41 From School Counselor to Copywriting Coach: The Journey of Robbin Kent
Release Date: 04/02/2025
Shreveport Bossier Local Lens
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info_outlineJoin host Jeremy Sutton on the Shreveport Bossier Local Lens as he interviews multi-passionate entrepreneur Robbin Kent, host of Write Copy That Connects. In this episode, Robbin shares her transition from a 20-year career as a school counselor to becoming a copy writing coach for online course creators and a communication strategist for local teams.
Highlights & Timestamps:
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00:00 – Intro & Guest Welcome
Jeremy introduces Robbin and sets the stage for a conversation about entrepreneurship, communication, and connection. -
00:25 – Robbin’s Background in Counseling & Copywriting
Robbin explains her two-pronged business: copywriting for online creators and communication coaching for local teams. -
02:15 – The Power of Connection in Writing
Why great copy isn’t about selling, but about connecting with your audience’s pain and goals. -
04:00 – Shifting from Public Education to Entrepreneurship
Robbin shares her leap from school systems to building a personal brand. -
07:10 – Communication Breakdown in Teams
The biggest problems teams face—and how Robbin helps fix them with structured communication strategies. -
10:45 – Local Work vs. Online Work
Robbin’s take on why she loves working with both global and local clients—and how each fills a different need. -
14:30 – Quickfire: Robbin’s Favorite Tools & Books
Books, tools, and practices she uses to stay creative, organized, and intentional. -
19:00 – Advice for Aspiring Entrepreneurs
Robbin’s heartfelt message to anyone feeling stuck in their job but drawn to start something new.
You can reach Robbin Kent through the following channels:
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Email: robbin@robbinkent.com
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Website: robbinkent.com
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Instagram: @robbinkkent
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Facebook: Robbin Knight Kent
Feel free to connect with her through any of these platforms.