Q1 Reality Check: Hiring for Roofing in 2026
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In this episode of Roofing Road Trips®, host Megan Ellsworth sits down with Kristen Case of Hi-Peak Staffing to explore why many roofing companies struggle to keep up with hiring demands. They break down the difference between a traditional recruiter and a true strategic hiring partner, and when it makes sense to bring one in. Kristen shares what contractors should look for in a partner, how proactive workforce planning can prevent costly talent gaps, and the unique strategies an outside expert can deliver. Tune in to learn how the right hiring approach can help roofing businesses stay...
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Metal Roofing Certification That Pays Off
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In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Western States Metal Roofing General Manager, Ray Kimble, to discuss why training and certification are becoming essential for contractors looking to grow in the metal roofing market. They explore the challenges contractors face when transitioning from traditional roofing to metal and how structured training can build both installation expertise and sales confidence. The conversation highlights WSMR’s certification program and how it helps contractors better understand metal systems, communicate value to homeowners...
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Insurance Market Volatility Influencer Response with Trent Cotney!
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April 2026 Influencer Topic: Insurance Market Volatility Learn more at RoofersCoffeeShop.com! Are you a contractor looking for resources? Become an R-Club Member today! Sign up for the Week in Roofing! Learn more about Trent and his company here! Follow Us! #AdamsandReese #adamsandreese #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
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Stories From the Roof: Jennilee Common
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In this episode of Stories from the Roof, host Megan Ellsworth is joined by Jenilee Common, the recently appointed Chief Executive Officer of Erie Home, to discuss her journey in the home improvement and roofing industries. With over 20 years of leadership experience spanning global organizations like Owens Corning and Eaton Corporation, Jenilee shares the vision driving Erie Home’s next stage of growth. Listen as she reflects on lessons from building multi-billion-dollar divisions, the impact of hands-on expertise in customer service and her...
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Rebuilding for Resilience: Learning from California’s Rebuild
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In this episode of Roofing Road Trips®, Karen Edwards talks with Tim Brown of Westlake Royal Building Products and Josh Smith of J.N. Davis Roofing about rebuilding after the devastating Southern California wildfires. With communities like Pacific Palisades and Altadena beginning to recover, contractors and manufacturers are working together to help homeowners rebuild with stronger, more fire-resilient materials. Tim shares how Westlake Royal Building Products’ Unified Steel stone-coated steel roofing is supporting these efforts while Josh provides a contractor’s perspective from the...
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Built on Data: AI’s Next Chapter in Roofing
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In this Coffee Conversations®, sponsored by SRS Distribution, Megan Ellsworth is joined by industry leaders to break down what artificial intelligence (AI) really means for roofing contractors and suppliers. Patrick Garcia of SRS Distribution, Fred Castonguay of Reworked.AI and Denver Riggleman of Riggleman Information and Intelligence Group (RIIG) explore how AI moves beyond automation into strategy, security and long-term competitiveness. The conversation tackles responsible adoption, team...
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Stories from the Roof with Anthony Walsh of DuraShield Roofing & Contracting
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In this episode of Stories From the Roof, Megan Ellsworth sits down with Anthony Walsh, president of DuraShield Roofing & Contracting, to talk about the drive, discipline and long-term commitment behind building a respected roofing company from the ground up. Since founding DuraShield in 2003, Anthony has led the company’s growth into a full-service operation serving residential homes, apartment communities, condo associations, office complexes and hotels across Wisconsin and Illinois. His leadership is rooted in a clear...
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Market Signals Across the Roofing Industry
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In this episode of Roofing Road Trips®, host Heidi J. Ellsworth sits down with industry leaders to unpack the latest findings from the Market Index Survey for Reroofing. Created and maintained by a coalition of industry trade associations representing contractors, consultants and manufacturers in the U.S. and Canada, the Market Index Survey for Reroofing takes the pulse of the reroofing industry on a quarterly basis and serves as a regular barometer of the industry’s business conditions. Heidi is joined by McKay Daniels, CEO at the National Roofing Contractors Association (NRCA), and Brian...
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Capitalizing on Google’s Shift to Online Estimates
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In this Read Listen Watch®, Megan Ellsworth sits down with Austin Rosenbaum (Demand IQ) and Peter Cleveland (Eagleview) to explain a major shift happening in how homeowners find contractors on Google. Google has introduced an “Online Estimates” filter when homeowners search for "Roofing company near me", and nearly 1 in 5 buyers are already using it. If your website does not offer an online estimate experience, you may not appear for those high-intent searches. In this session, the team breaks down how the filter works, the key requirements to show...
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CertainTeed Business Building Workshop (BBW) Miami, FL
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RoofersCoffeeShop® LIVE hits the road for this special episode of Roofing Road Trips® from the CertainTeed Business Building Workshop (BBW), where we sit down with roofing contractors who are investing in their businesses, teams and long-term success through one of the industry’s most respected development programs. In this episode, contractors share their experiences at BBW, discuss why ongoing education and peer collaboration are critical to raising the bar across regional markets and highlight the leadership, operational strategies and actionable ideas they are taking home for 2026...
info_outlineIn this Roofing Road Trips®, Heidi J. Ellsworth sits down with a panel of experts to discuss ServiceCon. Chad Westbrook of Service Alignment, Greg Hayne of Hayne Coaching Group and Kerrick Willis from Geospatial Integrations are three of the nine confirmed speakers at ServiceCon, each of whom has made a significant impact on the top 100 contractors in the U.S. ServiceCon is the premier trade show for roofing professionals focused on growth, innovation and service excellence. Learn more from this panel of expert speakers and industry leaders who will be presenting at this game-changing event in Houston, Texas. Discover what makes ServiceCon a standout experience, why service departments are the future of roofing and how you can unlock your business’s potential through expert insights and networking opportunities.
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