Ep 170. Please tell me—how much should I be charging?
Release Date: 09/29/2025
The Scoop With Erica Krupin
This episode features Erica's conversation with from . They discuss the critical role of company culture in building and scaling a successful business. They particularly explore management disciplines and accountability as foundational elements of a strong culture, emphasizing that leaders must model the behaviors they want their employees to exhibit. Specific, actionable advice is shared regarding team engagement through regular meetings and reciprocal feedback (like 10-minute, bi-weekly virtual one-on-ones) and the importance of hiring for integrity over just skill. The conversation...
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Erica addresses the challenges and strategies for "winter scooping" in cold-weather regions like Michigan. She provides extensive operational advice for running a successful pooper-scooper business, covering topics such as setting snow and weather policies, managing customer communication about frozen waste, and adjusting service routes due to shorter daylight hours. Additionally, Erica discusses the importance of proper attire and hydration for outdoor work, and mentions the logistics of holiday closures and managing significant business growth. Comments and Questions are welcome. ...
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Erica's guest today is Mark Gromer from . The discussion focuses on entrepreneurial strategies within the pet waste removal industry centering on the effective use of technology and artificial intelligence (AI) to streamline business operations, cautioning against over-reliance on AI at the expense of personalized customer service. Gromer shares his journey of starting his business and the importance of intentional branding and sophisticated systems, such as GoHighLevel and specialized landing pages, to manage leads and nurture customer relationships effectively. The conversation emphasizes...
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Erica shares her presentation on Content Creation 101. She talks about her personal journey and professional experience, focusing on how she built her multi-brand business through consistent social media content, specifically emphasizing the importance of defining one's "why," identifying the target audience, and determining the desired outcome of the content. She offers practical advice on essential gear, lighting, audio, and video structure (hook, body, call to action), while encouraging authenticity and consistent posting on a chosen platform to foster connection and business growth. The...
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Erica and Cathi Shank of discuss the challenges and growth of running a pooper scooper business, particularly covering topics such as hiring and leading a team, managing the balance between work and home life, overcoming difficult business seasons, and the decision to incorporate Christian faith and values into one's company culture. The conversation also touches on marketing strategies, the importance of communication with staff, and Cathi's personal entrepreneurial journey and future goals. Comments and Questions are welcome. Send to: thescooppodcast22@gmail.com 🔊 Listen...
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Erica and her husband Joshua, discuss their recent journey of eliminating a significant amount of debt and making drastic financial changes. Joshua shares the realization that his side business was not profitable, leading to the decision to dissolve the business and sell assets, including a vehicle, to cut monthly overhead. They detail the sacrifices they made—such as giving up luxuries like frequent dining out, personal trainers, and certain beauty treatments—which resulted in paying off $113,000 in debt and fostering a feeling of financial peace, exemplified by Joshua's lack of panic...
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Erica focuses on why the fall season is considered the "second rush" for pooper scooper businesses, arguing that it’s a better time for customer acquisition than the slow summer months of June through August. She explains that changing customer habits—driven by kids returning to school and shorter daylight hours for parents and stiffness for elderly clients—increase demand for dog waste cleanup services. Finally, Erica details strategies for managing fall business, including offering seasonal specials, networking with landscapers, and handling the specific challenges posed by falling...
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In this episode Erica focuses on the critical distinction between gross income (total revenue brought in by the business) and net profit (what remains after all expenses, including the owner's salary, are paid). She uses her own experiences, detailing her early pricing strategies and the challenges of managing expenses like payroll, marketing, and vehicle costs, which significantly impact profit margins. Erica also discusses the importance of setting clear business goals, emphasizing personal success, and the need for new business owners to "just get started" and learn along the way. Comments...
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Erica reflects on the challenges of growing up in a poverty-stricken neighborhood and how she secured her first job at a hospital through family connections, which introduced her to the concept of retirement and long-term planning. She discusses the early struggles of her entrepreneurial efforts, detailing her initial marketing strategies—especially her reliance on social media and organic reach—to acquire her first few customers, contrasting those methods with the current necessity of paid advertising. Finally, Erica emphasizes the importance of resilience, learning from failures, and the...
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Today Erica is focusing on the critical issue of pricing strategies for professional pooper scoopers. She emphasizes that new business owners often make the mistake of not experimenting with pricing and compares themselves to others, stressing that rates must be tailored to the local market and business goals, whether operating as a solo owner or seeking to scale with staff. The discussion covers various pricing models, including flat rate and tiered pricing, the complexities of initial cleanings, and the importance of tracking man-hour rates to ensure profitability. Comments and...
info_outlineToday Erica is focusing on the critical issue of pricing strategies for professional pooper scoopers. She emphasizes that new business owners often make the mistake of not experimenting with pricing and compares themselves to others, stressing that rates must be tailored to the local market and business goals, whether operating as a solo owner or seeking to scale with staff. The discussion covers various pricing models, including flat rate and tiered pricing, the complexities of initial cleanings, and the importance of tracking man-hour rates to ensure profitability.
Comments and Questions are welcome.
Send to: thescooppodcast22@gmail.com
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