039: Profit First In Your Business
Keep It Moving
Another episode on money, Profit First is a financial framework both Alison & Melissa use in their businesses. Weather you're new in business, struggling to make a profit or a seasoned pro, Profit First is bound to have some insight on organizing, saving, and creating profit in your business. And, if you're making any of the money mistakes from last episode, this book will help you straighten it out! Links: Used #keepitmovingpod on socials!
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038: Top 5 Money Mistakes
Keep It Moving
The top 5 money mistakes we see photographers making all the time - and ones we have made ourselves! We’re talking about paying yourself, saving for your business, and taxes. Learn from our experience but keep in mind we’re not CPAs, accountants or tax professionals. Let us know if this was helpful! Send us a DM on Instagram: Links: or Used #keepitmovingpod on socials!
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037: Mini Mentoring with Laura, Milspouse & Personal Stylist
Keep It Moving
Mini Mentoring is a series where we chat with real-life business owners in the middle of transition, whether its a relocation, restructure or relaunch. We chat with them about what’s working, what’s not and how to keep their business moving. Laura Longmire is a personal stylist and military spouse. She’s just relocated from Alabama to Delaware and is sharing what she wish would have done sooner. Listen in to hear our advice for her next steps and how you can make the most of your relaunch! Links: Find Laura at or
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036: Black Friday Strategies - What We're Buying and What We're Selling
Keep It Moving
There’s do parts to this conversation - What we’re buying for our businesses and what we’re offering our clients to make that money! Melissa is a Black Friday aficionado so listen in to get her tips! Melissa is offering 25% off for her Early Bird Black Friday Sale running 11/18-11/22. If you listen late though you can still grab 20% off Black Friday - Cyber Monday. Codes will be on a banner bar on the website so just grab them there! Plus you'll score a FREE GIFT with purchase of 1 month FREE in The Blogging Club when you make a purchase in the sale. SEO Group Coaching IS included...
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035: Quarter 4 Check-In
Keep It Moving
It's here! The final quarter of the year. Our most popular series, each quarter Melissa & Alison share get real about their own businesses: What's working What's not working Did the previous quarter go as planned? How are we pivoting? What's coming up for the next quarter? Listen in to get our nitty gritty: Melissa’s subcontractor glory Personal boundaries Hawaii’s tourism drop off Reverse engineering the quarter’s dates Holiday surcharges Alison’s Workcation Tool Time: This episode we share why we love Pic-Time so much. Its Pretty Easy sales...
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034 Pricing: Get Out of Your Own Head
Keep It Moving
Pricing is never easy. There’s physical costs to consider but also metaphysical considerations like time and profitability. But there’s also our own pre-conceived notions about money, our own values and limiting beliefs that we unknowingly bring to the equation. On this episode we talk with Annemie Tonken all about pricing, how to get out of your own head and set up a system that works FOR you. Melissa & Alison both use Annemie’s stratgies in our businesses - but very differently! Annemie is a family photographer in North Carolina and founder of the Simple Sales Blueprint - a system...
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033 Adapting To New Markets
Keep It Moving
One of Alison’s FAVORITE Topics - How to Adapt. This is a super interesting convo about how we’ve adapted our businesses over time as we’ve relocated, pivoted & raised our prices. Every business changes over time. It may be because you pivot niches, rice your prices, change the business model, switch Industries altogether or move across the country. We have to adapt. Alison & Melissa walk through the areas to adapt: Prices & Offerings Demographics Target Clientele Marketing Business Model Getting New Clients If you have questions, don’t hesitate to reach out...
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032 Mini Mentoring with Susannah on Relocating to from MN to TN
Keep It Moving
Mini Mentoring is a series where Alison & Melissa get the low down on a real life business owner pivoting, relaunching or relocating her business. We’re walking them through the steps to keep it moving! Susannah is a family and lifestyle newborn photographer moving from Minnesota to Knoxville, Tennessee this fall. We give her the nitty gritty on launching mid season with: Target keywords Blogging Memberships Model Calls You can find Susannah at and on the Gram at @susannahrayephotography Links: Grab your free Download your free Ideas Or Find Alison...
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031 The 80/20 Rule
Keep It Moving
What is the Pareto Principle and how can we make it work for us? On this episode, Alison & Melissa share how they use the 80/20 rule to: Problem Solve Prioritize Increase Profitability Streamline Productivity Links: is the CRM we both use Download Download Used #keepitmovingpod on socials!
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030 Marketing Master Plans
Keep It Moving
Do you have a marketing PLAN? With so many forms and outlets, it’s easy to get overwhelmed and do nothing. On this episode we’re talking with Annemie & Dayna about what it means to have a marketing plan and why consistency matters. How often you should email your waitlist How to tag your waitlist when you move or pivot The domino effect in marketing Using Trello to recycle evergreen content Using Google for reoccuring tasks Annemie and Dayna are the co-conspirators behind The Consistency Club, a monthly marketing plan just for photographers. They provide templates for...
info_outlineBetween the two of us, we have combined 27 years in photography,10 years in IT and have lived through 9 business relocations.
4 moves ago I was frustrated watching my peers grow their businesses in one place while I was starting from scratch again. I knew I couldn’t be the only one relocating and wanting more financial stability. Despite my Googling, all I could find were vague blog posts, moderately interesting podcasts but not one truly helpful resource on how to relaunch my business in a new city.
Since then, I’ve streamlined a process to relocate and restart my business faster - booking clients within a month of arriving in my new location. It is possible to have clients waiting for you on the other side! I can help get you there.
I’ve pivoted after 10 years as a wedding photographer to lifestyle newborns and then moved my business twice in 2 years. Each time I used SEO to get found on Google and grow my business.
As a former IT nerd, I have a knack for taking technical things and making them simple and relatable. I’m using that superpower for good and helping photographers tackle their website SEO and get booked by their ideal clients!