Libsyn Directory

1134. What's Hot on Substack Right Now: Updates, the Strategy, and How to Turn It Into an Added Revenue Machine

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

Release Date: 04/20/2026

1138. [REPLAY] Trust Building Offers, Buyer Psychology, and the Offer Suite That Keeps Clients Coming Back: A Recap Of The Miracle Hour Live Experience

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

What you are about to hear is a REPLAY of the closing session from the Miracle Hour Live Experience: our highest-attendance event to date, that generated close to a million dollars in wins from participants in the 48 hours that followed. If you have been wondering whether the Miracle Hour actually works in the real world, in real time, for real business owners across every industry, this limited-time episode is your answer. In this session, Kelly and Danielle, President of Kelly Roach International, go deep on the offer and sales strategy questions that came pouring in from attendees. They...

1137. Why We're Doing the Opposite of What Everyone Else Is Doing in the Age of AI

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

Everyone is racing to use more AI... and that is exactly why it will not be your competitive advantage. Within months, every business online will be leveraging AI to the max. The tools will be everywhere. The playing field will be level. And when that bubble bursts, all that will be left is what truly differentiates you: your humanness, your relationships, and your ability to activate real outcomes for real people. In this week's episode, Kelly shares exactly how she is rebuilding the Virtual Business School for the activation era, and why the changes she is making run completely counter to...

1136. New Leads vs. Old Leads, Breaking Up Your Miracle Hour, and Why Imperfect Action Beats Perfect Inaction Every Time

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

This is the week. The Miracle Hour Live Experience is here, and before we go live on Wednesday, Kelly is answering the questions that have been flooding in from the thousands of people who have already started going through the Miracle Hour audiobook. In this episode, Kelly tackles the most common sticking points head on: should you be focused on new leads or old ones, can you break the Miracle Hour up throughout the day, and how do you stay consistent when life is busy and the schedule is full. Kelly also breaks down why preparation is just as important as execution, why most business...

1135. When God Says "Not Yet": How Theresa Corazon Survived the Unsurvivable and Found Her Purpose on the Other Side

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

Theresa Corazon, TV producer turned entrepreneur, was at the peak of her career when everything changed. She woke up days after Easter Sunday with frontal lobe brain trauma, eight broken ribs, a hand that nearly required amputation, and no memory of what had happened. She would spend eight months across five hospitals. Christmas, New Year's, and her birthday, alone, during COVID, with a rosary in her hand and her mother on the phone every single night. Rebuilding everything for the next 5 years: the ability to walk, talk, read, and even breathe without complication. In this episode,...

1134. What's Hot on Substack Right Now: Updates, the Strategy, and How to Turn It Into an Added Revenue Machine

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

We stumbled onto Substack almost by accident. It started as a requirement for a traditional book deal. And then something unexpected happened. It exploded. Growth, conversions, and revenue that shocked the entire team, and what is now pacing as a high multi-six figure income stream, built almost entirely by one team member running a turnkey system from existing IP. In this episode, Kelly breaks down everything that is working on Substack right now: the three income streams they tap every single week, the recent platform enhancements that change the game for creators, why they chose not to...

1133. 9 Lessons from the Miracle Hour Book Launch That Will Change How You Plan Your Next One

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

The webinars that bombed. The asset build that bottlenecked the entire launch. And nobody told her that selling books through publishing houses means selling something with basically zero profit for months at a time. This is not a highlight reel episode. In this solo episode, Kelly sits down for a raw, unfiltered debrief of everything that has happened so far in the Miracle Hour book launch: what worked well, what hasn't, and nine key lessons she is documenting right now to completely reshape how she approaches her next book launch forr the Sacred Art of Selling. Three weeks into...

1132. The Street Team Strategy Behind the Miracle Hour Book Launch: What We're Doing, Why It's Working, and How to Model It For Your Next Book, Product, or Program Launch

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

There is a person on the other side of every dream. There is a person that can open every million dollar door. And when you are trying to get a book, a product, program, or movement into 10,000 hands, you cannot do it alone. In this week's episode, Kelly pulls back the curtain on the exact street team strategy powering the Miracle Hour book launch, breaking down every element in enough detail that you can build your own version for your next big launch or campaign. From the weekly activation calls where Kelly walks street team members through the Miracle Hour live, to the tiered reward...

1131. The Super Connector's Playbook: Why Relationships Are the Currency of the Future with Behdad Jamshidi

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In the age of AI, relationships just became the most valuable asset in your business. But most entrepreneurs have no idea how to build them quickly, authentically, or in a way that actually sticks. In this episode, Kelly sits down with Behdad Jamshi, an engineer turned entrepreneur, super connector, and founder of CJM Marketing, who has spent seven years reverse engineering how human connection actually works. After connecting with over 4,000 people and helping clients generate $10M+ in five months through the right introductions, he has developed a four-part framework for building deep,...

1130: The Unfiltered Truth About Launching a Book in 90 Days: Lessons from the Miracle Hour Launch

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In today's episode, Kelly pulls back the curtain on exactly what has been happening behind the scenes of the Miracle Hour book launch: the strategy, the systems, the surprises, and the things she would do completely differently next time. From the decision to distribute through Ingram and Porchlight instead of running everything through Amazon, to the grassroots street team model, to designing an immersion event instead of a launch party, Kelly walks through every major decision and what it has revealed about how to do this even better for the Sacred Art of Selling. She also gets...

1129. How to Get People Talking About You When You're Not in the Room with Michael Roderick

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In this episode, Kelly sits down with thought leadership strategist Michael Roderick to unpack the frameworks behind why some ideas spread like wildfire while others barely leave the room. Michael, who went from high school English teacher to Broadway producer in under two year, has spent years helping undiscovered experts and thought leaders package, position, and present their ideas in a way that gets people talking about them when they're not even in the room. And in this episode, he breaks down exactly how to do it. From the AIM framework to the IPO model that separates the experts who...

More Episodes

We stumbled onto Substack almost by accident.

It started as a requirement for a traditional book deal. And then something unexpected happened.

It exploded.

Growth, conversions, and revenue that shocked the entire team, and what is now pacing as a high multi-six figure income stream, built almost entirely by one team member running a turnkey system from existing IP.

In this episode, Kelly breaks down everything that is working on Substack right now: the three income streams they tap every single week, the recent platform enhancements that change the game for creators, why they chose not to move the Kelly Roach Show to Substack as its primary home, and exactly how they are restructuring their entire Substack strategy to reverse engineer directly into Virtual Business School in the back half of the year.

She also addresses the biggest misconception about the platform head on, that the only people making money on Substack are the people teaching Substack, and explains why that is completely wrong.

If you are a business owner, author, coach, or entrepreneur who has been sitting on a library of IP and wondering where to put it — this episode will show you exactly where.

Timestamps:

00:45: How Kelly's team discovered Substack accidentally through the Sacred Art of Selling book proposal process

02:30: What happened when Krista started repurposing Kelly's deepest work on the platform, and the growth that shocked everyone

04:00: The biggest misconception about who makes money on Substack, and why it has nothing to do with teaching business

05:30: The latest Substack platform enhancements: Substack TV, podcast hosting, and schedulable notes

07:30: Should you move your podcast to Substack? The honest answer and what it depends on

09:15: The three income streams Kelly's team generates from Substack every single week

11:00: How schedulable notes changed their consistency strategy and how they use AI to build out the entire week from one anchor piece

12:30: The three things driving new paid subscribers every single day

13:45: How they use branding ads to fill the top of the funnel and let content do the conversion work

15:00: How Kelly is restructuring Substack to reverse engineer directly into Virtual Business School for the back half of the year

16:30: Why Substack is where high ticket buyers are going and why they are leaving Facebook, Instagram, and LinkedIn behind

18:00: What is coming in Substack Mastery in May: co-created articles, adjacent niche growth, and the full A to Z system

19:30: How to get the replay of the first Substack Intensive and secure your spot for the May session

Resources:

Grab the replay of the first Substack Intensive: https://accelerator.virtualbusinessschool.com/substack

https://accelerator.virtualbusinessschool.com/substack--92237

Pre-order the Miracle Hour book and get instant access to the audiobook when you email your reciept to miraclehourbook@kellyroachinternational.com:

Subscribe to Kelly's Substack: https://kellyroachofficial.substack.com/

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