode Timeline [00:01:00] Mike's Solo Podcast...

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Insider Secrets Podcast: The Home of Passive Real Estate Investors by Mike Morawski

Key Takeaways Under promise, over deliver, do a little more than people expect of you. Now is the time to position yourself in front of the next bull run. Small incremental efforts, like making one more call or doing one more rep, can lead to significant long-term success. The current market presents unique opportunities due to increased cap rates and decreased property valuations. Travis's journey from single-family investments to multifamily syndications highlights the benefits of scaling through syndications. Episode Timeline [00:01] – Mike announces the upcoming Multifamily Summit...

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Insider Secrets Podcast: The Home of Passive Real Estate Investors by Mike Morawski

Key Takeaways Mindset Matters: How you think about capital raising can significantly impact your success. Focusing on the positive aspects and opportunities can make the process easier and more fruitful. Importance of Follow-Up: A key reason for losing potential investors is the lack of follow-up. Having a mapped-out process ensures that you stay in touch and guide potential investors through their journey. Automation in Processes: Automating your follow-up processes, including emails and text messages, can help manage leads efficiently and ensure that no potential investor falls through the...

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Insider Secrets Podcast: The Home of Passive Real Estate Investors by Mike Morawski

Key Takeaways Success isn't about being the smartest or most talented in the room; it's about the relentless determination to overcome any obstacle in your path. Remember, it's never too late to pivot towards your dreams and find success in uncharted territories. In the journey to success, never underestimate the power of forging connections with potential investors. Utilize social media, lead magnets, and referrals to connect and nurture those relationships into invaluable assets. In the realm of success, transparency reigns supreme. Embrace honesty in your dealings, for investors value...

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Key Takeaways

Real estate success is not just about profits; it's about achieving time and financial freedom to lead a more purposeful and playful life.

You have to be able to balance success with your personal life or it's just pointless.

It's hard in the moment when there's uncertainty, but once the problem resolves itself, it'll either work out or it won't.

Our ability to affect the future of the deal is enhanced with us being able to be in there and protect the capital that we've put in there.

I'm a human. I'm going to make mistakes, but I can actually go back and change history to set us up in a better place moving forward.

Vetting involves SEC checks, criminal background checks, Zoom meetings, and local members physically inspecting properties; transparency is key for trust.

Timeline

[01:28] Intro to episode guest

[02:52] One word that describes Emma personally and professionally.

[04:07] Why don’t you let us all know about Emma, your background and how you got into multifamily?

[07:29] Emma talks about her company High Rise Capital and what they do.

[10:47] What specific breakthrough or turning point occurred in your coaching relationship that significantly impacted your perspective and performance?

[17:38] Do you have a particular market you like or a particular asset class?

[23:15] As a potential passive investor, what information do you seek and how do you vet operators before investing in your fund?

Contact 

Email: highrise.group/contact