Get Booked: A Photography Marketing Podcast
Stop posting and praying. Start booking. Get Booked is the podcast for photographers who want real marketing, SEO, and business strategies—not another guru telling you to "just be consistent." Your hosts? Alison Bell and Melissa Arlena—two photographers and military spouses with 27+ combined years in the industry. Melissa is an SEO educator who runs Picture Perfect Rankings, teaching photographers how to get found on Google. Alison is a business mentor who's successfully moved her photography business across the country (multiple times) and knows how to book clients fast in any market. Each week, they break down what's actually working: SEO that gets you on page one, marketing funnels that convert, email strategies that book sessions, and the business foundations you need to grow sustainably. It's why thousands of photographers have made this a top 25% podcast. This is the business education photography school skipped.
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BONUS: I've Never Been a Black Friday Person. I'm Speaking At a Black Friday Summit Anyway
08/13/2026
BONUS: I've Never Been a Black Friday Person. I'm Speaking At a Black Friday Summit Anyway
It's about business: 26 business experts and mentors talking about launches, strategies, sales, copywriting, integration, and automation - the behind the scenes things that make it all work. On this episode: What the actually is (and who it's really for) The strategy behind whether a Black Friday sale makes sense for your business What's free, what's not, and how to decide if the upgrade is worth it Aug 25, 26, 27 VIRTUAL Talks are 20 to 30 minutes long each, buy for just 24 hours unless you get the VIP. The is a free 3-day virtual event — August 25th, 26th, and 27th - with 26 speakers each teaching their single best Black Friday strategy. Registration is free, and I'm honestly not a Black Friday person, so if I'm speaking, you know it's worth a look. Quick disclosure: I'm a speaker at this summit and an affiliate — if you upgrade through my link, I earn a commission. The summit itself is free either way.
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Summer Bonus: How to Write Blog Posts That Actually Book Clients
08/10/2026
Summer Bonus: How to Write Blog Posts That Actually Book Clients
Summer bonus time. While we're on our mid-season break, we wanted to drop something in your ears that you might have missed — because it's too good to sit on. This episode is a re-air of Melissa's takeover on The Motherhood Anthology podcast, where she broke down exactly how to structure a blog post so Google actually finds it and future clients actually book from it. If you've been posting session shares and wondering why they're not bringing in inquiries, this one will show you why and what to do instead. Blogging for photographers isn't about sharing pretty photos. It's about answering the questions your future clients are already Googling. Melissa walks through the full framework she uses — from picking a strategic topic to placing your keyword, structuring headers, writing alt text, and adding the buttons most photographers completely forget about. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a with Alison for the fall. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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Summer Bonus: Client Experience That Builds Trust
08/03/2026
Summer Bonus: Client Experience That Builds Trust
We're flipping the script this week — Alison's in the guest chair for a replay of her conversation with Colie James on the Business-First Creatives Podcast. When every client has flown thousands of miles for a session with zero room for a redo, client experience isn't a nice-to-have — it's the whole game. On this episode: Client experience when your clients are on vacation Communicating your non-negotiables (unapologetically) Why more client emails is actually better service Want more of Colie? Find her over at the . Need to brain dump some business ideas or decisions? Wanna chat it out? for Alison's Free 15 and Mentoring when it returns this fall. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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Summer Replay: Photography Marketing Systems with Dolly Delong
07/27/2026
Summer Replay: Photography Marketing Systems with Dolly Delong
You sat down and wrote the blog post. You hit publish. And then...nothing. No traffic, no inquiries, no traction. The post just sits there. That's the part nobody talks about, and it's exactly where family photographer and systems educator Dolly DeLong steps in. Dolly runs the Systems and Workflow Magic Podcast and helps family photographers think like marketers by building smart, repeatable systems for their businesses. She's the kind of person who will hand you a framework, a Canva template folder, and a ChatGPT bot trained in your voice and send you on your way in under an hour. We had her on to talk about the PIGFEL system, a content promotion workflow that takes a single blog post and gets it in front of people across multiple platforms, and we ended up covering a lot more ground than that. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a with Alison for the fall. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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Summer Replay: Time Blocking Your Calendar
07/20/2026
Summer Replay: Time Blocking Your Calendar
If your schedule is running you instead of the other way around, this one's for you. We're bringing back one of our favorite episodes because the advice is just as relevant now as it was the first time around, and honestly, summer is the perfect time to look at your calendar and ask: is this actually working for me? In this episode, Melissa and Alison dig into how they structure their weeks to protect their time, their mental health, and their sanity as photographers and business owners. From blocking days off for meetings to batching content so you only have to do your hair once a week (yes, that's a real strategy and we are here for it), this conversation is full of the kind of small tweaks that make a big difference over time. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a with Alison for the fall. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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Summer Replay: Stop Marketing Your Photography Business Like a Hot Mess
07/13/2026
Summer Replay: Stop Marketing Your Photography Business Like a Hot Mess
You know that feeling when you've thrown together a mini session announcement two weeks before the date and then spent the whole time stressed, underbooked, and hating life? Yeah, us too. This episode is the fix. We're walking you through exactly how to build a marketing plan that actually works, one that has you starting your runway early, staying proactive instead of reactive, and never scrambling last minute again. Grab a notebook, open up your calendar, and get ready to do a little homework. What You'll Learn: How to audit your year and decide what you're keeping, dropping, and adding to your offer lineup Why blocking off time for editing and rest is just as important as blocking shoot dates The concept of a "marketing runway" and exactly how far out you need to start promoting different types of sessions (it's longer than you think) How to work backward from your event date to build a marketing calendar that fills spots before the panic sets in Why your clients need lead time too, and how giving it to them actually gets you booked faster The case for a VIP waitlist and how embedding a Flodesk signup in your blog posts can get you leads year-round How to use evergreen blog content to drive traffic to seasonal sessions, even years after you've shot them Tools and systems for tracking your plan, from color-coded paper calendars to Google Calendar marketing tasks How to batch your content using a dedicated Monday workflow so nothing falls through the cracks Resources Mentioned: Flodesk (for embedded waitlist forms): The Blogging Club (Melissa's membership for photographers): The Motherhood Anthology: Plum Paper planners: (mentioned by Melissa) Listen to the batching episode for more on content batching Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a with Alison for the fall. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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Summer Replay: Hotels & Hustle - Get Away to Get It Done with a Workcation
07/06/2026
Summer Replay: Hotels & Hustle - Get Away to Get It Done with a Workcation
Ever look at your to-do list and think, "I will never get to this unless something changes"? Same. That's exactly why we're re-airing this episode — because a workcation might be the thing that finally gets your biggest projects off the back burner and actually done. We're talking about the kind of focused work session where you pack a bag, check into somewhere you actually want to be, and knock out the project that's been sitting in a Google Doc for six months. No school pickups, no dinner to cook, no one asking where their socks are. Just you, your laptop, and a hotel lobby with good wifi. What You'll Learn: What a workcation actually is (and why it's not just "working from a different couch") Why big projects like website overhauls, email sequences, and content planning need uninterrupted time to get done right How to decide when to go, how long to stay, and what to actually work on What to look for in a hotel so you're set up to be productive, not stressed The logistics that will make or break your workcation (parking, food, lobby access, and a few lessons learned the hard way) How to make it work even if you can't get away overnight — and why sending your family off counts too Project ideas that are perfect for a workcation: website relaunches, blog backlogs, Santa mini editing, email flows, new offers, and even finishing that course you bought six months ago 3 Things To Do After This Episode: Make your "parking lot" list. Write down every big project you keep pushing off because it needs focused time. That list is your workcation agenda. Pick your dates. Look at your calendar and find a 24-48 hour window that works for your family — a Sunday/Monday combo, a family birthday weekend you can skip, or a school week where logistics line up. Research one hotel. Look for somewhere with a comfortable lobby, parking, food nearby, and decent wifi. Bonus points if it's somewhere you'd actually enjoy being. Melissa has her eye on a Virginia Beach spot. Go find yours. Timestamps: [00:00] — Welcome back + what exactly is a workcation? [01:30] — Why you can't do big projects in stolen 20-minute windows at home [03:00] — The kinds of projects that belong on a workcation list [04:00] — Sending the family away counts too [05:30] — When to go and how long to stay [06:00] — What to look for in a hotel (and what Alison learned the hard way in Hawaii) [09:30] — Using travel time you already have [12:00] — Project ideas: websites, email sequences, courses, content planning, and more [13:00] — Tag us in your workcation photos! Resources & Links: Find us on Instagram: @keep.it.moving.pod Planning a Honolulu workcation? Alison may or may not be available to join you. Open invitation. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a with Alison for the fall. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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105: What a Photography Marketing System Actually Looks Like
06/29/2026
105: What a Photography Marketing System Actually Looks Like
You don't have a marketing system. You have a presence. And Melissa is about to prove it. This week it's just Melissa in your ears, and she's tackling the thing most photographers were never actually taught: what a marketing system is versus the random pile of tactics we've all been collecting. Post more. Blog consistently. Optimize your bio. Those aren't wrong, they're just ingredients with no recipe. So you end up throwing flour, sugar, and eggs in the bowl at the same time and wondering why the cake won't rise. Melissa breaks the whole thing down into five parts that build on each other, from the keyword someone types into Google all the way to the email where you finally ask for the booking. By the end, you'll know exactly what order to do things in so a stranger can find you and book a session without you reinventing the wheel every week. What You'll Learn: The difference between a marketing system and a marketing presence (and why the second one keeps you stuck) How to research keywords your ideal client is actually typing, including the "zero volume" and AI-search phrases most photographers ignore What belongs on a service/landing page so it answers every question before she even asks Why your blog is your trust-builder, not a place for session shares Where social media, Pinterest, and your Google Business Profile fit (hint: it's part three, not part one) How to grow an email list with a freebie instead of a sad "join my list" popup The five-word framework: get found, build trust, amplify, stay connected, close the loop Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? Book a with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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104: The Limiting Beliefs Holding Your Photography Business Back
06/22/2026
104: The Limiting Beliefs Holding Your Photography Business Back
We’re calling out the sneaky, quiet thoughts that are quietly talking you out of building the business you actually want. In this episode, Alison goes solo to name the limiting beliefs she hears most from photographers (and has had to overcome herself), and gives you a direct, no-fluff reframe for each one. On this episode: Why treating your photography income as “just fun money” is quietly keeping you stuck The truth about starting over after a PCS — and what actually comes with you Why waiting for word of mouth is not a strategy — and what to do instead Want blog content that works as hard as you do? Melissa has put together to help you create content that actually brings in the right clients. Ready to get found on Google? The Blog to Book Workshop recording walks you through keyword research, a 12-month blog plan, and local lead magnets in 90 minutes. Grab it here: . Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? Book a with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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103: Facebook Ads for Photographers, Finally Demystified (with Matt & Heidi - Go Book Yourself)
06/15/2026
103: Facebook Ads for Photographers, Finally Demystified (with Matt & Heidi - Go Book Yourself)
Turns out the secret to a fully booked calendar might be hiding inside the app you've been avoiding. We sat down with Facebook ads experts Matt and Heidi of GoBookYourself.club to break down exactly how photographers can use Meta ads to generate consistent inquiries — without needing a huge following, a fancy funnel, or a marketing degree. On this episode: How to structure your first Facebook ad — even if you have zero followers and one portfolio shoot to work with The three-tier ad strategy that lets you match your budget and time to the right approach for your business Why boosting posts isn't the same as running ads — and what to do instead Alison's workshop recordings are up! Dig deeper into your business so you can book more clients. Ready to get your photography business in front of the right people? Melissa has compiled to help your website work harder for you between ad campaigns. Need to brain dump some business ideas or decisions? Wanna chat it out? for Alison's free 15-minute calls and mentoring when it returns in the fall. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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102: Homepage SEO: Why Your Pretty Page Isn't Working
06/08/2026
102: Homepage SEO: Why Your Pretty Page Isn't Working
Your homepage has one job: tell people where to go — and right now, a lot of photography websites are dropping the ball. We're walking through exactly what needs to be on your homepage for both Google and your dream client, so you stop losing bookings to a pretty-but-confusing website. On this episode: Why your homepage structure is the backbone of your SEO — and what Google's actually reading The homepage sections that build trust, overcome objections, and direct visitors to book How to use clear calls to action in every section so no one leaves confused Download Melissa’s Homepage Framework she mentioned in the episode here: Dig deeper into your business so you can book more clients with Alison's workshops. Need to brain dump some business ideas or decisions? Wanna chat it out? for Alison's Free 15 and Mentoring when it returns in the fall. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? Book a with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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101: Your CRM Is Working Harder Than You Think (with VSCO Workspace)
06/01/2026
101: Your CRM Is Working Harder Than You Think (with VSCO Workspace)
Hot take: your CRM should be working harder than you are. If that’s not currently the case — hi, welcome, you found the right episode. We’re getting into the nitty-gritty of VSCO Workspace with Nicole Hoffman, a photographer-turned-CRM-evangelist who runs her entire business in about an hour a day — and she’s here to show you exactly how. On this episode: Why a CRM is non-negotiable for photographers who want to stay in business Automations that do the client-communication heavy lifting (so you don't have to) How to use VSCO Workspace reports to actually know your numbers Alison's workshop recordings are up! Dig deeper into your business so you can book more clients. Melissa has also pulled together to help you create content that gets your photography business found online. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? Book a with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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100 Episodes! What You Loved & What We Loved
05/25/2026
100 Episodes! What You Loved & What We Loved
We hit 100 episodes of the Get Booked Podcast — and if you want a crash course in photography podcast top episodes worth bingeing, this is the one. We're pulling back the curtain on our five most-downloaded shows of all time, plus the episodes Alison and Melissa each personally think you need in your ears — even if the download numbers didn't reflect it yet. On this episode: The top 5 most downloaded episodes — and why they hit so hard Alison and Melissa's personal favorites and the lessons that stuck A birthday ask: what you can do in the next 5 minutes to help the show keep growing Melissa put together to help you create content that actually works for your photography business SEO. Alison's workshop recordings are available! Loving the podcast? — it takes 2 minutes and helps more photographers find us. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Need to brain dump with someone about business? for Alison’s Free 15 and Mentoring when it returns in the fall. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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99: Cleaning Your Email List
05/18/2026
99: Cleaning Your Email List
Your email list has dead weight — and it’s costing you more than you think. We’re talking about email list cleaning for photographers: what it actually means, why Gmail and Yahoo’s new deliverability rules make it non-negotiable, and how a smaller, more engaged list will book you more sessions than a bloated one ever will. On this episode: Why your open rates are the real metric — and what a healthy benchmark actually looks like How to find and segment cold subscribers without nuking your whole list The breakup email: what it is, why it works, and when to just let people go Need content to actually fill that email list? Melissa has put together to help you create content that works for your photography business SEO. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? for Alison’s Free 15 and Mentoring when it returns in the fall. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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98: How to Work From Home With Kids This Summer
05/11/2026
98: How to Work From Home With Kids This Summer
NEW! to chat with biz-minded creatives. Alison will be in there all summer long to help answer questions and of course, share the show! Summer is coming in hot, and so are the kids — so we're breaking down exactly how to keep your photography business running when your whole house becomes a daycare. From mindset shifts to real-deal strategies (and yes, chore lists that actually work), this one's for every photographer-mom who refuses to let summer derail the business she's built. On this episode: How to decide your summer work mode — full on, full off, or somewhere in between Work strategies that actually fit around kids at home (including the early morning goldmine) Age-by-age tips for keeping kids busy so you can actually focus Want to get your content working harder for your photography business? Check out Melissa's for blog content that actually brings in clients. Need to brain dump some business ideas or decisions? Wanna chat it out? for Alison's Free 15 and mentoring when it returns in the fall. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? Book a with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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97: Quarterly Catch Up Q2 - The Episode We Nearly Forgot
05/04/2026
97: Quarterly Catch Up Q2 - The Episode We Nearly Forgot
We set goals in January. We recorded a quarterly review episode in April. And somewhere in between, we genuinely forgot what those goals were. Relatable? Probably. This episode is our real, unfiltered quarterly business review — Q1 wins, Q1 flops, and the Q2 goals we're actually going to look at this time. On this episode: How our Q1 goals actually shook out — what hit, what flopped, and what we'd do differently What a sustainable Q2 looks like when summer busy season is coming fast How we're structuring our work schedules with kids home for summer — and why it actually requires planning ahead Why a download might be the easiest system upgrade you make all year Ready to do your own ? Grab Alison's printable from the shop — it's a pretty little PDF you'll want to use every single quarter. Link in the show notes. Looking for fresh blog content ideas to fuel your SEO strategy? Melissa has put together to help you create content that actually works for your photography business. Want to talk through where your business stands heading into summer? Join the waitlist for a — spots reopen in the fall. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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96: Mini Mentoring with Morgan Walworth in Minnesota
04/27/2026
96: Mini Mentoring with Morgan Walworth in Minnesota
We're looking for photographers to be featured on future Mini Mentoring episodes! Mini Mentoring is a series where Alison & Melissa get the low down on a real life business owner in need of more business. Whether that’s because they’ve relocated, or pivoted niches we’re walking through their business can giving them our recommendations to Get Booked. If you're in the early years of your photography business and wondering why being busy doesn't always feel like progress, this episode is for you. We sat down with Morgan Walworth, a newborn and family photographer based in Minnesota who is 18 months into her business — leasing studio space, shooting in-home and on location, and doing a solid volume of sessions. But she's ready to stop relying on her personal network and start building the systems that get her found by cold leads. We walked through her pricing structure, blogging strategy, email marketing setup, and what to prioritize when everything feels equally urgent. On this episode: How to evaluate your pricing structure and know when you're leaving money on the table Why blogging and email marketing work together to drive real, lasting SEO results Creative ways to get in front of cold leads through local business collaborations Links: or Grab the Download Used #GetBookedPodcast on socials!
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95: Ways to Make Money Without Your Camera
04/20/2026
95: Ways to Make Money Without Your Camera
If you've been searching for ways to make money as a photographer during slow seasons, after a move, or while you're rebuilding — this episode is going to feel like permission. Melissa and I broke down four real income avenues that use the skills you already have, no camera required. On this episode: How to audit your skills and find the income opportunity that fits your life right now Four income avenues for photographers: digital products, consulting, virtual services, and teaching/coaching Why military spouse photographers and anyone who moves frequently have a serious advantage with portable income Build a blogging strategy that BOOKS - On April 23, Alison is hosting her next . She’ll cover the strategy for ranking, optimizing content, and getting found. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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94: 3 Types of Blog Posts Every Photographer Should Be Writing
04/13/2026
94: 3 Types of Blog Posts Every Photographer Should Be Writing
If you've been wondering about the right blog content strategy for photographers, this episode is your answer. We're breaking down the three types of blog posts your photography website actually needs — and why getting the ratio right could be the thing that finally makes Google take you seriously. On this episode: The three blog post buckets every photographer needs — and exactly how many of each Why your FAQ posts are secretly your hardest-working SEO content How local feature posts help (and hurt) when you get the balance wrong Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? Book a with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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93: Tax Deductions You Might Be Missing
04/06/2026
93: Tax Deductions You Might Be Missing
DISCLAIMER: We are not CPAs or financial advisors. This is provided for informational purposes only. Always consult with a qualified tax professional about your own specific tax situation, including local and state tax laws that may apply to your photography business. Tax laws vary by jurisdiction and change frequently. A certified public accountant or tax attorney should review your business expenses and tax strategy. If you've been wondering which photography business tax deductions you're actually allowed to take — and which ones are slipping through the cracks — this episode is for you. We're getting into the deductions photographers miss most, what to watch out for with 1099s, and why your accountant might not catch everything unless you bring it up first. On this episode: 📚 The tax deductions photographers overlook most — from home office and mileage to payment processing fees and continuing education ⚠️ The 1099 double-income trap and how to make sure you're not paying taxes on money you never actually received 👥 How to vet, hire, and build a great relationship with an accountant who actually knows your business Ready to go deeper? Alison has put together an eight-page guide to potential deductions and expenses specifically for photographers — grab the link in the show notes. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Build a blogging strategy that BOOKS April 23 Alison is hosting her next LIVE workshop Blog To Book: Build a 12 Month Blogging Plan that Books. She’ll cover the strategy for ranking, optimizing content, and getting found. Ready to streamline your content? Melissa's got you covered with her —grab them now. or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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92: Local Lead Magnets for Photographers (That Build Your List)
03/30/2026
92: Local Lead Magnets for Photographers (That Build Your List)
We're digging into one of the most misunderstood tools in a photographer's marketing kit — the local lead magnet for photographers. If your freebie is attracting followers from across the country (or across the ocean) instead of clients in your city, this episode is the fix. On this episode: Why generic lead magnets fill your list with the wrong people — and how to make yours hyper-local Lead magnet ideas by genre: destination, newborn, family, senior, wedding, branding, and pet photography How to repurpose your existing blog content into a powerful, city-specific freebie without starting from scratch Get Alison's Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? Book a with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: or Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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91: How to Build a Marketing Plan for Mini Sessions
03/23/2026
91: How to Build a Marketing Plan for Mini Sessions
If you’ve been wondering how to market mini sessions for photographers the right way — not the last-minute, panic-post-and-pray way — this episode is your step-by-step blueprint. We’re walking through exactly how to build a repeatable marketing plan that fills your mini session calendar, creates real FOMO, and gets clients booking before you’ve even finished your morning coffee. On this episode: Why starting 3–4 months out is the difference between booked out and crickets The 4-phase marketing timeline: lock the details, tease & build, launch, sustain & close How to use your email list, blog content, FOMO tactics, and ads to fill every spot with Alison- a full hour of how to plan your marketing no matter what type of photography you do. Ready to map out your marketing for every season, not just minis? Melissa has ready to help you create content that keeps working for your photography business all year long. Not sure where to start with your photography business? Book a with Alison to figure out your next best move. Links: - past workshops, downloads & more or coming in April! Get the details in your inbox Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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90: Citations, Backlinks & Domain Authority, Oh My!
03/16/2026
90: Citations, Backlinks & Domain Authority, Oh My!
If you've ever wondered how to build local SEO for photographers without playing the exhausting game of chasing magazine features, this episode is for you. We're breaking down citations, backlinks, and domain authority — why they matter more than ever now that AI is recommending local businesses, and exactly what you can do about it today. On this episode: What citations vs. backlinks actually are — and why both matter for getting found Domain authority: the credit score for your website (and why changing your domain is like closing all your credit cards) How to audit, fix, and build your off-page SEO without losing your mind Link Checker freebie Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? Book a with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: Get on Alison’s here or Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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89: The Policy Episode Nobody Wants To Have
03/09/2026
89: The Policy Episode Nobody Wants To Have
We're tackling the episode nobody wants to have — but every photographer needs. In Episode 89, we are breaking down the photography business policies that protect your time, your income, and your sanity before a difficult client situation forces you to figure it out the hard way. On this episode: Weather, sickness, and reschedule policies Model release policies and how to navigate pushback Late client policies — and how communication is your secret weapon - Alison's favorite contract lawyer Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? Book a with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: Get on the Waitlist for Alison's next Braden Drake's or Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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88: Mini Mentoring with Christian Grant Moving from TN to GA
03/02/2026
88: Mini Mentoring with Christian Grant Moving from TN to GA
We're looking for photographers to be featured on future Mini Mentoring episodes! Mini Mentoring is a series where Alison & Melissa get the low down on a real life business owner in need of more business. Whether that’s because they’ve relocated, or pivoted niches we’re walking through their business can giving them our recommendations to get booked. Relocating your photography business doesn't have to feel like driving off a cliff without knowing where you'll land. We sat down with Christian Grant, a family photographer moving from Chattanooga to the Atlanta area this summer, and walked through exactly how to transition smoothly without losing momentum—or clients—in either location. On this episode: Strategic SEO keyword planning when moving to a new market Maximizing bookings and creating scarcity before a big move Leveraging free sessions and collaborations to establish yourself in a new city Running a photography business in two locations at once might sound overwhelming, but with the right game plan, you can maintain your current client base while building traction in your new market. Whether you're switching up your blog posts, timing your big announcement, or figuring out how to juggle both locations, this episode breaks down the exact steps to make your transition work. Looking for fresh content ideas to boost your SEO? Grab our to keep your content calendar full while you're managing the chaos of a move. Ready to strategize your own business transition? Book a and let's map out your next steps together. tackling client communication, pricing, blogging and more. Get on the waitlist to get the details first! Links: Get on the email list or Used #getbookedpodcast on socials!
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87: Running a Photography Business While Homeschooling - Systems That Actually Work
02/23/2026
87: Running a Photography Business While Homeschooling - Systems That Actually Work
Managing a homeschool and business from home requires more than just hustle—it requires strategic systems, clear boundaries, and the confidence to prioritize what matters most. We sat down with operations expert and fellow military spouse Mikel Dyer to talk about the real-life strategies that make it possible to be both a present homeschool mom and a thriving business owner. From setting working hours that protect your family time to batching tasks by energy level, this conversation is packed with actionable insights for ambitious moms who refuse to choose between motherhood and entrepreneurship. Mikel Dyer is an Operations Strategist and founder of She helps founders build businesses that support their life, not consume it, through clear frameworks and steady partnership. She’s a 2‑time business owner and the creator of , a space dedicated to leaders growing businesses while nurturing family and home. On This Episode: Setting boundaries and client expectations as a homeschool entrepreneur Systemizing your day to maximize productivity without burnout The "systemize, prioritize, remove" framework for sustainable business growth Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: tackling client communication, pricing, blogging and more. Get on the waitlist to get the details first! Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: with Alison Try - get a free month with this link Mikel's or Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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86: 7 Ways to Make Money When Photography Business Is Slow
02/16/2026
86: 7 Ways to Make Money When Photography Business Is Slow
How to Generate Income During Photography Slow Season We're diving into creative ways photographers can monetize their downtime and turn their "sawdust"—those byproducts of your primary business—into real revenue streams. Whether you're facing seasonal slumps or looking to diversify your income, there's something here for every photographer. On this episode: Studio rental opportunities and side income ideas Local business partnerships and product photography gigs Associate shooting and volume photography strategies Here's what we cover: The beauty of these income streams? You don't have to advertise them as part of your main brand. Create a sub-brand, keep it quiet, or use your existing client list. Many of these started as temporary fixes and became legitimate revenue sources. From renting your studio or home on peer-to-peer platforms to shooting headshots, Google My Business photos, and volume work—you've got options whether you're fully booked or in a slump. Want to dig deeper into restructuring your business for sustainable income? Grab a with Alison to talk through what might work for your specific situation. Get Booked is for ambitious female photographers and service providers who are restructuring, relocating, or scaling their businesses while managing the demands of family life. Real talk, real strategies, real results. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: Get on Alison's or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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85: Refine & Review: Your Slow Season Strategy
02/09/2026
85: Refine & Review: Your Slow Season Strategy
Its our 2-year podcast anniversary! Diving into one of the most crucial business practices for photographers: using the slow season to refine & review workflows and systems. If you're wondering how to streamline your photography business workflows during slow seasons, this episode is packed with practical strategies for reviewing and refining everything from client onboarding to product offerings. On this episode: Using the slow season as your dedicated time to refine workflows and systems (not just working in your business, but working on it) Updating top-performing content like blog posts, lead magnets, and email sequences to keep them relevant and converting Identifying what to delegate to a VA—and how to train them during slow season, not busy season Ready to tackle your systems during slow season? tackling client communication, pricing, blogging and more. Get on the waitlist to get the details first! Get the to see where your marketing is lacking. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? Book a with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her —grab them now. Looking for your next clients? Grab Alison's list of —no ads required. Links: Get on Alison's or Get Melissa’s Free Find Alison on IG Find Melissa on IG use code ALISONBELL for a free week. Used #getbookedpodcast on socials!
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84: Digital Organization - Files, Folders and Finally Getting Your Sh*t Together
02/02/2026
84: Digital Organization - Files, Folders and Finally Getting Your Sh*t Together
Last call! Map Out Your Marketing pop-up workshop with Alison is on February 4th—60 minutes to get your entire year planned so you can stop reactive marketing and start getting booked. DM with questions ________________________ We're diving into the backend systems that keep a photography business running smoothly—because staying organized with photo file organization systems isn't just about tidiness, it's about saving time and reducing stress when you're juggling client work, blogging, and marketing content. Whether you're restructuring your business or relocating, having a clear system for organizing your client files, financial records, and marketing assets is non-negotiable. On this episode: Client folder systems and naming conventions Financial organization and bookkeeping workflows Marketing assets and brand elements management Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Thinking about a pivot or transition in your photography business? Book a with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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83: Image SEO Made Simple for Photographers
01/26/2026
83: Image SEO Made Simple for Photographers
Map Out Your Marketing pop-up workshop with Alison is on February 4th—60 minutes to get your entire year planned so you can stop reactive marketing and start getting booked. DM with questions ________________________ We're breaking down exactly why image SEO for photographers matters and giving you the actionable steps to stop sabotaging your website's performance while increasing visibility in Google image search where real clients are actually looking for you. On this episode: File naming strategies that actually drive SEO traffic Image sizing and compression techniques to improve page speed Alt text best practices without keyword stuffing If you're ready to optimize every image on your website and finally show up in Google image search, Melissa has created an to grab—it's a simple download you can print and reference anytime you're uploading to your blog or exporting images. Join Alison for a to discuss if this workshop is the right fit for you, or reach out on Instagram @alisonbellphotographer to get on the email list for workshop details. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #getbookedpodcast on socials!
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