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11 Commandments of Podcasting (Insider 241)

Build a Big Podcast - The Marketing Podcast for Podcasters

Release Date: 07/22/2025

Dead Air show art Dead Air

Build a Big Podcast - The Marketing Podcast for Podcasters

Everything can go wrong when the clock is ticking on live radio, even for veterans. How David handled 28 seconds of dead air and what every podcaster can learn from it in this episode of Build a Big Podcast ... Big Ideas in This Episode What 28 seconds of dead air teaches power Dead air: your biggest fear, greatest opportunity The broadcast clock doesn’t care—control or chaos? Mistakes: your shortcut to true podcast authority Why desperation for guests destroys your show Skip apologies: your absence drives listener envy Solo hosting mastery—the control freak’s secret weapon ...

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11 Commandments of Podcasting (Insider 241) show art 11 Commandments of Podcasting (Insider 241)

Build a Big Podcast - The Marketing Podcast for Podcasters

AI's impact on podcasting, why genuine connection matters more than ever, the rise of AI-generated bands, strategies for releasing episode clips, and the 11 Commandments every podcaster should know in this episode of Build a Big Podcast ... Big Ideas in This Episode AI bands: millions of streams, zero humanity Turn fake connections into real podcast fans Clips before full episodes: seduce the algorithm Feel cheated? Audiences crave authentic hosts 11 commandments: banish burnout and finish projects Superstition in podcasting: 666 and success myths Deep podcasts flop—will...

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Starbucks and Podcasting (Insider 240) show art Starbucks and Podcasting (Insider 240)

Build a Big Podcast - The Marketing Podcast for Podcasters

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Build a Big Podcast - The Marketing Podcast for Podcasters

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Build a Big Podcast - The Marketing Podcast for Podcasters

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Build a Big Podcast - The Marketing Podcast for Podcasters

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Build a Big Podcast - The Marketing Podcast for Podcasters

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Build a Big Podcast - The Marketing Podcast for Podcasters

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Build a Big Podcast - The Marketing Podcast for Podcasters

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Segments Will Grow Your Podcast (Insider 234) show art Segments Will Grow Your Podcast (Insider 234)

Build a Big Podcast - The Marketing Podcast for Podcasters

Why you need podcast segments, what happens when you DM every fan, the power of 30-day challenges, smarter ad reads, and the secret to building deeper listener relationships in this episode of Build a Big Podcast ... Why You Should Listen How to harness the power of podcast segments to multiply your audience and keep them hooked—no matter your experience level The “lazy podcaster’s curse”—are you guilty of killing your own growth with long, rambling episodes? The irresistible secret to creating podcast episodes people devour—without burning out Why the Tim...

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More Episodes

AI's impact on podcasting, why genuine connection matters more than ever, the rise of AI-generated bands, strategies for releasing episode clips, and the 11 Commandments every podcaster should know in this episode of Build a Big Podcast ...

Big Ideas in This Episode

  • AI bands: millions of streams, zero humanity
  • Turn fake connections into real podcast fans
  • Clips before full episodes: seduce the algorithm
  • Feel cheated? Audiences crave authentic hosts
  • 11 commandments: banish burnout and finish projects
  • Superstition in podcasting: 666 and success myths
  • Deep podcasts flop—will short bursts win hearts?

Why You Should Listen

  • The sneaky reason your podcast is more valuable than ever! AI can’t replicate human connection (and how you can exploit that!)
  • How an all-AI band racked up millions of streams ... and why they’ll never take what’s truly yours
  • The “connection craving” nobody’s talking about ... make listeners crave YOU, not just your content
  • Are you throwing money away on production? Here’s how to shortcut your workflow with one tiny (AI-powered) trick
  • The costly mistake of trusting fake followers, bots, and playlists to boost your podcast ... here’s the dark side nobody will warn you about
  • Why making your show “real” is the new status symbol ... outsmart the algorithms with raw, honest content that keeps fans addicted
  • The envy-inducing “community cult” method that turns casual listeners into loyal superfans (they’ll beg to be part of your tribe)
  • Podcasts that game the system get forgotten ... how to make sure you’re remembered (while others fade to nothing)
  • The “release clips early” loophole that can hack the algorithms and poach new followers before your full episode drops
  • 11 “Commandments” for podcast domination—even legendary creators can’t beat #7!
  • The one piece of old-school advice every podcaster must internalize to avoid burning out ... and losing everything
  • Why trend-chasing is killing your influence ... discover the slow-burn path to podcast power and control
  • The brutal truth about switching up your format ... how one shift can destroy (or supercharge) your following overnight
  • Secrets of the deep-and-infrequent podcast trend: Can you hypnotize listeners with 4-hour episodes and zero guests?
  • The silent killer of podcast growth: Why most hosts will never make the impact (or money) they crave ... unless they fix this one thing

Episode Timestamps

  • [00:03:16] Why your podcast matters more than ever—why connection always beats downloads, and how fakes get found out
  • [00:07:37] The explosive story of a 100% AI band racking up millions of Spotify streams…and the backlash that followed
  • [00:09:13] From Village People to Spice Girls: The surprising truth behind “fake bands” and what listeners really crave
  • [00:11:07] Should you release podcast clips before the full episode? The data-backed theory every creator needs to hear
  • [00:12:26] The 11 Commandments of Podcasting ... David’s bold, no-nonsense rewrite of classic creative advice for podcasters
  • [00:20:14] The superstition episode: How license plates, bad luck, and performing rituals reveal hidden challenges for creators
  • [00:21:59] Will “deep and infrequent” podcasts work? What happened when a bestselling author released 4-hour, guest-free episodes (and the numbers that say it all)

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The Newsletter for Podcasters

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 241 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

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