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This month's question: Workforce Disruption and Labor Uncertainty Learn more at RoofersCoffeeShop.com! Are you a contractor looking for resources? Become an R-Club Member today! Sign up for the Week in Roofing! Follow Us! #SourceOneMarketing #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors...
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This month's question: Navigating labor shortages and compliance pressures Learn more at RoofersCoffeeShop.com! Are you a contractor looking for resources? Become an R-Club Member today! Sign up for the Week in Roofing! Follow Us! #GeneralCoatings #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors...
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This month's question: Navigating labor shortages and compliance pressures Learn more at RoofersCoffeeShop.com! Are you a contractor looking for resources? Become an R-Club Member today! Sign up for the Week in Roofing! Follow Us! #Terial #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
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In this Roofing Road Trips®, Karen Edwards talks with Jenni McMorran, contractor channel partner manager at Renoworks, about how visual technology is helping contractors move conversations and sales forward with more confidence. They discuss how homeowner uncertainty can slow decision making and how photo-realistic visualization tools help bridge the gap between explanation and understanding. Jenni shares insights on how enhanced imagery builds confidence, streamlines approvals and reduces the back-and-forth during the sales process. This conversation highlights why adopting visualization...
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In this episode of Roofing Road Trips® Heidi J. Ellsworth is joined by Derrick Hutchinson, director of sales for roofing at USG, to discuss how the industry is shifting in response to climate pressures, aging buildings and new performance demands. Derrick shares the story behind USG Securock® and how contractor feedback helped shape a product that continues to influence roofing assemblies today. They explore how materials are evolving to support stronger, more resilient roof systems and why domestic manufacturing plays a key role in supply stability and economic growth. Learn more...
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In this episode of Roofing Road Trips, Heidi J. Ellsworth visits with Felipe Ros, president of gFour Marketing, to explore how roofing contractors can unlock more revenue without buying more leads. The conversation focuses on practical systems for customer appreciation, referrals, past-customer reactivation and lead rehashing, showing how consistent follow-up and long-term relationship marketing can drive efficiency growth and stronger ROI heading into 2026. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become...
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In this Coffee Conversations®, Megan Ellsworth is joined by Trent Cotney of Adams & Reese for a timely discussion on the state of the roofing industry. The conversation explores how immigration policy and economic conditions are influencing labor availability, project planning and contractor decision-making. They break down the importance of Roofing Day in Washington, D.C., and why industry advocacy matters now more than ever. Megan and Trent will also take a look at how artificial intelligence is beginning to...
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In this March Roofer of the Month podcast Alex Tolle sits down with Chris and Shannon Minihan, owners of Minihan Roofing, to talk about what makes this company a trusted name in roofing. With over 18 years of experience, Minihan Roofing approaches every project as if it were their own home, balancing quality, care and affordability. Learn more at RoofersCoffeeShop.com! Are you a contractor looking for resources? Become an R-Club Member today! Sign up for the Week in Roofing! Follow...
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In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Adam Sand co-CEO of Roofing Business Partner to break down the operational roadblocks holding many roofing contractors back as they grow. The conversation looks at where sales production and office workflows fall out of sync and why disconnected systems create friction for teams and customers. From there, Adam shares how Roofing Business Partner brings structure accountability and consistency through process-driven consulting paired with smart technology. The episode closes with a focused look at their work with Zuper...
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On this episode of Roofing Road Trips®, host Heidi J. Ellsworth hits the road with Duane Musser and Brad Stine from the National Roofing Contractors Association (NRCA) for an in-depth conversation about the upcoming Roofing Day in DC. As the industry prepares to gather on Capitol Hill on April 14-15, 2026, the conversation highlights why Roofing Day is more critical than ever and how contractors can make their voices heard. Duane and Brad share insights into the key legislative and regulatory issues roofing contractors will be discussing with lawmakers from workforce shortages and...
info_outlineHave you ever fallen off a roof? In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Dan Cougar and talks about the inception of Cougar Paws. Join them as they discuss how it all started, and what drove him to become an innovator in the roofing industry. Known for being “the tool you wear,” Cougar Paws is used by roofing contractors, estimators and other professionals every day, all inspired by an accident that left a mark, both on Dan’s health and the roofing industry.
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