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BTI #005: What Clients Look For

Beyond the Image Podcast

Release Date: 09/19/2018

BTI # 512: Get Published Panel 2020 show art BTI # 512: Get Published Panel 2020

Beyond the Image Podcast

Get Published Panel 2020 Hosted by: James Patrick   Since it is the week of Get Published LIVE 2023, we are dipping into our archives again and have a really awesome replay for you. This is from FITPosium 2020. We were completely virtual and pulled together one of the most diverse and knowledge filled media panels ever.    This panel features a host of different editors and publishers.    This episode will give you insight and knowledge on how to stand out in your pitches.  “Always bring value.” IN THIS EPISODE Live Q&A from previous...

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BTI # 511: Biggest Missed Opportunity in Media Pitches show art BTI # 511: Biggest Missed Opportunity in Media Pitches

Beyond the Image Podcast

Biggest Missed Opportunity in Media Pitches Hosted by: James Patrick   It is the week of Get Published LIVE 2023! It’s our 9th annual conference where we gather entrepreneurs, content creators, writers, and more to learn how to land and leverage earned media. We already have 40 magazine features booked, 12 podcasts booked, and 6 digital media features booked.    Today, I want to talk about some of the things we noticed going through the submissions from all the attendees.  “You cannot rely on the media outlets to connect these dots for you.” IN THIS EPISODE ...

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BTI # 510: Is Your Spouse Holding Back Your Career? show art BTI # 510: Is Your Spouse Holding Back Your Career?

Beyond the Image Podcast

Is Your Spouse Holding Back Your Career? Hosted by: James Patrick   On today’s show we are diving into the question is your spouse holding back your entrepreneurial potential?  “After 2 hours, 75% have said that they felt their spouse or partner, current or past tense, has either gotten in the way, slowed down, or held their career back in  some way, shape, or form.” IN THIS EPISODE Why James is talking about this today. Why someone may hold you back. Feelings that may be happening in your partner. Working through the concerns and getting to the root. The...

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BTI # 509: Get Published Media Panel 2019 show art BTI # 509: Get Published Media Panel 2019

Beyond the Image Podcast

Get Published Media Panel 2019 Hosted by: James Patrick   We are just over a week out from Get Published Live 2023 and that means there are only days left to enter in for this year’s casting search. We have dozens of magazines, dozens of podcasts, and online media features casting for hundreds upon hundreds of media features. Go to getpublished.live to enter in and join us.   Today, we are dipping into our archives. This is a panel from FITposium 2019 with some amazing magazine editors sharing their insights and tips on how to earn media. This is a preview of what you can expect at...

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BTI # 508: Get Published: 4 Simple Steps for Entrepreneurs and influencers to Establish Media Features show art BTI # 508: Get Published: 4 Simple Steps for Entrepreneurs and influencers to Establish Media Features

Beyond the Image Podcast

Get Published: 4 Simple Steps for Entrepreneurs and influencers to Establish Media Features Hosted by: James Patrick   There are ultimately only four steps that you need to take in order to earn media or to get published. It doesn’t matter whether you’re an influencer, an entrepreneur, a brand manager, or a content creator.    Let’s talk about these four steps and what you need to know about them today. “Research, pitch, deliver, repeat.” IN THIS EPISODE The 4 steps to getting published. What things you need to research before pitching. How to craft the...

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BTI # 507: Picture Perfect - A Career Without Barriers with Sophie Kietzmann show art BTI # 507: Picture Perfect - A Career Without Barriers with Sophie Kietzmann

Beyond the Image Podcast

Picture Perfect - A Career Without Barriers with Sophie Kietzmann Hosted by: James Patrick   Today, we’re going back to the origin of our podcast and I’m bringing on a fellow photographer to chat with me. The show started as a show for creatives and artists to figure out ways to navigate through this industry landscape. What I learned over the course of 500 episodes is that some of the challenges that we as creative entrepreneurs face, you as an entrepreneur also face. That’s when we decided to broaden the scope of the podcast.   My guest today is all the way from New York...

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BTI # 506: How Being a Guest on Podcasts Can Benefit You and Your Brand show art BTI # 506: How Being a Guest on Podcasts Can Benefit You and Your Brand

Beyond the Image Podcast

How Being a Guest on Podcasts Can Benefit You and Your Brand Hosted by: James Patrick   When we think about earned media and getting published, the first thing that comes to mind is landing a feature in a magazine. Why? Because it would look really cool. But, do not overlook the power of being featured on podcasts. “Listeners are extremely loyal to the shows that they subscribe to.” IN THIS EPISODE Why you should want to be featured on podcasts. The benefit of a longform platform. The power of being vouched for. How you can offer a next step into your business for the...

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BTI # 505: Three Exercises to Master Your Communication with Brenden Kumarasamy show art BTI # 505: Three Exercises to Master Your Communication with Brenden Kumarasamy

Beyond the Image Podcast

Three Exercises to Master Your Communication with Brenden Kumarasamy Hosted by: James Patrick   I want to set the stage for you. We are going back about 18 years. I am in my final year of college and my professor at the time knows that I need a few extra upper division credits in order to get my degree, He says, “Tell you what, I’ll hook you up with an independent study for these upper division credits, but in exchange you have to teach one of my classes for me next semester.”   I can still remember the first time I had to give a presentation in front of my peers.That was my...

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BTI # 504: Get Your Magazine Pitches to Stand Out show art BTI # 504: Get Your Magazine Pitches to Stand Out

Beyond the Image Podcast

Get Your Magazine Pitches to Stand Out  Hosted by: James Patrick   With so many people pitching to media outlets, hoe do you get your pitches to stand out? Let’s talk about that today. “It is not about what you do or who you are, so much as it is about what you want to do for that publication.” IN THIS EPISODE Ways to get your media pitches to stand out. How to lead with value and why it matters. The power of follow up. Where you can go next month to learn everything you need to do. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get...

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BTI # 503: Why Your Content is NOT Standing Out - Live Coaching show art BTI # 503: Why Your Content is NOT Standing Out - Live Coaching

Beyond the Image Podcast

Why Your Content is NOT Standing Out - Live Coaching  Hosted by: James Patrick   Is your content not being seen online? Today, we’re going to be talking about why and how we can fix that. “Our audience gets used to seeing the same things, the same trends, and therefore, they start to lose interest.” IN THIS EPISODE How to reach a wider audience authentically. Two reasons why your content isn’t being seen. What you do have control over when it comes to your content. The importance of having a strategy and how to create the right kind of strategy. Creating...

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More Episodes

In this episode of Beyond the Image, host James Patrick shares his insights of what he looks for when hiring a photographer. He discusses the process he went through in hiring a wedding photography and why the person with the highest bid ended up getting the gig.

He also refers back to his previous roles as a photo editor for both newspapers and magazines and discusses how photographers should display their work as well as onboard their clients.

Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists.

Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com

Thanks for tuning in!