BTI # 473: Don’t Be an A-Hole
Beyond the Image Podcast
Don’t Be an A-Hole Hosted by: James Patrick I’ve developed this new obsession. It’s not a healthy obsession, as most aren’t once they reach a certain limit. This one has absolutely surpassed that limit. I’ve been seeing the same ad every day on Facebook. But, this podcast is not about the ad itself, but it is about the comments on this ad and the response from one of the employees at this company. “We’re not feeding the trolls.” IN THIS EPISODE What may happen when you run Facebook ads. What you should do with trolls commenting. The ad that James has been...
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BTI # 472: How to Land a Magazine Cover - Live Coaching
Beyond the Image Podcast
How to Land a Magazine Cover - Live Coaching Hosted by: James Patrick Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have. This week, we’re talking about how to land a magazine cover. “The goal of the cover is to sell the magazine.” IN THIS EPISODE How a magazine cover can generate leads for your business. Do you have to be a celebrity to land a magazine cover? The importance of being proactive in your...
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BTI # 471: Evolution of the Fitness Industry with Nadine Dumas
Beyond the Image Podcast
Evolution of the Fitness Industry with Nadine Dumas Hosted by: James Patrick My guest today is health and wellness coach, Nadine Dumas. “It really comes down to your morals and what you believe in.” IN THIS EPISODE Nadine and James’s history and how things have changed. The power of an unedited photo. Preparing for a photoshoot and the importance of having intentions beforehand. What’s happening with magazine publications? How to get on covers. Native advertising. Do you need Instagram to build your business? If it’s right for you to scale your business. ...
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BTI # 470: When to Celebrate
Beyond the Image Podcast
When to Celebrate Hosted by: James Patrick For people like me, and perhaps for people like you, showing off is hard to do. Why? Because it seems that all we ever see when we fire up social media, is an endless stream of accomplishments. A barrage of celebratory news, an assault of requests for congratulations. It can’t all be real, can it? People’s lives cannot be this “#blessed.” I’ve often said that social media represents the greatest hits of each other’s lives. The thing about the greatest hits is that they don’t include the b-tracks that never made it to the airways....
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BTI # 469: Live Coaching
Beyond the Image Podcast
Live Coaching Hosted by: James Patrick Welcome to another live weekly coaching call.This call is hosted through the Facebook group Fit Business Guide and on the YouTube channel where he answers all your business and marketing questions. “No one has a background in marketing until they start marketing.” IN THIS EPISODE Publication trends. Final call for entry at Ricochet Magazine: Call for entry at IconFit Magazine: How to follow up when pitching media outlets. What a good follow up does. Do you need to have experience in marketing? How to use collateral to pitch to media....
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BTI # 468: Is Entrepreneurship Aging You with Laura Soulios
Beyond the Image Podcast
Is Entrepreneurship Aging You with Laura Soulios Hosted by: James Patrick My guest today is Laura Soulinos. She’s the co-founder of Body Tune by Laura. “It doesn’t need to be complicated.” IN THIS EPISODE Laura’s background and her expansion in business with her husband. What creates long term results. The power of baby steps. Why YOU need to prioritize your health. How to become more efficient and effective in your business. How to maintain healthy habits and reverse the signs of aging. Why all or nothing won’t work. Should you be sleeping more? And ways to...
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BTI # 467: Dirty Words to Never Say Again
Beyond the Image Podcast
Dirty Words to Never Say Again Hosted by: James Patrick There are some things about being a parent that I probably saw coming for me. For example, I saw that I would have some sleepless nights that would make me walk around in a daze on most days. I saw having to change a lot of diapers. The thing that I didn’t really anticipate was the words that I use. I didn’t think I had a bad vocabulary until my son started to emulate the words I was saying. Granted, he’s not saying it very clearly but he’s getting close. Thus, my expletives must be deleted. So, I’ve...
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BTI # 466: Live Coaching
Beyond the Image Podcast
Live Coaching Hosted by: James Patrick Welcome to James’s third live weekly coaching call.This call is hosted through the Facebook group Fit Business Guide and on the YouTube channel where he answers all your business and marketing questions. “Don’t say this is an idea you want to move forward with if you’re not willing to ask the questions on how to move that goal forward.” IN THIS EPISODE Taking action on your ideas by using the resources that are available to all of us. Why you need to move forward even if it’s not perfect. Book promoting and adding value by giving away...
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BTI # 465: Telling Your Story with Theresa Houghton
Beyond the Image Podcast
Telling Your Story with Theresa Houghton Hosted by: James Patrick My guest today is Theresa Houghton. She’s the Chief Nerd at Modern Health Nerd. “Don’t feed the troll.” IN THIS EPISODE More about Theresa’s title. Standing out by leveraging what makes you, you. How to really provide value. Choosing what to share online. Creating content that is audience driven. Finding the right medium you should use. The path to authenticity. The beauty of trial and error. Connect with James Website: Instagram: Text me marketing questions @: 480-605-3254 ...
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BTI # 464: Why You Don’t Need Confidence
Beyond the Image Podcast
Why You Don’t Need Confidence Hosted by: James Patrick Do you ever get nervous at the start of the year? I get nervous about 2 weeks into the start of the year, so right about now. The reason I get nervous this time every year is because here is the point of the calendar year that I’ve set my goals, my plans, my strategy for the upcoming months. So, now I have to worry about how I’m actually going to do the things I said I was going to do. “What if it all comes crashing down?” IN THIS EPISODE All the things I have set aggressive goals for by this time of year. Why...
info_outlineIn this episode of Beyond the Image, host James Patrick covers the topic of when creatives who want to leave a full time job to open their own business should make the leap.
The episode covers how to look at your numbers, set goals and transition from one career to the next in the most effective way possible.
Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists.
Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com
For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching
Thanks for tuning in!