2380: Sunday Podcast: How To Overcome Temptation (For Real)
The Level 10 Contractor Daily Podcast
Release Date: 03/15/2026
The Level 10 Contractor Daily Podcast
Thanks for joining us on the Sunday podcast; the one time per week when Rich turns his attention to topics having to do with either personal development or spiritual topics. This episode is a little bit of both.
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Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor’s ENTIRE podcast run. This week, we cover the topic of innovation. Let’s face it: if you are not innovating your business, then you’re stagnating. Worse, your competition might be doing the hard work you’re avoiding which means they’ll outshine you. Innovation has always been a big part of what Rich teaches and preaches about… and he’s kind of cracked the code. We will hear a couple of Rich’s 20 different innovation formulas–that’s right, 20 tricks...
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As you can see from the title, Rich is going to be talking about advanced mailing strategies today. Think about it this way: What if you could identify the kind of people that have bought from you in the past, and then when you execute direct mail campaigns, ONLY send mail to the people that are most like your best customers? That’s what PRIZM code mailing is all about, and Rich is going to tell you all about it on today’s episode. If you do any volume of direct mail, this will be well worth your time to listen.
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This TBT episode is a continuation of the series we started LAST week, which is part of the 5 Biggest Marketing Mistakes CD program. If you missed either of those two episodes, you can go back and listen to podcasts number 46 and 53, where we covered Mistake #1, Average Joe, and Mistake #2, The Platitude Trap, respectively. In this installment, we move on to Mistake #3, which is called “Right Message, Wrong Time.” Rich is going to teach you a concept called The Educational Spectrum… and three categories of hot buttons. All of this to help you make sure you’re saying the right things...
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Most contractors obsess over their competition. Rich argues that's a mistake. In this episode, he reveals why the top home service companies · like Service Champions · ignore their competitors entirely and focus 100% on the customer experience instead.
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Building an outstanding company that promises a lot and delivers even more… and makes the jump to $10MM+, it all starts with mindset, and the mindset Rich wants to share with you today has to do with demanding excellence and casting out fear. Demanding excellence is something that Level 10 Leaders should be consciously baking into the culture of the company… and on the podcast, Rich will give you several examples of how that looks in practice. Then he shifts gears and talks about the biggest hindrance to excellence, which is almost always fear-based. This is a short message, but there is a...
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We're talking about the lowly yard sign! Can it bring in sales and leads?
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It’s Sunday, and as you probably know, Rich likes to turn his attention away from Marketing and focus on topics relating to personal development and spirituality. On today’s podcast Rich gets inspired by his friend Dave to work to make his marriage even better… and learns valuable lessons about how Agape love can make your family stronger. This is a great story… please listen all the way to the end.
info_outlineThe Level 10 Contractor Daily Podcast
Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor’s ENTIRE podcast run. This week, we cover a core tenet in the success of Level 10 marketing, namely Education. Customers want to make the best buying decision. If you help them do that–not just sell them on why to buy from you–but really help them understand the right questions to ask and everything they actually need to know before remodeling their kitchen of refitting the bath for example, they will see you as the font of knowledge and 9 times out of 10, they...
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I’m telling you right up front, this is a really different episode of the podcast. First, I want you to know that this podcast is being aired with the permission of the person Rich is talking to on the call. She was hired by a roofing company to help them create structure in what has historically been a chaotic company… but as you’ll hear, her real problem is battling a toxic corporate culture that’s caused by one of the owners. This episode is super interesting all by itself...but wait until you hear Rich take off his marketing jacket and put on his psychiatrist’s coat… and starts...
info_outlineWelcome to the Sunday podcast, where Rich takes a break from marketing and instead focuses on topics more in the realm of self improvement and spirituality. This week’s podcast is about overcoming temptation–how do you actually do it? As you might expect, Rich has a different take than most. Take a listen and see what you think!