79: Main Character Energy in Sales ft. Sarah Buckland
Release Date: 08/15/2024
99: writing to sell: content vs. copy ft. Linda Melone
Becoming Savage: the podcast™
In this episode of BS: The Podcast, Demi links up with Linda Melone to discuss all things copy, content, and you can write in a way that increases your conversions. Let’s be real, your PT certification didn’t teach you how to be the best writer out there. But now, as an aspiring (or plateaued!) online coach, you’re ready to learn how to write for sales. You’re in the right place. Get ready to take notes on value props, differentiators, and how one correct phrase could change the trajectory of your biz, ASAP. 📷Follow Linda on instagram @lindamelone17 and her website at ...
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98: what the NFL and your biz have in common ft. Zach Colman
Becoming Savage: the podcast™
In this episode of Becoming Savage, Demi is joined by gym marketing + personal branding expert Zach Colman, they discuss how to transition from corporate roles to entrepreneurial ventures, the importance of personal branding, and how authenticity and community drive business success. They also address overcoming fears of showing up online and the balance between personal identity and professional aspirations. Zach shares his path, from sports marketing to consulting for gym owners, emphasizing the value of knowing oneself and practicing authenticity in business. 📷Follow Zach on instagram...
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97: what is functional medicine? ft. Dr. Nick Tognietti
Becoming Savage: the podcast™
In this episode of Becoming Savage, host Demi is joined by Dr. Nick Tognetti, an accomplished pastor, doctor, author, and entrepreneur with a broad range of expertise in functional health practices. Together, they dive deep into the evolution and commercialization of peptides and GLPs in the fitness and medical industries. Dr. Tognetti shares his journey from personal health struggles to advocating a root cause approach for his clients. They discuss the importance of making deep, impactful connections and the role of rock-bottom moments in driving significant life changes. Throughout, they...
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96: decoding the ftness industry: beyond glamour and diets ft. Jillian Harbuck
Becoming Savage: the podcast™
In this episode of Becoming Savage, Demi is joined by guest Jill Harbuck as they discuss their coaching experiences, fitness industry trends, and the impact of COVID-19 on online coaching. The conversation delves into outdated fitness practices, unhealthy diet trends, and the importance of genuine lifestyle changes. They also tackle the ethical considerations and proper use of GLP-1 medications for weight management, emphasizing the need for education and responsible practices in the fitness industry. 📷Follow Jill on Instagram @jillianrfit ✅Make sure to download our to build your HYBRID...
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95: the rise of online clinics + hormone therapy before menopause ft. Emily Murphy
Becoming Savage: the podcast™
In this episode of Becoming Savage, Demi discusses the importance of integrating medical insights into fitness and nutritional coaching. Joined by Emily Murphy from Elevate Health and Hormones, they explore the benefits and nuances of GLP-1 medications, lab work, hormone replacement therapy, and peptides. The conversation offers practical advice on how coaches can navigate discussions on medical interventions with clients, optimize client results, and handle the holistic needs of individuals. Emily shares her expertise and underscores the significance of comprehensive lab reviews in developing...
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94: do you really need 100k+ followers to make money online? ft. Dana Babbino
Becoming Savage: the podcast™
Dana Babbino joins Demi to discuss her business success as an online coach from her starting days (including some fumbles) and how she went from “just posting on IG” to 100k+ follower AND a six-figure business. Listen, we get it. A lot of online instagrammers with 100k+ followers aren’t really making money. Tune in in hear how Dana manages “influencing” and COACHING … and everything in between. 📷Follow Dana on instagram @danabfitness ✅Make sure to download our to build your HYBRID COACHING OFFER now 📲Book a FREE 15 minute business audit with Demi by using this 🤝Join...
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93: Learn from a 25yo fit pro earning 6-figures *with ease*
Becoming Savage: the podcast™
In this episode Demi invites Morgan Hoskins, an accomplished hybrid coach earning 6-figures, to share insights on personal growth, transitioning from in-person to online coaching, and the importance of establishing strong client relationships. Both Demi and Morgan emphasize the significance of maintaining self-belief, discipline, and financial literacy in the pursuit of entrepreneurial success. The episode delves into overcoming challenges by starting small, harnessing confidence, and taking risks to achieve one's dream career. ✅Make sure to download our to build your...
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92: Anxiety, Stress, and Attachment Styles in Coaching ft. Brooke Senior
Becoming Savage: the podcast™
Welcome back to Becoming Savage! In this episode, Demi invites psychotherapist Brooke Irwin on to discuss the intersection of attachment styles and coaching. Brooke delves into her background, emphasizing her expertise in behaviorism and working with a variety of clients. The conversation focuses on how attachment styles—secure, anxious, avoidant, and fearful—affect relationships in coaching. They explore the importance of boundaries, emotional awareness, and the impact of personal biases on coaching practices. This insightful discussion is a must-listen for anyone looking to enhance...
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91: 6 SOPs to reduce your business stress in the next 48 hours
Becoming Savage: the podcast™
In this episode of Becoming Savage, Demi provides 6 Standard Operating Procedures (SOPs) designed to help online fitness professionals reduce stress and increase efficiency. Demi shares practical advice on: 🧰handling 30-day client notices 🧰setting up client freezes 🧰managing failed payments 🧰ensuring check-in compliance 🧰the client re-signing process 🧰onboarding new clients … you know, all the shit that is currently causing you anxiety, stress, potentially a “menty b” as the kids day? She emphasizes the importance of having structured systems in place to create a more...
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90: The scariest shit I have dealt with this year (a personal episode)
Becoming Savage: the podcast™
JUMP SCARE, we’re getting personal. In this episode of BS, Demi opens up about her recent life changes. Reflecting on her personal experiences, she discusses the concept of an identity matrix and how significant life changes, including loss and career shifts, have impacted her sense of self. Demi emphasizes the importance of balancing various aspects of one's identity to maintain confidence and purpose. She encourages listeners to invest in areas outside their current focus for long-term fulfillment and success… it might be time to readjust your priorities. Come on in, we...
info_outlineThings main characters do:
✅speak with authority and intensity
✅show up consistently in every scene
✅make people obsessed with their energy
Things supporting roles do:
❌usually not memorable
❌show up in a few short windows of time
❌shrink into the background
Which one are you?
This week’s podcast guest is a f*cking main character if I’ve ever met one. Sarah Buckland (@sarahbucklandcoaching) is a sales coach + biz mentor who helps coaches like YOU learn to show up with your main character energy to build the business of your dreams.
You’ll want to listen to this episode if you find yourself playing small and speaking softly because you’re afraid to be 100% you. Somehow we managed to get two main characters in one podcast episode… you’ll have to listen to hear how it went.