243: Leveraging Podcast Guesting to Raise Capital and Build Your Brand with Trevor Oldham
Release Date: 03/26/2024
6 - How to Capitalize on Market Shifts
Real Estate 101
Description: In this compelling episode, real estate veteran Paul David Thompson delves into how visionary thinking can transform the real estate industry. Through engaging discussions about the unprecedented wealth transfer from baby boomers and evolving market dynamics, Thompson reveals how investors can position themselves for success. He weaves together practical insights on commercial real estate strategy with powerful mindset principles, demonstrating why both are essential for long-term achievement. Drawing from real-world success stories and using Lorne Michaels as an exemplar of...
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5 - Building Wealth Through Property and Purpose with Dustin Heiner
Real Estate 101
Description: Join seasoned real estate investors Paul David Thompson and Dustin Heiner as they unpack the transformative power of real estate investing. From mindset mastery to creating lasting value, this episode dives deep into the strategies that turn property investments into pathways to financial freedom. The duo shares candid insights about their journey from individual investors to business owners, emphasizing how community, mentorship, and a service-oriented approach can accelerate your success. Whether you're a seasoned investor or just starting out, this conversation offers...
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4 - The Journey of a Multifamily Developer: Insights from Justin Goodin
Real Estate 101
Description: In this episode of the Commercial Real Estate 101 podcast, host Paul David Thompson sits down with Justin Goodin, a successful commercial multifamily developer based in Indianapolis. Justin shares his personal journey from traditional employment to becoming a thriving real estate developer, discussing the challenges and opportunities he has navigated in the current market. Key Takeaways: Justin Goodin's transition from a traditional career to a successful multifamily developer. The significance of self-education and networking in the real estate industry. The...
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2 - Barry Rogge’s Journey into Commercial Real Estate
Real Estate 101
Description: In this conversation, Paul David Thompson and Peter Conti, were joined by Barry Rogge, a commercial real estate investor who transitioned from single-family homes to multifamily properties. Barry shares his experience of diving into the world of commercial real estate, navigating unique challenges like creative financing, property repairs, and even beekeeping! Tune in to hear how Barry's perseverance and strategic thinking helped him acquire 34 units in less than a year, all while developing a balanced approach to real estate investing. Takeaways: Understanding the...
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3 - From Horseback to Mobile Home Parks with Erin Vandegrift
Real Estate 101
Description: In this episode, Paul and Peter are joined by Erin Vandegrift, a former professional equestrian turned mobile home park investor. Erin shares her journey from managing a 1,200-pound horse to overseeing mobile home parks across the U.S. She dives into the challenges of switching careers, learning the ins and outs of real estate investing, and how creative financing helped her build a growing portfolio. With a clear focus on mobile home parks, Erin offers valuable lessons for anyone looking to enter the world of real estate investment. Takeaways: Confidence grew through community...
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1 - Mastering Creative Finance with Jeff Rappaport
Real Estate 101
Description In this engaging conversation, Paul David Thompson and Peter Conti sit down with Jeff Rappaport, an experienced real estate investor with over 24 years of expertise in creative finance. They discuss the current state of the real estate market and share their insights on making successful deals. Jeff shares his journey through market cycles, from surviving the 2008 crisis to thriving in today’s unpredictable landscape. They dive into creative financing strategies, the importance of flexibility, and the mindset required to succeed in real estate. Whether...
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258: The Sprint Method: Effective Strategic Planning with Simon Severino
Real Estate 101
Description: Your WakeUp Call begins when you start to challenge conventional thinking. When you empower yourself to break free from the daily grind. When you choose to design your own lifestyle and economy. Simon Severino discusses his background in strategy advising for Fortune 500 boards and his passion for helping businesses enter and dominate markets. He explains the concept of pipeline coaching, which focuses on filling the sales pipeline, de-risking the buying process, and making it easy for customers to buy. The conversation also covers the importance of creating irresistible offers,...
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257: Growing Your Network and Audience Through Podcast Guesting with Mischa Zvegintzov
Real Estate 101
Description: Your WakeUp Call begins when you start to challenge conventional thinking. When you empower yourself to break free from the daily grind. When you choose to design your own lifestyle and economy. Paul and Mischa discussed strategies for podcasting, including the use of guest speaking to increase impact and income, and the importance of building relationships within the podcasting community. They also explored tools for finding podcast email addresses and tracking appearances, as well as the benefits of leveraging hosts' audiences and repurposing content. Key Takeaways:...
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256: Finding Opportunities in the Current Market with Ron Koenigsberg
Real Estate 101
Description: Your WakeUp Call begins when you start to challenge conventional thinking. When you empower yourself to break free from the daily grind. When you choose to design your own lifestyle and economy. Ron Koenigsberg, president of American Investment Properties, discusses the importance of relationships and communication in the commercial real estate industry. He emphasizes the value of working with commercial real estate brokers to gain access to the best deals and shares his insights on finding opportunities in a challenging market. Ron also highlights the significance of active...
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255: Exploring Alternative Assets: The Cignet Fund with Andrew McNair
Real Estate 101
Description: Your WakeUp Call begins when you start to challenge conventional thinking. When you empower yourself to break free from the daily grind. When you choose to design your own lifestyle and economy. Paul interviews the president and founder of Swan Capital, a wealth management firm, Andrew McNair. Andrew shares his background and how he got into finance and real estate investing. He discusses the importance of diversification and the lessons he learned from losing a significant amount of money in the stock market. Andrew also talks about creating Swan Capital and the...
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Your WakeUp Call begins when you start to challenge conventional thinking. When you empower yourself to break free from the daily grind. When you choose to design your lifestyle and economy.
Trevor Oldham, founder of Podcasting You, shares valuable insights on how real estate investors and entrepreneurs can effectively use podcast guesting as a strategy to raise capital, build authority, and grow their businesses. He discusses the tactics and best practices for identifying the right shows, creating compelling pitches, repurposing content, and nurturing relationships with hosts and audiences.
Key Takeaways:
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Identify your target audience and leverage tools like ListenNotes and Rephonic to find relevant podcasts catering to your ideal investors or clients.
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Create unique lead magnets and landing pages for each podcast appearance to capture leads and nurture relationships through email marketing sequences.
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Repurpose podcast interviews into bite-sized social media content to amplify your reach and promote your brand across multiple platforms.
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Consistently follow up with podcast hosts and guests you resonate with, nurturing those relationships beyond the initial interview for potential collaborations or business opportunities.
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Track key performance indicators (KPIs) by tagging leads and activities to measure the success of your podcast guesting efforts and adjust your strategy accordingly.
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Consider starting your own podcast to build authority and establish yourself as an expert, but ensure you have the time and resources to commit to consistent, high-quality content production.
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Leverage podcast appearances to showcase your expertise and create a halo effect, positioning yourself alongside successful guests to build credibility and trust with potential investors or clients.
► Resources
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About Today’s Guest:
Trevor Oldham is the founder of Podcasting You, a company helping real estate professionals share their stories on top podcasts. Since 2017, Podcasting You has worked with over 400 clients and booked 6,500+ interviews.
Trevor is also an active real estate investor committed to NNN, multifamily, and self-storage deals. He invests in mortgage notes and continually expands his portfolio.
Blending expertise in podcasting and investing, Trevor provides valuable insights for leveraging podcasts to raise capital and build authority in real estate.