Ep 161. Scooping Up Leads: Innovative Digital Marketing Tactics for Pet Waste Removal Companies
Release Date: 07/28/2025
Ep 168. Making Drastic Money Moves to Eliminate $113,000 of Debt.
The Scoop With Erica Krupin
Erica shares a deeply personal account of her family's financial struggles and their journey to overcome significant debt. She transparently discusses the emotional and practical challenges of making drastic financial decisions, including selling assets and adjusting spending habits, to regain control of their finances. Krooppin emphasizes the mindset shift required to prioritize financial health over external perceptions and the difficulty of having honest conversations about money with family. Through her experiences, she offers a relatable perspective on the process of course-correcting...
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Ep 167. Pooper Scooper Business 2025: Can You REALLY Make $100K?
The Scoop With Erica Krupin
You’ve probably seen the headlines: “Make $100K scooping dog poop!” — but what’s the REAL truth? In this episode, I share my honest take on what it really looks like to start in today’s world. We’ll talk about the difference between revenue and actual take-home pay, why this industry is booming right now, how much it really costs to get started (and how I did it scrappy with under $1,000), who this business is actually for, and the hard lessons I’ve learned over 7 years in the field. Comments and Questions are welcome. Send to: [email protected] 🔊...
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Ep 166. Scooping Success: Kristen Reid's Journey to 120 Clients and $13.5K Monthly Revenue
The Scoop With Erica Krupin
Today, Erica interviews Kristen Reid, the owner of . The discussion focuses on Kristen's journey in building her dog waste removal business in western Maryland and West Virginia, highlighting her success in achieving 120 recurring clients and $13,500 in monthly revenue within ten months. Kristen shares practical advice on marketing strategies, pricing, managing customer interactions, and the physical demands of the job. Both Erica and Kristen emphasize the importance of outsourcing, proper pricing, and a strong mindset for business growth in the pooper scooping industry. Comments and Questions...
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Ep 165. What I'm Doubling Down On and Letting Go Of
The Scoop With Erica Krupin
Erica shares her business and personal strategies, emphasizing what she is "doubling down on" and "letting go of". She focuses on enhancing customer experience through personalized gestures and refined social media, and improving route efficiency for her pooper scooper business. Krupin also details her commitment to recurring revenue, paid advertising, and fostering a strong team culture by investing in her staff's development. Conversely, she is eliminating low-paying jobs, reducing her presence on most social media platforms, practicing mindful spending, and outsourcing personal tasks to...
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Ep 164. Erica Answers Your Toughest Business Questions: A Powerful Q&A Episode
The Scoop With Erica Krupin
Erica addresses listener questions on various aspects of managing a pooper scooper business. She offers insights on pricing strategies, emphasizing the need to charge sufficiently to enable business growth beyond a sole proprietorship. She also discusses the timeline for acquiring customers, acknowledging that rapid expansion is less common now than in her early years and requires significant marketing effort or capital. Erica also shares her personal experiences with financing business vehicles, advocating for debt-free growth and candidly discussing the emotional and financial challenges of...
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Ep 163. Rebuilding Momentum After Burnout
The Scoop With Erica Krupin
Today, Erica shares personal struggles with exhaustion from overwork, emphasizing the importance of realistic expectations and strategic planning rather than succumbing to "hustle culture." Key advice includes scheduling downtime, eliminating unnecessary tasks and possessions, and understanding that an entrepreneur's schedule is constantly evolving, requiring flexibility. The episode highlights the value of organization in business versus personal life and the need to prioritize self-care and family to sustain long-term productivity and well-being. Comments and Questions are...
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Ep 162. The Scoop Is Back! Let's Catch Up.
The Scoop With Erica Krupin
Erica explains her recent hiatus from content creation, attributing it to burnout and an overly demanding schedule filled with travel and business events. She emphasizes the importance of acknowledging the need for breaks and recovering momentum gradually, likening it to easing back into a gym routine after time off. Kruppin also discusses the seasonal nature of her pooper scooper business, noting summer as a slow period, and shares her strategies for navigating these cycles, such as having her team distribute flyers. Finally, she outlines her new approach to content creation, focusing on one...
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Ep 161. Scooping Up Leads: Innovative Digital Marketing Tactics for Pet Waste Removal Companies
The Scoop With Erica Krupin
Erica is joined by Phil Risher from Phlash Consulting. They discuss his journey from Enterprise Rent-A-Car to founding Phlash Consulting, which specializes in digital marketing for home service businesses. Phil emphasizes the importance of visibility, conversions, and retargeting for growth. He also highlights strategies like leveraging B2B partnerships, optimizing Google reviews, and using automation tools for lead nurturing. Phil recommends allocating 3-10% of revenue to marketing, focusing on organic search, and using tools like ChatGPT for content creation. Erica's guest also...
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Ep 160. Go Where The Dogs Are: w/ Chantelle from Doodie Deeds
The Scoop With Erica Krupin
Erica chats with Chantelle Miller, the owner of Doodie Deeds Dog Waste Removal in PA. Chantelle shares her inspiring journey of starting a pooper scooper business in 2006 and growing it to over 500 customers per week. The conversation provides valuable insights and encouragement for aspiring female entrepreneurs looking to start their own businesses, even in unconventional industries. Comments and Questions are welcome. Send to: [email protected] 🔊 Listen on Spotify: Apple Podcasts: YouTube: We appreciate your...
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Ep 159. Navigating Price Increases and Customer Retention in the Pet Waste Removal Business Int w/ Hunter Conley (Part 2)
The Scoop With Erica Krupin
In the continuation of the interview from Ep #158, Hunter Conley discussed his business, Fresh Start Pet Waste Removal, in the Austin Texas area. His technicians handle 24-28 jobs per day, generating $470-$800 daily. He pays his employees $23/hour, emphasizing fairness and retention. Hunter also shared his marketing agency, Rise Ads Marketing, which serves home service clients, offering Facebook ad management, lead process consulting, and more. Erica shared her personal journey to sobriety and faith, highlighting the importance of structure and support in achieving success. Both emphasized the...
info_outlineErica is joined by Phil Risher from Phlash Consulting. They discuss his journey from Enterprise Rent-A-Car to founding Phlash Consulting, which specializes in digital marketing for home service businesses. Phil emphasizes the importance of visibility, conversions, and retargeting for growth. He also highlights strategies like leveraging B2B partnerships, optimizing Google reviews, and using automation tools for lead nurturing. Phil recommends allocating 3-10% of revenue to marketing, focusing on organic search, and using tools like ChatGPT for content creation. Erica's guest also stressed the importance of recording sales calls for scalable processes and building local brand recognition through podcasts and social media.
Connect with Phil: https://www.instagram.com/phlashconsulting/
Comments and Questions are welcome.
Send to: [email protected]
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