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What's Next in Podcasting (Insider 212)

Build a Big Podcast - The Marketing Podcast for Podcasters

Release Date: 12/28/2024

55% of Women Hate This Podcast (Insider 225) show art 55% of Women Hate This Podcast (Insider 225)

Build a Big Podcast - The Marketing Podcast for Podcasters

David Hooper shares tips for podcasters on filling unused ad space with public service announcements, using tools like Zoom's PodTrak 2, and automating episode notes and social media, all aimed at growing your podcast audience and monetizing your content in this episode of Build a Big Podcast ... Episode Topics Transform Your Podcast with Public Announcements USB Mic Innovations From College Radio to Podcasting: Leveraging Old Techniques for Modern Success Boost Podcast Growth and Income with Proven Marketing and Production Tips Affordable Podcasting: Create Great Content with Just...

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Gen Z Wants Audio Podcasts (Insider 224) show art Gen Z Wants Audio Podcasts (Insider 224)

Build a Big Podcast - The Marketing Podcast for Podcasters

Learn how to harness the power of audio to grow your podcast audience, connect with Gen Z listeners, and drive engagement with effective storytelling and marketing strategies in this episode of Build a Big Podcast ... Episode Topics Video vs. Audio Podcasting Marketing for Podcasters Gen Z's Audio Preferences Podcast Monetization Strategies Storytelling Techniques Tools for Podcast Production Editing in Podcasting You want these links ... See  for personalized podcast growth assistance Episode Timestamps 03:06 Podcast Growth and Monetization Guide 08:11 Boost Podcast Reach...

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Build a Big Podcast - The Marketing Podcast for Podcasters

David Hooper dives into strategies for podcast success, highlighting the balance between quality and quantity, the dangers of the "podcasting treadmill," and tips for boosting engagement and finding your voice as a podcaster in this episode of Build a Big Podcast ... Episode Topics Enhancing radio voice with cardio Importance of practice and confidence The podcasting treadmill explained Focusing on quality over quantity Engaging podcast titles Alternatives to Mailchimp Power of community and meetups You want these links ... See  for personalized podcast growth...

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Podcast Audience Growth (Insider 222) show art Podcast Audience Growth (Insider 222)

Build a Big Podcast - The Marketing Podcast for Podcasters

The rise of AI as a tool for podcasters, the myth of YouTube as a podcast killer, the power of community, and shares tips on increasing podcast traffic while encouraging a focus on creativity over algorithms in this episode of Build a Big Podcast ... Episode Topics AI in podcasting The concept of a "podcast killer" YouTube's impact on podcasts Building a podcast community Using Riverside for podcasting Understanding "EEAT" for content creation. Differentiating YouTube and podcasting strategies You want these links ... See  for personalized podcast growth assistance Episode...

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The Secret to Being a Top Podcaster (Insider 221) show art The Secret to Being a Top Podcaster (Insider 221)

Build a Big Podcast - The Marketing Podcast for Podcasters

David Hooper explores the importance of showing up big for every podcast, harnessing AI for editing, building genuine audience connections, and validating your podcast ideas for success in this episode of Build a Big Podcast ... Episode Topics Perform every episode like a big show Marketing strategies for podcast growth AI's impact on podcasting and opportunities Importance of personal connections in podcasting Multi-platform presence for audience expansion Validating podcast ideas effectively Relationship advice for podcasters You want these links ... See  for...

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Small Audiences, Cheap Equipment (Insider 220) show art Small Audiences, Cheap Equipment (Insider 220)

Build a Big Podcast - The Marketing Podcast for Podcasters

David Hooper shares tips for podcasters on how to grow their audience, improve interview skills, and monetize their shows, highlighting the importance of life experience, consistency, and creating value for listeners in this episode of Build a Big Podcast ... Episode Topics Developing podcast interview skills Building a podcast audience Maximizing podcast equipment efficiency Utilizing Riverside.fm for recordings Personal growth as a podcast host Importance of listener interaction You want these links ... See  for personalized podcast growth assistance Episode...

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The Magic of a Small Audience show art The Magic of a Small Audience

Build a Big Podcast - The Marketing Podcast for Podcasters

In this episode of Build a Big Podcast, David Hooper shares a personal story about Seal to illustrate the importance of valuing your true fans and making meaningful connections, even if your audience isn't massive yet. You want these links ... See  for personalized podcast growth assistance The Newsletter for Podcasters  ​ Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode,  – it's free and you can unsubscribe at any time with a single click.​ Want more help growing your podcast audience?

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Blame the Influencers (Insider 219) show art Blame the Influencers (Insider 219)

Build a Big Podcast - The Marketing Podcast for Podcasters

The influence of social media influencers on new podcasters, creative brainstorming tips, podcast monetization strategies, and unique ways to enhance your podcasting experience.in this episode of Build a Big Podcast ... Episode Topics Relationship between influencers and podcasting, including the financial aspect and expectations of new podcasters The impact of influencer culture on new podcasters' expectations for quick payment and fame Creative potential and embracing constraints to unlock new ideas for podcast content Using lighting changes, like the Echo Glow, to set creative moods...

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A Common Podcasting Problem (Insider 218) show art A Common Podcasting Problem (Insider 218)

Build a Big Podcast - The Marketing Podcast for Podcasters

Discover how to attract podcast listeners instead of repelling them. Plus, access 550 episode ideas, marketing strategies, and more to grow your podcast audience and income on this episode in this episode of Build a Big Podcast ... Episode Topics How podcasters repel listeners (and push them towards competitors) Common podcast issues (and techniques for resolving them) Strategies for growing a podcast (without relying on social media) Exploration of 550 episode ideas as inspiration for podcast content "Main Character Syndrome" and how it negatively affects podcasts The impact of...

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From Prince's Studio to Your Podcast: Creative Growth with Limited Resources show art From Prince's Studio to Your Podcast: Creative Growth with Limited Resources

Build a Big Podcast - The Marketing Podcast for Podcasters

Explore how limited resources can boost creativity in podcasting through inspiring stories of Prince, Mannie Fresh, and Jesse Johnson on this episode of Build a Big Podcast. You want these links ... See  for personalized podcast growth assistance The Newsletter for Podcasters  ​ Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode,  – it's free and you can unsubscribe at any time with a single click.​ Want more help growing your podcast audience?

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More Episodes

David Hooper shares tips on avoiding podcast burnout, leveraging guest booking tools, and future podcast trends, while reflecting on the evolution of podcast technology and celebrating community engagement in this episode of Build a Big Podcast ...

Episode Topics

  1. Balancing guest appearances to avoid burnout and streamline scheduling with an automated podcast guest booking tool
  2. Securing podcast feeds and better security practices, including using a personal domain and password managers like 1Password and Bitwarden
  3. Feedback on Conan O'Brien's transition to a video podcast and the continued importance of audio-only formats for audience connection
  4. Comparing past and present podcasting, highlighting the evolution from analog to digital and the democratization of the medium
  5. Predictions for podcasting trends in the new year, including the rise of video content, analytics, and balancing production with promotion
  6. Encouraging community-building through local meetups and live events to foster engagement among listeners
  7. Emphasizing the importance of understanding your podcast audience and creating engaging content to stand out in an increasingly crowded field

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Episode Timestamps

  • 04:11 Audio distribution was labor-intensive before digital age
  • 06:59 Early Internet freedom, less competition, but ...
  • 10:46 Finding unique voices or big-name guests
  • 15:28 Roundup format: Experts share predictions, drive traffic
  • 17:56 Many podcasters are unsuccessful on YouTube platform
  • 20:31 Executives increasingly using multichannel media for marketing
  • 24:56 Hyper-local podcasts connect (and profit) effectively
  • 26:55 Guests must have compelling content for podcasts
  • 30:56 Use your own domain and secure your feed
  • 34:52 Get a podcast booking system to make guest booking easier
  • 35:57 Free online storage for your podcasts

The Newsletter for Podcasters

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 212 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

Want more help growing your podcast audience?