E189: Use Authority Marketing To Lead Your Field With Adam Witty
Release Date: 06/27/2018
Upwork Isn't Good For Getting Clients Anymore. Use These 3 Strategies To Build Your Prospect Pipeline Instead.
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Upwork isn't' good for freelance writers anymore, but you still have to get clients. These three strategies will help you build your prospect pipeline and diversify your income streams. to discuss how we can help you achieve better results with your digital marketing strategy.
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How to Scale Without Overwhelm With Skye Waterson
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to discuss how we can help you achieve better results with your digital marketing strategy. Skye Waterson is an ADHD strategist, coach, and founder of , helping entrepreneurs and executives stay focused, build consistent revenue, and scale—without burnout. More than 82,000 engaged professionals follow her work and seek out her unconventional productivity advice. If you enjoy this episode, I would be grateful if you could leave a review and share the show with one of your friends.
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The Teacher-to-CEO Framework That Can Replace Your Salary With Elliot Phillips
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to discuss how we can help you achieve better results with your digital marketing strategy. Elliot Phillips is the Founder and CEO of , an education technology company on a mission to transform the way teachers educate the world. The Teacher Project has helped over 3,000 teachers start their own successful online teaching ventures, with many replacing their full-time teaching salaries in just a matter of months. If you enjoy this episode, I would be grateful if you could leave a review and share the show with one of your friends.
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Building Your Expert Authority With Christine Blosdale
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to discuss how we can help you achieve better results with your digital marketing strategy. Christine Blosdale is The Expert Authority Coach with over 25 years of experience in media, branding, and social media. She is a bestselling author and host of the Out of the Box With Christine Blosdale Podcast, a business show that features interviews with industry experts and social innovators. You can visit her website at where you will find a free quiz that will reveal your level of expert authority. If you enjoy this episode, I would be grateful if you could leave a review and share the show with...
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How To Replace Your Working Income With Passive Income With Bronson Hill
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to discuss how we can help you achieve better results with your digital marketing strategy. Bronson Hill is the managing member of , is a general partner in 2500 multifamily units worth over $250M. Bronson is the host of where he breaks down the investor mindset and has personally raised over $45M for real estate and his private equity deals. He is the author of the best selling book, **Get a free copy of Bronson's eBook "How To Use Inflation To Your Advantage" by texting the word "Inflation" to 33777.** If you enjoy this episode, I would be grateful if you could leave a review and share...
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Embracing Discomfort and the Importance of Stretching Your Comfort Zone With Chad E. Foster
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is an award-winning business leader, international KeyNote speaker, and author of , a book that teaches readers how to go from victim to visionary. He was the first blind person to graduate from the Harvard Business School Leadership Program and climbed the corporate ladder as a successful finance and sales executive. to discuss how we can help you achieve better results with your digital marketing strategy. Check out : How to Create, Promote, and Optimize Your Content for Growth and Revenue. If you enjoy this episode, I would be grateful if you could leave a review and share the show with...
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Case Study: Earning $2 Million from a Home Cleaning Business with Ryan Knoll
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to discuss how we can help you achieve better results with your digital marketing strategy. Check out : How to Create, Promote, and Optimize Your Content for Growth and Revenue. If you enjoy this episode, I would be grateful if you could leave a review and share the show with one of your friends. Ryan Knoll is a former marketing consultant for Fortune 500 companies like Microsoft and LG, who transitioned into entrepreneurship by founding , a home cleaning business, in 2015. Under his leadership, Tidy Casa grew to over $2.0M in annual revenue. Ryan now shares his expertise through his , where...
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How to Make 6-Figures Offering SEO Services with Nathan Gotch
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to discuss how we can help you achieve better results with your digital marketing strategy. Check out : How to Create, Promote, and Optimize Your Content for Growth and Revenue. If you enjoy this episode, I would be grateful if you could leave a review and share the show with one of your friends. Nathan Gotch is the founder of and the author of . He helps business rank on SEO and has guided hundreds of business owners on their path to creating profitable SEO agencies.
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Scaling a Small Business with Leslie Hassler
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to discuss how we can help you achieve better results with your digital marketing strategy. Check out : How to Create, Promote, and Optimize Your Content for Growth and Revenue. If you enjoy this episode, I would be grateful if you could leave a review and share the show with one of your friends. Leslie Hassler is the powerhouse behind , a consultancy firm transforming small businesses into freedom-generating machines. Leveraging 17 years of entrepreneurial experience and a strong background in marketing, finance, and leadership, Leslie guides businesses toward predictable profits and...
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Become a Laptop Millionaire with Mark Anastasi
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to discuss how we can help you achieve better results with your digital marketing strategy. Check out : How to Create, Promote, and Optimize Your Content for Growth and Revenue. If you enjoy this episode, I would be grateful if you could leave a review and share the show with one of your friends. is an entrepreneur, international speaker, and author of NYT bestseller . He is the founder of The Inspired Marketing Group and also has businesses in publishing, event management, and coaching, with 52,000 customers in 116 countries worldwide.
info_outlineAdam Witty is the founder and Chief Executive Officer of Advantage | ForbesBooks. He has built Advantage Media Group, The Business Growth Company™, into one of the largest business book publishers in America, serving over 1,000 Members in 40 U.S. states and 13 countries. Advantage was listed on the Inc. 5000 list of America’s most rapidly growing private companies in 2017, 2016, 2014, 2013, and 2012 and named to the Best Places to Work in South Carolina list for 2013, 2014, and 2015.
Quotes To Remember:
“It doesn’t happen overnight.”
“Starting with content marketing as the first pillar to building authority is the easiest way and the most logical place to start.”
“Referral Marketing is probably the most under-utilized marketing pillar in probably every company in the world.”
“Twenty percent of your customers will freely refer you.”
“There isn’t a single customer of any company that wants to be an unpaid salesperson.”
“The bigger the authority figure you are no matter what it is that you do, the more likely your clients will refer you.”
What You’ll Learn:
- How to Become an Authority
- The 7 Pillars of Authority Marketing
- Referral Marketing 101
- The 20-60-20 Rule
- Getting Better at Shining the Spotlight to Ourselves
Key Links From The Show:
Recommended Books:
Content Marketing Secrets by Marc Guberti
Authority Marketing by Adam D. Witty and Rusty Shelton
No B.S. Direct Marketing by Dan Kennedy
American Icon by Bryce G. Hoffman
The Discipline of Market Leaders by Fred Wiersema and Michael Treacy