Roofing Passport: Turning Metal Into Money
MetalCoffeeShop
In this MetalCast episode Karen Edwards catches up with Sherwin Williams’ MetalVue OEM Program Manager, Brendan McGinnis and Sherwin Williams’ Contractor Sales Representative for the MetalVue program, Heather McGinnis, to discuss how Roofing Passport works and how the integration with MetalVue removes barriers that often hold contractors back. Sherwin-Williams Roofing Passport is changing the way contractors approach metal roofing. This all-in-one platform streamlines estimating, design and sales, helping contractors expand their services and meet growing customer demand. Whether you’re...
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Operation Lead Surge
MetalCoffeeShop
In this MetalCast episode, Heidi J. Ellsworth is joined by Rich Harshaw, founder of Level 10 Contractor and host of the Level 10 Contractor Daily Podcast. Rich shares how Operation Lead Surge marketing event is transforming the way contractors generate and close leads, with proven strategies that deliver 200–500 qualified leads every month. From real-world success stories to actionable marketing tactics, this conversation is your intel briefing for building a lead-generation system that works like clockwork. Learn more at Sign up for the Week in...
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Design Smarter: The IMPACT of Cold-formed Steel
MetalCoffeeShop
In this MetalCast episode, Karen Edwards is joined by Metal Sales’ Business Development Manager, Corey Lincoln, to explore the booming barndominium trend and the growing use of cold-formed steel in residential and light commercial construction. As demand for custom, bolt-up steel buildings rises, contractors and builders need tools that simplify complexity without compromising quality. That’s where Metal Sales’ free IMPACT software comes in — giving users a powerful 3D platform to design, quote and visualize entire projects from the ground up. Tune in to learn how IMPACT is helping...
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MCS Influencer Renee Ramey - August 2025
MetalCoffeeShop
This month's question is: What unique aspects of metal should contractors be sharing with customers to grow metal construction sales? Learn more at Sign up for the Week in Metal! Are you a contractor looking for resources? Become an R-Club Member today! Follow Us! #MetalRoofingAlliance #MetalCast #MetalCoffeeShop #MetalRoofing #MetalConstructionIndustry...
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MCS Influencer Robert Tiffin and Mike Smith - July 2025
MetalCoffeeShop
What roles do metal building solutions play in improving energy efficiency, and how can contractors highlight this benefit to clients? Learn more at Sign up for the Week in Metal! Are you a contractor looking for resources? Become an R-Club Member today! Follow Us! #Silvercote #MetalCast #MetalCoffeeShop #MetalRoofing #MetalConstructionIndustry...
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MCS Influencer Randy Chaffee - August 2025
MetalCoffeeShop
This month's question: What unique aspects of metal should contractors be sharing with customers to grow metal construction sales? Learn more at https://www.metalcoffeeshop.com/ Sign up for the Week in Metal! https://www.metalcoffeeshop.com/sign-up Are you a contractor looking for resources? Become an R-Club Member today! Follow Us! https://www.facebook.com/Metalcoffeeshop https://twitter.com/MtlCoffeeShop https://www.linkedin.com/company/metalcoffeeshop/ ...
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MCS Influencer Emily Marshall - August 2025
MetalCoffeeShop
This month's question is: What unique aspects of metal should contractors be sharing with customers to grow metal construction sales? Learn more at https://www.metalcoffeeshop.com/ Sign up for the Week in Metal! https://www.metalcoffeeshop.com/sign-up Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Follow Us! https://www.facebook.com/Metalcoffeeshop https://twitter.com/MtlCoffeeShop https://www.linkedin.com/company/metalcoffeeshop/ ...
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Building the METALCON Experience
MetalCoffeeShop
In this episode of MetalCast™, Karen Edwards is joined by METALCON Tradeshow Director Judy Geller to get an insider’s look at how METALCON continues to evolve and what attendees can look forward to at the next event. From hands-on learning opportunities and cutting-edge product showcases to powerful networking moments, METALCON is where the metal construction industry comes together. Whether you're an exhibitor, contractor, architect or industry professional, this episode offers valuable insights into why METALCON remains a must-attend experience year after year. Learn more...
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METALCON: More Than a Trade Show
MetalCoffeeShop
In this episode of Coffee Conversations®, sponsored by Metal Roofing Alliance (MRA), Heidi J. Ellsworth talks with a panel of industry leaders to discuss what general contractors, builders and erectors can expect from METALCON 2025’s robust educational programming. From hands-on Metal Mastery Clinics to business-boosting sessions on AI, fire resilience and workforce development, METALCON offers training designed to make every crew smarter and every jobsite safer. Hear how to plan your visit, maximize the Total Experience Pass and why now’s the time to invest in learning that drives real...
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Forming the Future of Metal
MetalCoffeeShop
In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with the team from Viotell Metal Concepts, CEO and Founder Gonzalo Tellez and COO, Anthony Ortega to talk about custom profiles, bold designs and the craftsmanship behind high-end metalwork. Based in Utah’s Salt Lake Valley, Viotell has carved out a reputation for quality, creativity and turnkey solutions. Learn how roofing companies can bring unique metal offerings to the market — and why being the best sometimes means breaking the mold. Learn more at Sign up for the Week in...
info_outlineIn this MetalCast episode Karen Edwards catches up with Sherwin Williams’ MetalVue OEM Program Manager, Brendan McGinnis and Sherwin Williams’ Contractor Sales Representative for the MetalVue program, Heather McGinnis, to discuss how Roofing Passport works and how the integration with MetalVue removes barriers that often hold contractors back. Sherwin-Williams Roofing Passport is changing the way contractors approach metal roofing. This all-in-one platform streamlines estimating, design and sales, helping contractors expand their services and meet growing customer demand. Whether you’re already in metal or considering adding it, discover how Roofing Passport can drive new opportunities for your business.
Learn more at
Sign up for the Week in Metal!
Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up
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#SherwinWilliams #MetalCast #MetalCoffeeShop #MetalRoofing #MetalConstructionIndustry #MetalConstruction #MetalIndustry #RoofersCoffeeShop