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Building a Sustainable Brand: From Concept to Market Success Including Viral Crowdfunding

Green Business All-Star Podcast

Release Date: 02/19/2024

Sustainable Ethical Luxury with Sira Dheshan Naidu of Disruptor London show art Sustainable Ethical Luxury with Sira Dheshan Naidu of Disruptor London

Green Business All-Star Podcast

In this episode of the Green Business All-Star Podcast, we welcome Sira Dheshan Naidu, the co-founder of Disruptor London. Sira shares his journey from South Africa to becoming a pivotal force in the UK's health and beauty industry. Alongside Juan Jose Jimenez Anca, Sira founded Disruptor London in 2021 with a mission to revolutionize the sector through sustainable practices and innovative products. Key Discussion Points: Introduction and Background: Sira's journey from South Africa to the UK. The founding of Disruptor London with Juan Jose Jimenez Anca. The mission to create...

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Green Business Sustainable Prodcut Development Ideas show art Green Business Sustainable Prodcut Development Ideas

Green Business All-Star Podcast

In this episode, Anne explores the topic of sustainable product development. She discusses examples from previous episodes where entrepreneurs have either started from scratch or innovated existing products to create more sustainable alternatives. Anne emphasizes the importance of finding a demand for the product and improving upon existing options. She also provides tips for developing sustainable products, such as researching what's selling on platforms like Amazon and considering non-plastic alternatives for manufacturing materials. Key Takeaways: Sustainable product development involves...

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Green Business Constulting Ideas show art Green Business Constulting Ideas

Green Business All-Star Podcast

In this solo episode, I discuss the idea of environmental consulting and its various subtypes, drawing inspiration from previous podcast episodes. I explore the concept of eco-friendly consulting, sustainability consulting, waste management consulting, healthy soil consulting, green certification consultancy, and sustainable supply chain consultancy. The importance of niche specialization is emphasized, and the potential for making a positive impact on the planet while sustaining a comfortable lifestyle. The concept of environmental consulting encompasses various subtypes, including...

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Scalable Solutions to Plastic Pollution with Joel Tasche of CleanHub. show art Scalable Solutions to Plastic Pollution with Joel Tasche of CleanHub.

Green Business All-Star Podcast

Joel Tasche is the founder and CEO of CleanHub, a company focused on stopping plastic pollution in the oceans. CleanHub builds a global infrastructure to collect plastic and other waste in areas where waste management is lacking. They aim to shift the narrative from waste management to a circular economy. CleanHub partners with waste management companies and funding brands to create a scalable solution to plastic pollution. They have collected over 8 million kilograms of waste to date. In this episode, you’ll learn about  -The challenge and inspiration Joel has faced along the way in...

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Making Products Disappear with Eleonore Eisath of  MILK Innoation Lab and Beworm show art Making Products Disappear with Eleonore Eisath of MILK Innoation Lab and Beworm

Green Business All-Star Podcast

Eleonore Eisath, a product designer, discusses her work in making products disappear through sustainable design. She explains that industrial design is about solving problems with products and that she has worked with both big companies and startups. Eleanor also talks about her involvement with Beworm, a biotechnological process that decomposes polyethylene using worms and microbes. She then discusses her current role as the lab lead at MILK, a packaging agency focused on sustainable perspectives for the food and beverage industry. She emphasizes the importance of designing for recycling and...

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Creating Ethical and Sustainable Vegan Supplements w/ Maria Cebrian of Terraseed show art Creating Ethical and Sustainable Vegan Supplements w/ Maria Cebrian of Terraseed

Green Business All-Star Podcast

Maria Cebrian, a third-time entrepreneur and Forbes 1000 honoree, shares her journey as an entrepreneurial leader and her passion for building companies that are good for the health of people, animals, and the planet. She discusses her experience in the digital and wellness industries, including the acquisition of her second company by Gaia, the world's biggest conscious media platform. Maria then talks about her current company, Terraseed which focuses on creating ethical and sustainable vegan supplements. She highlights the importance of sourcing clean and sustainable ingredients and...

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Catalyzing Change: Enzyme Engineering and Green Tech Solutions w/ Dr. Peyman of Allozymes show art Catalyzing Change: Enzyme Engineering and Green Tech Solutions w/ Dr. Peyman of Allozymes

Green Business All-Star Podcast

In this episode of the Green Business All-Star Podcast, Dr. Peyman, a scientist entrepreneur, discusses his journey from the lab to business and the importance of enzymes in various industries. He explains that enzymes are proteins that catalyze reactions, speeding them up with lower energy requirements. Enzymes are crucial for the bioeconomy for green and sustainable production. Dr. Peyman's company, Allozymes, focuses on enzyme engineering and has developed a device and a database to screen and engineer enzymes for industrial applications. The use of enzymes reduces chemical waste and...

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Ancient Traditions Meet Modern Sustainability w/Matthew Stillman of Primal Derma Skincare show art Ancient Traditions Meet Modern Sustainability w/Matthew Stillman of Primal Derma Skincare

Green Business All-Star Podcast

In this episode of the Green Business All-Star Podcast, we explore the dynamic world of sustainable entrepreneurship with Matthew Stillman. From his improvisational comedy roots to producing impactful documentaries like 'The End of Poverty' and founding the skincare company Primal Derma, Matthew shares insights, lessons, and inspiration for aspiring eco-conscious innovators. Discover the intersection of creativity, sustainability, and business success.  KEY TAKEAWAYS: Looking at things from a different perspective, without giving advice is a powerful tool to help people. By some...

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Revolutionizing Sustainable Packaging w/ Suvi Haimi of Sulapack show art Revolutionizing Sustainable Packaging w/ Suvi Haimi of Sulapack

Green Business All-Star Podcast

In this episode, we delve into the innovative world of sustainable packaging with Suvi Haimi, the CEO and Co-Founder of Sulapac. With a background in biomaterials research and a passion for environmental sustainability, Suvi and her team at Sulapac are on a mission to combat plastic waste by providing sustainable alternatives for various industries. From cosmetics packaging to 3D printed furniture, Sulapac's bio-based and recyclable materials are revolutionizing the way we think about packaging and product design. Join us as we explore Suvi's journey from academia to entrepreneurship and learn...

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From Algae to Entrepreneurship with Catharine Arnston of ENERGYbits show art From Algae to Entrepreneurship with Catharine Arnston of ENERGYbits

Green Business All-Star Podcast

In this episode of the Green Business All-Star Podcast, we delve into the fascinating world of algae with Catharine Arnston, founder of ENERGYbits. Catharine shares her journey into the world of algae, its health benefits, and the challenges and rewards of building a business centered around this powerful superfood. KEY TAKEAWAYS: Algae, such as chlorella and spirulina, offer a wealth of health benefits, including high protein content and detoxifying properties. The history of algae production traces back to post-World War II Japan, where it was introduced as a source of nutrition and...

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More Episodes

Vince Dickson dives deep into the world of eco-friendly products. From inception to distribution, we explore the challenges and triumphs of bringing sustainable solutions to market.

We unravel the journey of eco-friendly product development and distribution, highlighting the challenges and opportunities in the green business landscape.

Part 1: Designing with Sustainability in Mind

  • Vince Dickson, founder of an eco-friendly product company, to discuss the inception of his collapsible cup.

  • Vince shares insights into the inspiration behind the product and the importance of designing with sustainability in mind.

  • We explore the materials used in the cup's construction and the innovative design elements that make it stand out in the market.

Part 2: Ensuring Quality and Safety

  • Moving into Part 2, Vince elaborates on the challenges of ensuring product quality and safety, particularly when dealing with collapsible designs and hot liquids.

  • We delve into the importance of education and clear instructions for users, as well as the absence of an official warranty due to the product's durable silicone material.

  • Vince also sheds light on the certifications required for food-grade products, including FDA and LFGB standards, and the ethical considerations in selecting manufacturing partners.

Part 3: Marketing and Distribution Strategies

  • Transitioning to Part 3, we explore the marketing and distribution strategies employed by Vince's company.

  • Vince shares insights into leveraging social media platforms like Instagram for brand promotion and the unexpected virality of certain content.

  • We discuss the challenges of standing out in crowded online marketplaces like Amazon and the importance of emphasizing unique selling propositions (USPs) to differentiate products.

Part 4: Navigating Retail Partnerships

  • In the final segment, we tackle the complexities of navigating retail partnerships and expanding distribution channels.

  • Vince provides valuable advice on approaching retailers and distributors, emphasizing the importance of proof of concept and customer demand.

  • We also touch on the significance of maintaining ethical standards throughout the supply chain and the potential pitfalls of outsourcing manufacturing to overseas partners.

LINKS

Hunu Cups

Shownotes Page

Instagram

Contact Vince