Episode 334 - Essential Email Updates and Algorithm Hacks with Online Expert Josh Hightower
The Poodle to Pitbull Pet Business Podcast
Release Date: 01/26/2024
The Poodle to Pitbull Pet Business Podcast
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Ever wondered what a consultant such as myself could really offer to your business? Have you worked with a coach previously and think they’re all the same? And how do other business owners move from “thinking about growth” to actually implementing it? In this episode, I’m fresh back from Orlando after an incredible IMPACT 2026 where I handed the mic to the people whose opinion on my services matter most — my coaching clients. Rather than me telling you what my coaching, Elite Mastermind, Accelerator programme, or the brand-new Dog Daycare Success Academy can do for your business,...
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Is “luck” really holding your pet business back — or are you simply missing the right systems and opportunities? What can Disney teach you about making more money while creating better client experiences? And how can small tweaks to your offers dramatically increase client spend, loyalty, and retention? In this episode, recorded while I’m preparing for IMPACT 2026, I’m continuing my deep dive into business and marketing lessons from the House of Mouse. Using real examples from Disney parks, hotels, and dining experiences, I break down how world-class businesses maximise customer...
info_outlineIn Episode 334 I'm interviewing marketing expert Josh Hightower, about the changing trends for promoting your pet business in 2024.
We chew the fat about online strategies including, essential email marketing updates (which you MUST action soon if you want to ensure your emails keep landing in the inbox), algorithm changes that Josh learned about at the recent Digital Marketer Traffic and Conversion Summit, and there's a CRM deepdive.
Tune in to discover;
- What BIG changes are happening in your clients inbox (and how to make sure you avoid the SPAM box)
- Why ai is still the buzzword at Traffic and Conversion Summit.
- Why you can't rely on prospects 'liking' your social media pages anymore.
- How to start each video so you the algorithm connects you with potential customers
- How to brainstorm content ideas (and use ChatGPT to help speed up the process
- Why email and direct mail are STILL the go-to marketing channels for switched on business owners.
- And we also talk about our brand new CRM system PetBizSuite, which is going to transform how pet business owners market thier business.
And much more...
Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC by clicking here now.
To grab a 'hot off the press' copy of my 2024 Pet Business Promotional Calendar then click here now
If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further.
If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
To apply to join Dom's next level Diamond private coaching program click here now