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Building Loyal Customers

CoatingsCoffeeShop

Release Date: 04/11/2024

CCS Influencer Response - Johnny Walker show art CCS Influencer Response - Johnny Walker

CoatingsCoffeeShop

Learn More at       Sign up for the Week in Coatings!        Are you a contractor looking for resources? Become an R-Club Member today!        Follow Us!                          #CoatingsCoffeeShop #RoofCoatings #CommercialRoofing #RoofingContractor #RoofersCoffeeShop #RoofRepair #RoofRestoration 

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CCS Influencer Response - Will Lorenz show art CCS Influencer Response - Will Lorenz

CoatingsCoffeeShop

Learn More at       Sign up for the Week in Coatings!        Are you a contractor looking for resources? Become an R-Club Member today!        Follow Us!                          #GeneralCoatings #CoatingsCoffeeShop #RoofCoatings #CommercialRoofing #RoofingContractor #RoofersCoffeeShop #RoofRepair #RoofRestoration 

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Coatings and Community: Insights from the RCMA show art Coatings and Community: Insights from the RCMA

CoatingsCoffeeShop

In this engaging episode of CoatingsCast, Heidi J. Ellsworth sits down with Ryan Blad, treasurer for the RCMA, live from the RCMA meeting. Ryan shares valuable insights into the evolving coatings landscape, highlighting key trends and innovations discussed at the meeting, while emphasizing the critical role of community and collaboration within the industry. He explores both the challenges and exciting opportunities ahead, discussing how the RCMA supports its members and fosters connections that benefit the entire coatings sector. Join us for an informative conversation celebrating the dynamic...

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Exploring Textured Coatings show art Exploring Textured Coatings

CoatingsCoffeeShop

In this episode of CoatingsCast, host Megan Ellsworth sits down with Amanda Paterline from AkzoNobel to discuss the latest advancements in textured coatings for metal roofing and sidewall applications. Discover how these innovative coatings enhance both aesthetics and performance, providing unique solutions for modern construction needs. Join us for an insightful conversation that explores the benefits, applications and future of textured coatings in the industry.   Learn More at       Sign up for the Week in Coatings!        Are...

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State of the Coatings Industry show art State of the Coatings Industry

CoatingsCoffeeShop

On this episode of CoatingsTalk, Karen Edwards is joined by Greg Hlavaty and Hal Leland of Western Colloid to talk about the current state of the coatings industry. This rapidly growing segment of the roofing industry is appealing to building owners and contractors alike as they realize the benefits for all parties involved.  The conversation talks about what is hot in the industry, what’s happening in different parts of the country, regulations, building codes, training and more. This episode is full of insight for contractors, consultants and anyone interested in what is happening in...

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Coatings 101 show art Coatings 101

CoatingsCoffeeShop

On this CoatingsTalk, Heidi J. Ellsworth is joined by Gaco Senior Product Manager Ed Klonowski to explore the roof coatings industry and learn about the different coating options – from maintenance coatings to liquid-applied roofing systems. Tune in to understand the important differences between the types of liquid-applied membranes and maintenance coatings while also learning how to determine the right products for each roof. Whether you’re new to coatings or a seasoned expert, this webinar is full of insightful discussions that are sure to pique your interest and deliver valuable...

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Jeff Berzolla - Instant Leads at Your Fingertip show art Jeff Berzolla - Instant Leads at Your Fingertip

CoatingsCoffeeShop

In this CoatingsCast, Heidi J. Ellsworth sits down with Jeff Berzolla, founder of Instant Roofer to talk leads and technology. Get an in-depth look at how technology is changing how roofing contractors receive customer leads and prioritize them. Lead generation is a rapidly changing beast – from Google ads to Angi to lead generation directly on your website – and Instant Roofer really understands what customers want and contractors need. Heidi and Jeff talk about instant quotes for homeowners that make the buying process easier than it has been in the past. Find out how you can...

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Coatings in Your Corner show art Coatings in Your Corner

CoatingsCoffeeShop

 In this episode of CoatingsCast, Heidi J. Ellsworth is joined by Jenn Brake from Brake Marketing & Management and Chris Huettig, the current president of Roof Coatings Manufacturers Association (RCMA) to give her an update on the only industry advocacy group just for roof coatings! Jenn & Chris describe the role of manufactures’ associations and the benefits they can provide, as well as new changes that will make RCMA more effective than ever. The discussion then moves to an update on the roof coatings industry today as well as a special preview of RCMA’s Fall Meeting in...

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The Association in Your Coatings Corner show art The Association in Your Coatings Corner

CoatingsCoffeeShop

In this first-ever episode of Coffee Conversations on CoatingsCoffeeShop, we're shining a spotlight on the association that supports this ever-growing industry – the Roof Coatings Manufacturers Association (RCMA)! Join our panel as they discuss the myriad benefits these organizations offer to both contractors and manufacturers. We'll also provide an insightful update on the current state of the roof coatings industry and give you an exclusive preview of the RCMA Fall Meeting in St. Paul, Minnesota, happening from October 23-25. Tune in to gain a deeper understanding of the roof coatings...

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Roof Coatings as Easy as 1-2-3-4 show art Roof Coatings as Easy as 1-2-3-4

CoatingsCoffeeShop

In this first-ever episode of Coffee Conversations on CoatingsCoffeeShop, we're shining a spotlight on the association that supports this ever-growing industry – the Roof Coatings Manufacturers Association (RCMA)! Join our panel as they discuss the myriad benefits these organizations offer to both contractors and manufacturers. We'll also provide an insightful update on the current state of the roof coatings industry and give you an exclusive preview of the RCMA Fall Meeting in St. Paul, Minnesota, happening from October 23-25. Tune in to gain a deeper understanding of the roof coatings...

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More Episodes

In this episode of CoatingsCast, Heidi J. Ellsworth visits with Athony Martin and Kyle Infante from APOC to talk about customer loyalty and what that means from a business perspective. Contractors want to use the best materials, but having great products is only half the battle. Kyle and Anthony share the importance of the voice of the customer and how critical it is in building loyal customers to listen and then provide what they need. From training and marketing assistance to discounts and rewards, Kyle and Anthony provide the big picture on how businesses can work with manufacturers for success. 

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