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Ep 176. Content Creation 101: Erica's Proven Method For Small Businesses

The Scoop With Erica Krupin

Release Date: 11/10/2025

Ep 183. The One-Focus Strategy: Why Automations Are the Key to 2026 Success show art Ep 183. The One-Focus Strategy: Why Automations Are the Key to 2026 Success

The Scoop With Erica Krupin

Erica reflects on her entrepreneurial journey and outlines her strategic vision for 2026. As the owner of a successful dog waste removal business, she discusses the importance of narrowing focus to avoid burnout and achieve specific long-term milestones. Her primary objective for the coming year is implementing business automations to streamline operations and allow for more personal freedom. Erica candidly shares her personal struggles with work-life balance while celebrating financial growth and a strengthened spiritual life. By emphasizing meaningful connections and critical thinking, she...

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Ep 182. 30% December Growth… and the ONE Goal I’m Focusing on Next Year! show art Ep 182. 30% December Growth… and the ONE Goal I’m Focusing on Next Year!

The Scoop With Erica Krupin

Erica reflects on her business journey in 2025, highlighting a significant turnaround and 30% revenue growth compared to the previous year. She attributes this success to a renewed focus on building and supporting her team, implementing changes like regular staff meetings and improved communication. Erica also discusses preparations for the upcoming year, 2026, with the main objective being the implementation of automations across her various business ventures. The show concludes with the Erica's excitement about her company's first Christmas party and the value of mentorship and community...

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Ep 181. Driving Across State Lines To Scoop Poop with Steven Shivery show art Ep 181. Driving Across State Lines To Scoop Poop with Steven Shivery

The Scoop With Erica Krupin

Erica interviews Steven Shivery about his entrepreneurial journey in the pet waste industry. Steven, who is the general manager of a large Maryland-based scooping company, shares his experience starting and managing his own competing business () in Virginia while still maintaining his full-time role. The discussion focuses heavily on the operational differences between residential and commercial pet waste clients, strategies for obtaining commercial contracts, and practical advice on sales techniques for closing deals over the phone, including pricing and billing methods. Steven also touches...

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Ep 180. Saving the Underdogs: Finding Hope for Misunderstood Dogs show art Ep 180. Saving the Underdogs: Finding Hope for Misunderstood Dogs

The Scoop With Erica Krupin

Eric talks with Gina, the co-founder of , a Michigan-based animal rescue. Gina outlines her background and the rescue’s mission, emphasizing their focus on long-term care for misunderstood animals that larger shelters might quickly deem unadoptable. She details the challenges of running a foster-based nonprofit, noting that she handles nearly all operational duties, including managing high veterinary costs which currently exceed $150,000 per year. The conversation also explores the rescue’s expansive future vision to develop a 20-dog sanctuary and farm animal haven on recently acquired...

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Ep 179. How We Lost Our Entire Team and Started Over with Lacie Nash CEO @ Clean Squad show art Ep 179. How We Lost Our Entire Team and Started Over with Lacie Nash CEO @ Clean Squad

The Scoop With Erica Krupin

This episode features Erica's conversation with from .  They discuss the critical role of company culture in building and scaling a successful business. They particularly explore management disciplines and accountability as foundational elements of a strong culture, emphasizing that leaders must model the behaviors they want their employees to exhibit. Specific, actionable advice is shared regarding team engagement through regular meetings and reciprocal feedback (like 10-minute, bi-weekly virtual one-on-ones) and the importance of hiring for integrity over just skill. The conversation...

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Ep 178. Winter Scooping Sucks... Unless You Do This show art Ep 178. Winter Scooping Sucks... Unless You Do This

The Scoop With Erica Krupin

Erica addresses the challenges and strategies for "winter scooping" in cold-weather regions like Michigan. She provides extensive operational advice for running a successful pooper-scooper business, covering topics such as setting snow and weather policies, managing customer communication about frozen waste, and adjusting service routes due to shorter daylight hours. Additionally, Erica discusses the importance of proper attire and hydration for outdoor work, and mentions the logistics of holiday closures and managing significant business growth. Comments and Questions are welcome.  ...

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Ep 177. Why Artificial Intelligence (A.I.) Alone Won't Save Your Business! show art Ep 177. Why Artificial Intelligence (A.I.) Alone Won't Save Your Business!

The Scoop With Erica Krupin

Erica's guest today is Mark Gromer from . The discussion focuses on entrepreneurial strategies within the pet waste removal industry centering on the effective use of technology and artificial intelligence (AI) to streamline business operations, cautioning against over-reliance on AI at the expense of personalized customer service. Gromer shares his journey of starting his business and the importance of intentional branding and sophisticated systems, such as GoHighLevel and specialized landing pages, to manage leads and nurture customer relationships effectively. The conversation emphasizes...

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Ep 176. Content Creation 101: Erica's Proven Method For Small Businesses show art Ep 176. Content Creation 101: Erica's Proven Method For Small Businesses

The Scoop With Erica Krupin

Erica shares her presentation on Content Creation 101. She talks about her personal journey and professional experience, focusing on how she built her multi-brand business through consistent social media content, specifically emphasizing the importance of defining one's "why," identifying the target audience, and determining the desired outcome of the content. She offers practical advice on essential gear, lighting, audio, and video structure (hook, body, call to action), while encouraging authenticity and consistent posting on a chosen platform to foster connection and business growth. The...

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Ep 175. She Built That: Cathi's Secret for Building Loyal, Five-Star Client Relationships show art Ep 175. She Built That: Cathi's Secret for Building Loyal, Five-Star Client Relationships

The Scoop With Erica Krupin

Erica and Cathi Shank of discuss the challenges and growth of running a pooper scooper business, particularly covering topics such as hiring and leading a team, managing the balance between work and home life, overcoming difficult business seasons, and the decision to incorporate Christian faith and values into one's company culture. The conversation also touches on marketing strategies, the importance of communication with staff, and Cathi's personal entrepreneurial journey and future goals. Comments and Questions are welcome.   Send to: thescooppodcast22@gmail.com 🔊 Listen...

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Ep 174. I Can Financially Breathe: How We Eliminated $113,000 in Debt show art Ep 174. I Can Financially Breathe: How We Eliminated $113,000 in Debt

The Scoop With Erica Krupin

Erica and her husband Joshua, discuss their recent journey of eliminating a significant amount of debt and making drastic financial changes. Joshua shares the realization that his side business was not profitable, leading to the decision to dissolve the business and sell assets, including a vehicle, to cut monthly overhead. They detail the sacrifices they made—such as giving up luxuries like frequent dining out, personal trainers, and certain beauty treatments—which resulted in paying off $113,000 in debt and fostering a feeling of financial peace, exemplified by Joshua's lack of panic...

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Erica shares her presentation on Content Creation 101. She talks about her personal journey and professional experience, focusing on how she built her multi-brand business through consistent social media content, specifically emphasizing the importance of defining one's "why," identifying the target audience, and determining the desired outcome of the content. She offers practical advice on essential gear, lighting, audio, and video structure (hook, body, call to action), while encouraging authenticity and consistent posting on a chosen platform to foster connection and business growth. The material also touches on Erica's faith and the role of God in her entrepreneurial success and ability to share her skills.

Comments and Questions are welcome.  

Send to: thescooppodcast22@gmail.com

🔊 Listen on 

 Spotify: https://bit.ly/45o3Esn

 Apple Podcasts: https://bit.ly/3tnEi0g

 YouTube: https://bit.ly/48Ggdlx

 

We appreciate your support for the podcast, and if you're interested in financially backing us, please consider using our affiliate links for the tools and systems we use in our business. By signing up through these links, we earn a commission.

 

Jobber is our main sponsor. Your support of Jobber helps keep this show going.

Running a small business can feel like juggling a dozen balls at once, leaving entrepreneurs like myself, Erica Krupin of Kroopin's Poopin Scoopin, overwhelmed and stressed. However, with Jobber CRM, those chaotic days become a thing of the past. Jobber streamlines scheduling, routing, task management, invoicing, payment collection, and customer communications all in one place, providing a seamless solution for small business owners. Imagine the relief of effortlessly managing appointments and routes, staying on top of tasks, and sending out invoices with just a few clicks. Not to mention the joy of receiving timely payments and maintaining open lines of communication with valued customers. With Jobber, the weight of running a business is lifted, allowing entrepreneurs to focus on what truly matters: providing top-notch service and growing their business with confidence.

✅Jobber: Check out Jobber at  https://getjobber.com/kroopin

💵 Pooper Scoop Millionaire: https://www.skool.com/poop-scoop-millionaire/about?ref=87d9adba458a4889bfeb05bde0003f4a

Tailor Brands: LLC Services

Tailor Brands: Logo, Branding, & Marketing Services

⭐Review Harvest: https://onboarding.reviewharvest.com/?ref=Kroopin

🛒 Amazon Store:  https://amzn.to/46OBtDN

🛠️ She Built That:  https://www.skool.com/she-built-that/about?ref=87d9adba458a4889bfeb05bde0003f4a

📚 Cycle CPA: https://cyclecpa.com/

 

To stay up to date with Erica and her latest updates, check out her other social media channels:

📺YouTube: Subscribe to Kroopin's Poopin' Scoopin' at https://www.youtube.com/c/Kroopin%E2%80%99sPoopinScoopin.

🖼️Instagram: Follow The Scoop Podcast at https://www.instagram.com/the.scoop.podcast/.

🖼️Instagram: Follow Kroopin’s Poopin Scoopin at 

https://www.instagram.com/kroopins_poopin_scoopin/

🕞TikTok: Connect with Erica on TikTok at https://www.tiktok.com/@kroopinspoopinscoopin.

Thank you for being part of my exciting journey!