Libsyn Directory

You Need to Know How Identity Shapes Success

Release Date: 02/11/2025

Why Great Branding Matters for Your Business

Measure Success Podcast

Your brand is more than a logo—it’s the feeling people get when they interact with your business. In this episode, Jason Sherwood shares how businesses can build a bold, recognizable brand that attracts and retains customers. Key insights: ✅ Why branding is the foundation of business growth ✅ How to design a brand that stands out ✅ The biggest mistakes businesses make with branding If your business isn’t getting the recognition it deserves, this episode will help you refine your brand strategy for better results. Interested in being a...

How to Create a Culture of Trust and Accountability

Measure Success Podcast

A business is only as strong as its team. Sean Glaze has worked with leaders across industries to improve teamwork, accountability, and communication. In this episode, he shares the mindset shifts and strategies needed to turn a group into a high-performing team. Key insights: ✅ Why most teams fail to work together effectively ✅ How to create a culture of trust and accountability ✅ The key to improving communication and team alignment If your team struggles with misalignment, lack of engagement, or poor collaboration, this episode will help you fix...

You Need to Know Key CFO Strategies

Measure Success Podcast

Growth is exciting—but without strong financial strategy, it can lead to cash flow issues and missed opportunities. Jody Grunden, co-founder of Summit CPA, explains how Virtual CFOs help businesses scale without financial blind spots. Key insights: ✅ How forecasting helps businesses avoid financial pitfalls ✅ The most common cash flow mistakes—and how to fix them ✅ Why strategic CFO planning leads to long-term success If you want to scale with confidence and financial clarity, don’t miss this episode. Need CFO services? ! Connect...

Greatest Cost of Tariffs on American Business

Measure Success Podcast

New U.S. tariffs have created real risks for businesses, but they’ve also opened a path for opportunity. In this episode, economist Dr. Bill Conerly joins us to explain the ripple effects of the tariff policy—from pricing pressure to supply chain shifts. We talk through how leaders can stay calm, analyze real risks, and take decisive action. You’ll learn: How tariffs affect pricing and demand What supply chain and labor issues matter most right now Practical steps for staying competitive under pressure Don’t wait to react. Listen now and lead with clarity. Let 40 Strategy help...

How to Build a Winning Sales & Revenue System

Measure Success Podcast

Revenue growth isn’t about luck—it’s about having the right strategy. Mark Osborne has helped businesses scale faster by fixing broken sales processes. In this episode, he shares what works—and what doesn’t—when it comes to predictable revenue growth. Key insights: ✅ Why most businesses struggle with sales conversion ✅ How to build a scalable and repeatable sales system ✅ The key to aligning marketing and sales for faster growth If your sales pipeline feels unpredictable, this episode will show you how to create a system that works...

Why Now is the Best Time to Be an Entrepreneur

Measure Success Podcast

Business success isn’t just about working harder—it’s about understanding the trends shaping the future. In this episode, Lewis Schiff shares the three mega trends that are changing the way entrepreneurs create value and grow businesses. Key insights: ✅ Why now is the best time to be an entrepreneur ✅ How to leverage intellectual property for business growth ✅ The role of technology in scaling smarter, not harder If you're looking to future-proof your business and increase its value, this episode is for you. Need help with your numbers? Book...

How to Communicate Strategy That Drives Results

Measure Success Podcast

Strategy means nothing if your team doesn’t understand it. Dr. Michael Gerharz helps leaders simplify complex ideas so they can inspire action. In this episode, he explains why most strategies don’t translate into execution and how to communicate with clarity. Key insights: ✅ Why leaders overcomplicate their message ✅ The power of clarity in strategic communication ✅ How to align teams and accelerate execution If your message isn’t getting through, it’s time to make strategy simple and actionable. Subscribe to our . Connect...

What Is the Best Strategy That Changes Everything

Measure Success Podcast

Strategy without action is just a wasted plan. In this episode, Dr. Thomas D. Zweifel, author of Strategy in Action, explains why most strategies fail before they even start—and how leaders can fix this gap. Key insights: ✅ The biggest mistakes organizations make in planning ✅ Why leaders struggle to execute strategy ✅ How to align teams for faster results If you want to close the gap between planning and action, this episode is a must-listen. Interested in being a Trusted Partner with 40 Strategy? Connect with Dr. Thomas:...

How to Build Integrity in Business & Life

Measure Success Podcast

Why does accountability feel like an attack? Because most people aren’t ready to be 100% responsible for their actions. In this episode, Jeffrey Klubeck, author of The Integrity Game®, explains how integrity is more than just keeping your word—it’s about fully aligning your actions with your values. Key insights: ✅ The two biggest misconceptions about integrity ✅ Why accountability often triggers ego defense ✅ How to create a culture where follow-through is the norm Success in business and leadership isn’t about talking about...

The Magic Power of Service In Business & Life

Measure Success Podcast

What happens when you reach success but still feel empty? Bill Carmody knows that struggle firsthand. Despite building a seven-figure business, he realized that more money wasn’t the answer. In this episode, Bill shares the mindset shift that changed everything—moving from scarcity to abundance and service over self-interest. Key takeaways: ✅ Why "more" doesn’t always mean better ✅ How service and purpose create true success ✅ The three myths that keep people trapped in scarcity Interested in becoming a podcast sponsor? If you want...

More Episodes

Success isn’t just about working harder—it’s about working smarter with the right identity. In this episode, former NFL player Anthony Trucks shares how shifting his mindset transformed his career after football.

Anthony dives into:
✅ The importance of identity shifts for long-term success
✅ How dark work—the unseen effort—builds resilience
✅ The biggest mistakes people make when chasing success

This conversation is packed with practical advice for entrepreneurs, executives, and anyone looking to push past their limits.

Subscribe and set notifications to our YouTube Channel.

Listen now and learn how to build the habits and mindset of high achievers.

Where to find Anthony:

LinkedIn: https://www.linkedin.com/in/anthonytrucks/

Facebook: https://www.facebook.com/AnthonyTrucks/

Instagram: https://www.instagram.com/anthonytrucks

Twitter: twitter.com/anthonytrucks

Get a Copy of ‘Identity Shift: Upgrade How You Operate to Elevate Your Life’: https://a.co/d/11m1FEG

Website www.AnthonyTrucks.com

Where to find Carl:

https://40strategy.com