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From Alcoholic To Faithful $9M CEO ft. Matt Mishler

The Florida Forge

Release Date: 09/24/2025

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From bailing hay in small-town Michigan to building a multimillion-dollar company in Florida, Matt Mishler’s journey is nothing short of remarkable.

In this powerful conversation, Matt opens up about overcoming alcoholism, leaving behind the corporate grind, and discovering a new path through faith, discipline, and entrepreneurship.

He shares how his rock bottom moment turned into the launchpad for Lion Rock Financial Services, and why he’s determined to leave a legacy of abundance without the hustle-and-grind mentality.

With raw honesty and a message of hope, Matt reveals the habits, mindset, and faith that transformed his life.

If you’ve ever wondered how to turn pain into purpose, this is an episode you can’t miss.

In this episode:

0:00 Intro

2:51 Growing up in small-town Michigan

7:34 Family struggles and breaking cycles

10:42 Stepping into entrepreneurship

12:49 Rock bottom and the path to sobriety

18:13 Lessons from the Marines and discipline

21:47 Fitness, routine, and business success

26:45 Visualization, coaching, and new opportunities

31:21 Developing Into a CEO

33:11 Launching Lion Rock and early sacrifices

36:31 Faith, prayer, and trusting God’s plan

47:14 Legacy, family, and reshaping hustle culture

54:06 Closing reflections and gratitude

Resources:

LionRock Financial Services: https://lionrockfinancial.jobs/

Matt on FB: https://www.facebook.com/matt.mishler.2025/

How to Win Friends & Influence People by Dale Carnegie on Amazon: https://www.amazon.com/dp/0671027034