Leveraging Chambers of Commerce for Client Attraction
SMB Community Podcast by James Kernan
Christopher Barber - Cheaper Than a Geek https://www.linkedin.com/in/christopherjbarber/ Host Karl had a great chat with Christopher Barber from Cheaper Than a Geek in Maryland. Topics include networking for client attraction, and using Chambers of Commerce to spread a wide net that brings in new clients for decades. Chris got involved in his local chamber and worked his way up to being involved at the state and federal levels. Chris tells how he stumbled at first, with the local chamber, and then learned how to leverage it year after year. Side note: Chris gives out "nerd" glasses as a...
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What Do You Do If Your Customer Won't Take Your Recommendations?
SMB Community Podcast by James Kernan
Hosts James and Amy sit down this week to discuss difficult situations where the customer will not take your prosposal or recommendation 1.) MSP Question of the week: What happens if you customer won't take your recommendation? --- 2.) Notes On The News Safety around AI: Warnings about Free/Public Wi-fi in airports: --- Our upcoming events and more: SMBTechfest Q4 - Irvine, CA - October 17-18 Check out Amy’s weekly newsletter! Sign up now: Kernan Consulting “Weekly Tips”! Sign up now:
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Should I Cut My Prices to Win More Business?
SMB Community Podcast by James Kernan
Hosts James and Amy discuss pricing and the question around discounts for certain clients. 1.) MSP Question of the week: Should you discount your price to win the deal? " The bitterness of poor quality lingers long after the sweetness of a cheap price is forgotten." - Benjamin Franklin – --- 2.) Notes On The News The UK's Information Commissioner's Office (ICO) has announced a provisional decision to impose a fine of £6.09M ($7.74 million) on Advanced Computer Software Group Ltd (Advanced) for its failure to protect the personal information of tens...
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How Do You Find Good People?
SMB Community Podcast by James Kernan
Hosts Amy Babinchak and James Kernan discuss the struggles of recruiting and what key qualities to look for when recruiting good people. 1.) MSP Question of the Week: When struggling with recruiting, how do you find good people/talent? --- 2.) Notes On The News Microsoft will begin force-upgrading Windows 11 22H2 systems to version 23H2 starting October 8, 2024, as the former reaches end of support: Apple launched new iPhone 16 in September 2024 --- Our upcoming events and more: SMBTechfest Q4 - Irvine, CA - October 17-18 Check out Amy’s weekly newsletter! ...
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Should you offer vCISO services with your security offering?
SMB Community Podcast by James Kernan
Host James Kernan discussses security offerings, specifically looking at offering vCISO services as part of your cyber security stack. 1.) MSP Question of the Week: Should you offer vCISO services? --- 2.) 5 Minutes with a Smart Person Host James Kernan sits down with Charlene Ignacio, CEO of Fornix Marketing, to discuss being strategic about M&A discussions. --- 3.) Notes On The News Chris Day, founder of ScalePad, , focusing on creating an integrated suite of products rather than pursuing new acquisitions. Outgoing CEO Dan Wensley will remain as a shareholder and...
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Smaller Businesses Need Different Security Services - An Interview with Dor Eisner
SMB Community Podcast by James Kernan
Host Karl Palachuk caught up with Dor Eisner, CEO of Guardz. Right off the bat, Eisner points out the reason enterprise cybersecurity attacks are different from those focused on small business. Like it or not, most of the attacks that work against SMB clients will not work against larger enterprises. Eisner discusses the toolsets that are built specifically to attack small businesses, and marketed that way on the dark web. Assuming you don't want to spend time browsing the dark web, it's good to have a partner who is willing to. Guardz is focused completely on securing small businesses, and...
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Amplify your Marketing Efforts with Rialto Marketing
SMB Community Podcast by James Kernan
Host James Kernan sits down with an exclusive interview with Tim Fitzpatrick, President of Rialto Marketing. Founded in 2012, Tim created Rialto with the vision of having a positive lasting impact on the businesses they work with. Tim believes there are three (3) critical elements of marketing: strategy, planning, and leadership. Having a passion for developing and growing businesses has allowed Tim and Rialto Marketing to accomplish groundbreaking marketing campaigns over the years. --- Our upcoming events and more: MASTERMIND LIVE – Denver, CO – Sept 26-27th Use...
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Sharing Big Wins and Successes
SMB Community Podcast by James Kernan
Hosts James Kernan and Amy Babinchak kick off this week's episode with topics regarding big wins, Windows 10 End of Life, and an exclusive interview with Tim Fitzpatrick 1.) MSP Question of the Week: Can you share some big wins? Hosts James Kernan and Amy Babinchak sit down and discuss various successes and wins with clients over the years. --- 2.) 5 Minutes with a Smart Person Host James Kernan interviews Tim Fitzpatrick, the President of Rialto Marketing. Rialto provides marketing consulting and outsourced CMO services to help B2B professional service firms that need accelerated growth...
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Do you have an entry level MSP offering?
SMB Community Podcast by James Kernan
1.) The MSP Question of The Week - Do you have an entry level MSP offering? This week, James Kernan and Amy Babinchak sit down to discuss entry level MSP offerings. Does your company offer one? Hear James and Amy speak about the benefits and drawbacks that an entry-level MSP offering can have on your business. --- 2.) Notes on the News Discussion on Olympics: Athletics abilities Media giant TikTok’s response to the U.S. ban decision. CNN article: --- Our upcoming events and more: MASTERMIND LIVE – Denver, CO – Sept 26-27th Use “EARLYBIRD” as the coupon code...
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Unifying the IT Channel Industry with the Channel program
SMB Community Podcast by James Kernan
Host James Kernan sits down with Kevin Lancaster and Matt Solomon of Channel Program, a platform designed to unify the IT Channel industry. Kevin Lancaster and Matt Solomon are the co-founders of Channel Program, a platform designed to unify the IT Channel industry. Kevin Lancaster has a strong background in the channel technology space. He previously served as the CEO of ID Agent, a cybersecurity company, which he grew significantly before its acquisition by Kaseya. Matt Solomon also has extensive experience in the industry. He worked alongside Kevin at ID Agent and later became the Channel...
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Irvine CA – SMB Techfest (Feb 8th-9th)
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