Replay: Best Photography Business Books on Audible
Get Booked: A Photography Marketing Podcast
Release Date: 11/24/2025
Get Booked: A Photography Marketing Podcast
Last call! Map Out Your Marketing pop-up workshop with Alison is on February 4th—60 minutes to get your entire year planned so you can stop reactive marketing and start getting booked. DM with questions ________________________ We're diving into the backend systems that keep a photography business running smoothly—because staying organized with photo file organization systems isn't just about tidiness, it's about saving time and reducing stress when you're juggling client work, blogging, and marketing content. Whether you're restructuring your business or relocating, having...
info_outlineGet Booked: A Photography Marketing Podcast
Map Out Your Marketing pop-up workshop with Alison is on February 4th—60 minutes to get your entire year planned so you can stop reactive marketing and start getting booked. DM with questions ________________________ We're breaking down exactly why image SEO for photographers matters and giving you the actionable steps to stop sabotaging your website's performance while increasing visibility in Google image search where real clients are actually looking for you. On this episode: File naming strategies that actually drive SEO traffic Image sizing and compression techniques to improve...
info_outlineGet Booked: A Photography Marketing Podcast
We're sharing how we're actually using AI in our photography businesses—from client meetings to content creation to email writing. If you're not an early adopter, this episode shows you practical, real-world ways to use AI to enhance your work without replacing your personal touch. On this episode: Practical AI tools for recording meetings, taking notes, and capturing client consultations Creating SEO-optimized alt text and polishing written content with AI assistance Using voice memos and transcription to turn spoken ideas into blog posts and emails Tools & Resources Mentioned ...
info_outlineGet Booked: A Photography Marketing Podcast
Big News: We're officially Get Booked: A Photography Podcast as of January 12, 2026! Same hosts, same real talk about building profitable photography businesses, new name that reflects our mission to help you get booked with your ideal clients. If you've been struggling with setting quarterly business goals that actually stick, you're not alone. We're kicking off the new year (and our new podcast name!) by sharing our Q4 wins, misses, and what we're tackling in Q1 2026 for our photography and mentoring businesses. On this episode: Quarterly goal review and accountability Scaling photography...
info_outlineGet Booked: A Photography Marketing Podcast
This will be same show, same content, and same purpose, just with a new look and new name. Listen in to hear why we decided to change it! Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG Used #keepitmovingpod on socials!
info_outlineGet Booked: A Photography Marketing Podcast
We're breaking down the common photography website redesign mistakes that tank your Google rankings—and how to protect your SEO while giving your site a fresh look. Whether you're changing platforms entirely or just updating your design, this episode covers the strategic planning and technical steps you need to know. On this episode: Planning your redesign strategy before you start rebuilding Preserving headers, redirects, and internal linking structure for SEO protection Submitting sitemaps and cleaning up old code and pop-up forms Tools & Resources Mentioned Use to screenshot...
info_outlineGet Booked: A Photography Marketing Podcast
We're sharing why hiring a photography business coach is one of the best investments for your business—and exactly how to find the right fit for your specific needs. On this episode: Finding a coach: podcasts, recommendations, and being open to unexpected opportunities How to vet a coach before hiring Different coaching models: one-on-one, group coaching, and masterminds Looking for More Guidance? If you're overwhelmed about where to start with your website strategy and content, Melissa has created to help you build out your foundation. If you're considering coaching and want to...
info_outlineGet Booked: A Photography Marketing Podcast
This episode is a re-share of an interview we did with Sabrina on her podcast, Shoot It Straight. Sabrina is a fellow photographer and business educator. We talk a lot about navigation transitions in photography and in business. Its that "messy middle." Enjoy this bonus episode and as always, let us know what you think on the Gram. Links: or Get Melissa’s Free Find Alison on IG Find Melissa on IG
info_outlineGet Booked: A Photography Marketing Podcast
We're looking for photographers to be featured on future Mini Mentoring episodes! Mini Mentoring is a series where Alison & Melissa get the low down on a real life business owner in need of more business. Whether that’s because they’ve relocated, or pivoted niches we’re walking through their business can giving them our recommendations to keep it moving. Kristina Graff moved from New Mexico to Washington state two years ago - talk about a change of scenery! She's gone from fully booked in NM to struggling to fill short sessions in WA. She's a senior and family photographer...
info_outlineGet Booked: A Photography Marketing Podcast
This is not a normal business episode. It may seem like left field for our norm, but in that waiting period of re-establishing yourself, your business, or niche, you need to live your life. Amy's podcast, is all about building community wherever you are through hosting. We discuss everything from Alison's personal background on holiday hosting to super easy, no-planning parties with the neighbors. On this episode we chat: How to include your kids in party prep Small party ideas to meet your neighbors How moving challenges our holiday events Adapting to new communities Amy...
info_outlineWe're sharing our favorite business books to read during your holiday travels—the ones that actually changed how we run our photography businesses. Whether you're relocating, restructuring, or ready to scale, these books tackle pricing, marketing, niching, and making money as a photographer.
On this episode:
- Website tools and platforms that make updates easy without hiring a designer
- Five must-read business books every photographer entrepreneur should read
- How to pick just one actionable idea from each book to implement immediately
Top 5 Business Books for Photographers
StoryBrand by Donald Miller Your brand isn't about you—it's about your client as the hero. This book teaches you how to clarify your messaging and why your website copy matters. Both of our websites are built on the StoryBrand framework.
Marketing Made Simple by Donald Miller This is the practical how-to guide. Step-by-step instructions on website structure, lead magnets, email nurture sequences, and sales funnels. We keep this one dog-eared and highlighted.
The Pumpkin Plan by Mike Michalowicz Helps you identify which niche you love AND which is most profitable. This book helped clarify that extended family sessions are our sweet spot—high energy, high value, high profitability.
You're a Badass at Making Money by Jen Sincero All about money mindset. If you've struggled with pricing, worth, or believing you deserve to charge premium rates, this book addresses the psychology behind your blocks.
Profit First by Mike Michalowicz A complete system for managing cash flow in your photography business. Especially valuable when relocating or when your tax structure changes. Re-read this as your business grows.
Additional Books Worth Reading
- Jab, Jab, Right Hook by Gary Vaynerchuk - Social media strategy and content
- Atomic Habits by James Clear - Building systems and routines
- 100 Million Dollar Offers by Alex Hormozi - Creating irresistible service offers
- The E Myth Revisited by Michael Gerber - Systems for scaling
Website Tool Mentioned
Showit makes it easy for photographers to design and update their own websites without needing to hire a web designer. No coding required—it's like Canva for websites. Alison saw her SEO search results triple in six months after switching to Showit.
Pro tip: Start with a template (find them on Etsy for $50 or in Showit's design library) rather than building from scratch. It's much faster and more effective.
Get Your Strategy in Place
If you're feeling overwhelmed about which business areas to focus on first, Melissa has created 35 Blog Post Topics to help you build content and identify what your audience is searching for.
Ready to map out your photography business for a move or restructure? Alison offers a free 15 minute discovery call to discuss your goals and next steps.
About Keep It Moving: A podcast for ambitious female photography business owners who are restructuring, relocating, or scaling their operations while juggling it all. We're here to help you do business better.