Instagram AI Update: AI Labels, What You Need to Know Right Now
Release Date: 08/25/2026
The Social Strategist
Instagram AI Update: AI Labels. Instagram is labeling content using the background remover tool as Ai. Creators are NOT happy about it. In this week’s update I’m covering everything you need to know about Instagram from the Canva background remover controversy to Google Search Console's new integration and more! CHAPTERS 0:00 Introduction 0:16 Instagram's AI Mislabeling Controversy 0:51 The EU Transparency Act 2:31 How Other Platforms Handle AI Labeling 5:10 Google Search Console Now Tracks Instagram Traffic 7:14 Instagram's New Logo 7:28 Instagram Series, Bonus Program &...
info_outlineThe Social Strategist
How do you actually make money on Instagram? If you're posting consistently but your content isn't converting into sales, this episode is for you. Click here to join my 6 figure Instagram Club: https://www.skool.com/insta-club/about In this episode of The Social Strategist Podcast, Michelle Gifford shares the strategies behind selling on Instagram without feeling pushy or salesy. Learn why creating content isn't enough, how to overcome common money mindset blocks, and the exact framework to turn your Instagram audience into paying customers. Michelle breaks down the four questions every...
info_outlineThe Social Strategist
Can you actually make six figures on Instagram? And if so... what's stopping most creators? Join my 6-figure Instagram Club: https://www.skool.com/insta-club/about In this episode, Michelle Gifford shares the mindset shifts and business strategies that separate hobby creators from profitable business owners. She opens up about the unexpected events that completely changed the direction of her business, why she created the Six Figure Insta Club, and the biggest mistakes creators make when trying to monetize Instagram. You'll learn why growing followers isn't enough, how to build a clear path...
info_outlineThe Social Strategist
Instagram Just Changed Everything: Series Content, Adam Mosseri's Algorithm Update & What Creators Need to Do Next Instagram is testing a brand-new feature that could completely change how we create content: Netflix-style series for Reels. In this episode of The Social Strategist Podcast, Michelle Gifford breaks down what Instagram's latest experiment means for creators, coaches, and business owners trying to grow on social media. Plus, we're unpacking Adam Mosseri's recent post about algorithms, recommendations, and why users are feeling disconnected from the platforms they spend the most...
info_outlineThe Social Strategist
The Creator Who Grew 300K Followers by Saying She’s “Not the Expert” | Instagram Growth Strategy What if the fastest way to grow on Instagram right now isn’t looking more polished… but more human? In this episode, Michelle Gifford breaks down the explosive rise of Jessie Jane Hom, a creator who gained over 300,000 followers in just a few months by doing the opposite of what most creators are taught to do. No guru energy. No overly polished content. No pretending to have it all figured out. Instead, Jessie built a personal brand around “yapping videos,” emotional connection,...
info_outlineThe Social Strategist
AI is here. It's coming faster than you want it to. And if you're feeling behind, overwhelmed, or like you'd rather just sit this one out — this episode is for you. After a few months off the podcast, I'm back with a long-form conversation about AI, what our place is in it, and why women especially can't afford to stay on the sidelines. In this episode: The dinner-party whisper conversation that's happening in every neighborhood right now Why women have been in this exact spot before — and what happens when we wait The Reese Witherspoon post (and stat) that stopped me in my tracks The...
info_outlineThe Social Strategist
Do you feel like you finally find your rhythm on Instagram, only for the app to go and change the song? It is so easy to feel like you’re constantly playing catch-up, but friend, I have some news: The roadmap for the future is already here. Today, we are diving deep into . We aren't talking about "predictions"—we're talking about the literal shift happening in 2026. Instagram isn't trying to ruin your business; it's trying to survive. And if you want your business to survive (and thrive!) alongside it, you need to move from being a "content creator" to a thought leader. Your...
info_outlineThe Social Strategist
Ever feel like you’re setting big, beautiful goals for your business, but by the time the month ends, they just... fizzle out? Today, we’re getting under the hood of your business to talk about why those goals might be stalling. We’re diving into the three types of business goals every creator needs: Growth, Systems, and Projects. Setting a goal is only half the battle; the magic happens in the systems that hold those goals up. I’m sharing exactly how to build those foundations so your goals don't just stay on paper, but actually come to life. Plus, I’ll show you how I track my...
info_outlineThe Social Strategist
Let's flip the script on traditional bucket lists and create something far more empowering: your Reverse Bucket List—a celebration of everything you’ve already lived, built, survived, and crushed (yes, even the tiny wins you usually gloss over). We’ll walk through five soul-fueling categories to help you finally give yourself the credit you deserve. Get ready to honor your growth, validate your resilience, and spotlight the risks, boundaries, and breakthroughs that shaped you this year. And when your list is complete, you’ll finish with one powerful reflection: “Looking at this...
info_outlineThe Social Strategist
SEO is changing faster than ever, and AI tools like ChatGPT, Gemini, and Claude are reshaping how people search, shop, and discover businesses online. In this episode, I break down what you need to do in 2026 to stay visible in an AI-driven world. You’ll learn why traditional Google-first search is disappearing, how AI is becoming the new product discovery engine, and the essential steps every business—e-commerce, coaches, creators, and service providers—must take to show up in AI search results. I also give you the key content structures, frameworks, and long-form strategies that help...
info_outlineInstagram AI Update: AI Labels. Instagram is labeling content using the background remover tool as Ai. Creators are NOT happy about it. In this week’s update I’m covering everything you need to know about Instagram from the Canva background remover controversy to Google Search Console's new integration and more!
CHAPTERS 0:00 Introduction
0:16 Instagram's AI Mislabeling Controversy
0:51 The EU Transparency Act 2:31 How Other Platforms Handle AI Labeling
5:10 Google Search Console Now Tracks Instagram Traffic
7:14 Instagram's New Logo
7:28 Instagram Series, Bonus Program & Edits Updates
INSTAGRAM GROWTH TOOLS → 131 tested hooks you can use in reels, carousels & yapping videos: https://iammichellegifford.com/hooksguide
→ Join my 6 Figure Insta-Club:
https://www.skool.com/insta-club/about
What do you think about instagram’s new AI content label? If this helped your Instagram growth, subscribe — I post strategy that helps women build real businesses online without the hustle.
Subscribe: https://www.youtube.com/c/MichelleGifford
Hey, I'm Michelle Gifford — a social media strategist, brand strategist, and marketing agency CEO who's passionate about helping entrepreneurs and small business owners grow their online presence and turn their content into real, consistent revenue. I share actionable social media marketing tips, Instagram growth strategies, Reels tutorials, content planning systems, and everything you need to show up online with confidence and clarity. Whether you're trying to crack the Instagram algorithm, build a content strategy that attracts your ideal clients, or finally get consistent with your email marketing and personal branding, this channel is for you. Download my FREE 131 Hooks Guide: https://iammichellegifford.com/hook-ideas #Instagramupdates #socialmediastrategist #Instagramexpert Let’s Connect!
Website:
https://iammichellegifford.com/
Agency:
https://michellegiffordcreative.com/
Podcast:
https://iammichellegifford.com/podcast
IG:
https://www.instagram.com/iammichellegifford/
YouTube: