Teen Mom to Engineer CEO - How to use Grit to Succeed with Heather Eason | BWI #160
Release Date: 05/29/2025
The Power of Bad Reviews - Reputation Management Secrets with Scott Brandley | BWI #204
Business. Wealth. Impact.
Episode 204 - The Power of Bad Reviews - Reputation Management Secrets with Scott Brandley Scott Brandley, a veteran in online reputation management, created Shopper Approved after realizing that other websites needed to leverage ratings and reviews the way Amazon did in 2008. He stayed up all night writing notes for what would become his review syndication service. For 15 years, his team has been helping tens of thousands of websites transform their reputation from an overlooked side project into a powerful, embraceable asset. Key Takeaways ● Ratings...
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The Simple Key to Success - Align, Believe, and Choose with JM Ryerson | BWI #203
Business. Wealth. Impact.
Episode 203 - The Simple Key to Success - Align, Believe, and Choose with JM Ryerson JM Ryerson, a coach and author who founded and sold three businesses, shares how he achieved professional success but faced personal unhappiness, nearly losing his marriage and struggling with his weight. He explains how taking radical accountability and implementing the simple ABC framework led him to upgrade his life and find true fulfillment and work-life harmony. Key Takeaways ● Use the simple Align, Believe, Choose (ABC) framework to double your company’s...
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The Power of Dopamine Hits - Gamified Business Strategy with Paul Pape | BWI #202
Business. Wealth. Impact.
Episode 202 - The Power of Dopamine Hits - Gamified Business Strategy with Paul Pape Paul Pape, known as the "Santa for nerds," initially pursued a career in scenic design but found the financial realities of the creative industry challenging. Drawing on his versatile theatrical training and adaptability, he became a sought-after custom creator. This journey led him to develop gamified business strategies to help creatives and corporations turn their passions into profitable quests, helping them overcome the "starving artist myth". Key Takeaways ● ...
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From Movie Star To Million Dollar Loser - And What He Did Next with Dominic Colenso | BWI #201
Business. Wealth. Impact.
Episode 201 - From Movie Star To Million Dollar Loser - And What He Did Next with Dominic Colenso Dominic Colenso started his career as an actor alongside famous performers before transitioning into business coaching. He now works with global companies, helping people communicate effectively and take center stage by distilling their message with simplicity, emotion, and energy. His journey, including the crushing loss of a three-movie deal, taught him that resilience and flexibility are crucial for success. Key Takeaways Effective communication requires distilling your...
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Solve Any Business Problem - Special Forces to $2B Brands with Tom Shipley | BWI #200
Business. Wealth. Impact.
Episode 200 - Solve Any Business Problem - Special Forces to $2B Brands with Tom Shipley Tom Shipley, an M&A strategist and former special forces operator, created the “Add a Zero” growth philosophy after building brands generating over $2 billion in revenue. He helps founders rapidly scale by teaching that almost every business challenge can be solved through strategic, complementary acquisitions. He uses systematic M&A to plug capability gaps and engineer premium exits. Key Takeaways ● Almost every business challenge can be solved by...
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SEO for the New AI Era - Using Schema Markup & Alt Text with Tom Winter | BWI #199
Business. Wealth. Impact.
Episodio 199 - SEO for the New AI Era - Using Schema Markup & Alt Text with Tom Winter Tom Winter, founder of SEOwind, shares his shift from developer to entrepreneur scaling content using AI. He learned that successful AI implementation demands mirroring defined human procedures (SOPs) and resisting the temptation to skip steps. His transformation emphasizes prioritizing predictability over guesswork to meet specific, measurable goals. Key Takeaways ● Define success by clearly articulating "how good looks like" before utilizing AI in any...
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How To Not Suck at Investing - Better Decision Making with Shane Neman | BWI #198
Business. Wealth. Impact.
Episode 198 - How To Not Suck at Investing - Better Decision Making with Shane Neman Shane Neman, a successful two-time exited tech founder and VC, shares his journey from almost becoming a surgeon to navigating the chaotic dot-com bubble. He explains how initial losses taught him the value of rigorous decision-making processes. Shane reveals his transformation into a highly transparent investor who now prioritizes family time and accountability over chasing every deal. Key Takeaways ● Learn how to develop a formal decision-making process to improve...
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The Truth About Google Ads - Fight Back Against Fraudulent Traffic with Anna Covert | BWI #197
Business. Wealth. Impact.
Episode 197 - The Truth About Google Ads - Fight Back Against Fraudulent Traffic with Anna Covert Anna Covert, a Forbes bestselling author and digital marketing fraud expert, helps Fortune 500 companies navigate the shift from SEO to AEO and GEO. She exposes how AI is changing search with "zero click" results and shares critical steps to ensure content is found and protected from the serious threat of ad fraud. Key Takeaways ● Search has evolved from SEO to Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). ...
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How AI Saved My Life - Curing Cancer with Steve Brown | BWI #196
Business. Wealth. Impact.
Episode 196 - How AI Saved My Life - Curing Cancer with Steve Brown Steve Brown's misdiagnosed cancer, coupled with losing his home to fire, inspired him to pivot his AI expertise. He created CureWise, a platform that uses AI and genomics to help patients advocate for precision medicine. Steve believes AI is the pathway to finding the "million cures" necessary for unique diseases. Key Takeaways ● Cancer is highly unique; a million people with cancer means a million different unique diseases. ● AI allows patients to analyze...
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The Biggest Business Secret - Partner, The Power of Specialization with Jeff Mains | BWI #195
Business. Wealth. Impact.
Episode 195 - The Biggest Business Secret - Partner, The Power of Specialization with Jeff Mains Jeff Mains, an "accidental entrepreneur", scaled five companies to over $260 million total. He learned key lessons through four successful exits and painful crashes. Jeff now teaches leaders his proven Executive Navigation process to focus small, deliver immense value, and avoid major business-sinking mistakes like bad delegation. Key Takeaways ● If you want to grow a big company, you must start by targeting a very small, specific niche. ...
info_outlineEpisode 160 - Teen Mom to Engineer CEO - How to use Grit to Succeed with Heather Eason
Heather Eason shares how becoming a single mom at 16 pushed her to pursue engineering, build a career in STEM, and eventually launch her own company. She shares the ups and downs of doing it on her own, how writing a business plan helped, and why setting healthy work limits matters.
Key Takeaways:
- Setting clear work boundaries helps prevent employee burnout and maintains productivity.
- Allow yourself one day to process tough emotions, then refocus and keep moving forward.
- Turning frustration and setbacks into motivation can fuel long-term success.
Resources:
Heather graduated from the University of North Carolina at Charlotte with a BSEE. Later, she received her MBA. As a mother of four wonderful children, she has found a way to balance her career with her role as Mom.
After becoming director of engineering for a global engineering firm, she decided to start her own company. She is the CEO of Select Power Systems.
- https://www.selectpowersystems.com/
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I believe that Anything is Possible and that people have the genius within them to find and live in their Genius Zone, their ultimate potential, and to live in abundance without burnout and without burning those who surround them.
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