Are Magazines Screwed?
Beyond the Image Podcast
Short answer: VERY I've spent over 20 years working in print media and even own two magazines. So you can say I have a vested interest in this topic and this industry. I want to deep dive into how magazines got themselves into the hole they have with subscribers and with advertisers. Also I will explore what, if anything, magazine publisher's can do to help salvage (or even save) the industry. You can listen to the Beyond the Image podcast wherever you get your episodes. Connect with me on Instagram @JPatrickPhoto or my website www.JamesPatrick.com
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How to Take Good Photos of Bad Subjects
Beyond the Image Podcast
Today, we’re talking about how to get good photos of bad subjects. When I say bad subjects, I don’t mean they’re bad people. What I mean is, they’re just not great on camera. “Regardless of how bad someone thinks they are on camera, it’s our job as photographers to make something great. And if not great, to make something usable.” IN THIS EPISODE Are most subjects good on camera? Why you should communicate and give direction to your subjects. The power of preset ideas and having a visual representation on set. Starting safe instead of ending...
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Protect Your Photo Business
Beyond the Image Podcast
Today, we’re talking about bad actors or bad faith clients. These are clients who could potentially be trying to rip off your business, steal from you and try to take advantage of you as a small business owner. “This can be, not only financially detrimental, it can be emotionally taxing.” IN THIS EPISODE Certain situations James has had in his businesses with bad actors. Things you can do as a photographer to protect yourself and your business. What a contract actually does. The power of saving all your communication. Why you should...
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WWE VP of Photography Brad Smith
Beyond the Image Podcast
Welcome to the relaunch of the Beyond the Image Podcast! A show for creatives, made by a creative. If you’ve listened to this show over the last few years, you’ll realize it’s rare I bring a guest back on a second time. This is a mistake I want to rectify. I went back to our episode from March 5, 2019 with one of the first guests I had on. I heard this individual speaking on a webinar series on how creative professionals can navigate their career and try to procure work from bigger and better clients so they can scale their business and I knew I needed to have him on the podcast so...
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How I Radically Increased My Photography Income
Beyond the Image Podcast
Here at the studio last week, we had our 4th annual get together where we had different creatives (whether photographers, videographers, producers, designers, etc.) to talk about the state of where the industry is at right now and the challenges we are facing as creatives within our businesses and to start to share best practices on how we can navigate these things. The thing that kept coming up over the course of this 3 hour conversation is that so many creatives are still struggling with ways to develop new business for their companies. Let’s talk about it. ...
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Dealing with Haters Online
Beyond the Image Podcast
In today’s episode, I want to talk about haters. Also known as, online trolls. In 20 years of running different businesses, I’ve had to navigate my fair share of trolling hate online. When you’re just starting in a new industry, this crap could be devastating. So, let’s talk about it. “If you’re not upsetting anyone, then you are simply not doing enough to be noticed.” IN THIS EPISODE What happened to James early in his career when he experienced online trolling. The realization James had that changed everything. What it actually means when you get...
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Launching a Photography Business
Beyond the Image Podcast
Before I really launched into my career as a professional photographer, I had a lot of hesitations and reservations. I had a lot of thoughts and questions about if I could make it. Had I allowed those thoughts to take root, I never would’ve picked up a camera. Let’s talk about what it takes to be successful. “What is actually stopping you from getting started?” IN THIS EPISODE Initial thoughts I had when starting my photography business. The real reason why I’ve had over 20 years of success and awards in my business. How to have success in any industry. How to...
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BTI # 596: Photographing SI Swimwear’s In Her Words with Taylor Ballantyne
Beyond the Image Podcast
Photographing SI Swimwear’s In Her Words with Taylor Ballantyne Hosted by: James Patrick We have a brand new approach for an episode today. I get to speak to a creative and we are going to unpack their catalog, work, and experiences and get a behind the scenes look at what it takes to bring some of these projects to fruition. My guest today who I’m chatting with it Taylor Ballantyne, a photographer and director. “It’s our responsibility to learn how people are digesting information, first and foremost.” IN THIS EPISODE How Taylor got her start into...
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BTI # 595: Things I USED To Think Mattered as a Photographer
Beyond the Image Podcast
Things I USED To Think Mattered as a Photographer Hosted by: James Patrick There’s a handful of things I thought really used to matter as my career as a photographer. At some point in the 20 years, I’ve realized that these are things that don’t matter at all. Let’s talk about those things in this episode. “There is no right and no wrong in your stance as a creative professional in any of these things.” IN THIS EPISODE 8 things I used to think really mattered as a photographer. What prevented me from outsourcing to editors. Should you set...
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BTI # 594: Producing a Fashion Photoshoot
Beyond the Image Podcast
Producing a Fashion Photoshoot Hosted by: James Patrick We have a pretty large fashion campaign we’re doing in the studio tomorrow. This got me thinking about discussing all of the essential steps required in the pre-production of having a successful fashion campaign. Let’s get into it. “Once we set the theme, that will help us dictate all the other decisions we have to make.” IN THIS EPISODE What pre-production looks like in order to ensure the campaign goes successfully The importance of developing the theme or overall art direction of the...
info_outlineIn this episode of Beyond the Image, host James Patrick shares his insights of what he looks for when hiring a photographer. He discusses the process he went through in hiring a wedding photography and why the person with the highest bid ended up getting the gig.
He also refers back to his previous roles as a photo editor for both newspapers and magazines and discusses how photographers should display their work as well as onboard their clients.
Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists.
Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com
Thanks for tuning in!