177: Should You Focus On Branding Or Messaging First (As An Online Business Owner)?
Sell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
Release Date: 04/06/2025
Sell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
It would be WILD of me, as a sales + email copywriter, to never share about my email marketing strategy + results. Open rates? Click rates? Sequences? Strategies? In this episode of Sell Like A Copywriter, get a behind-the-scenes look at my email backend, the results I get, and the goals I am committing to, as a go-first business owner. ------------ ------------ Book your : A fast-action lead magnet sequence to turn new subscribers into paying clients. ------------ Apply for : My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails....
info_outlineSell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
In the last episode, you learned how to build your low-maintenance recurring visibility strategy to sign new clients on repeat. But that doesn't mean you have to stop creating for social media. In this episode of Sell Like A Copywriter, learn how to optimize your high-maintenance marketing (like Instagram, TikTok, Threads, X, Facebook, & LinkedIn) with low-maintenance visibility so you can get seen & paid on repeat. ------------ ------------ Book your : A fast-action lead magnet sequence to turn new subscribers into paying clients. ------------ Apply for : My done-for-you monthly...
info_outlineSell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
If you want recurring revenue, you need recurring visibility. But social media is the most high-maintenance way to create visibility & conversions (and the lowest ROI). In this episode of Sell Like A Copywriter, build your low-maintenance recurring visibility strategy to sign new clients on repeat. ------------ ------------ Book your : A fast-action lead magnet sequence to turn new subscribers into paying clients. ------------ Apply for : My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails. ------------ ✉️ and get weekly...
info_outlineSell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
Get visible to the right people. Start selling more consistently. Position your brand to finally scale. Bc this next season? It’s where things finally click into place. That’s why Taylor & I are excited to invite you to something I know will create real momentum in your business. In this episode of Sell Like A Copywriter, listen to Taylor Smith & I yap about getting visible AND getting paid as a personal brand and business owner. ------------ Here’s what’s included: → 45+ powerful sessions from vetted, experienced entrepreneurs → Mastermind-style prompts so you leave...
info_outlineSell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
You’ve been showing up. Sending the value. Writing the tips. Being helpful. Being consistent. And still...nobody’s clicking. Nobody’s buying. Your list is like a ghost-town. You’re overdelivering education. You’re dripping with value. You’re giving people free TED Talks in their inbox…and never actually telling them how to pay you. In this episode of Sell Like A Copywriter, we'll look at how to turn your empty inbox into a conversion party. ------------ Apply for : My done-for-you monthly email retainer for iconic CEO's who have hotter...
info_outlineSell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
You're not burnt-out from business...you're burnt-out from selling in the wrong place. So today I’m gonna show you what I actually mean when I say: You don’t need more posts. You need better emails. In this episode of Sell Like A Copywriter, we'll look at 3 very different offers, and exactly how I’d position each one inside Inbox It Girl 💅🏼 to sell each one using email. ------------ Apply for : My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails. ------------ ------------ ✉️ and get weekly copywriting...
info_outlineSell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
So many iNdUsTrY GuRuS tell you storytelling is the magical hack for going viral, growing a cult following, and casually cashing $10k weeks in your sleep...But they aren't good at telling you HOW. How to determine which story to tell. How to connect your story to your client. How to use your story to sell. So most people (prob u -- though, not your fault) are doing it completely wrong. In this episode of Sell Like A Copywriter, get a free mini-masterclass in telling stories that actually sell even when you’re not “selling.” ------------ Apply for : My...
info_outlineSell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
May was my highest cash month of 2025 as an online copywriter and messaging strategist. But it's so much more than the money. (I know everyoneeee says that...so let me explain.) How did I go from barely covering biz expenses in April to EASILY covering them, paying my credit card balance in full, send some to savings, AND transferring fun money to my personal? In this episode of Sell Like A Copywriter, I'm giving you the top 5 reasons that led to this, as well as where my 'work' is going now. ------------ ------------ ✉️ and get weekly copywriting tips delivered straight to your...
info_outlineSell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
As an online business owner, you may struggle turning OFF the business owner brain and ON the clocked-out relaxation mode. You are not alone - this is such a common problem. When do the creative ideas, admin notes, and execution ever end? In this episode of Sell Like A Copywriter, learn my top 3 favorite quick and easy rituals to go from clocked in to clocked out so you can get back to living first, working second. ------------ ------------ ✉️ and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻 about my messaging and sales services...
info_outlineSell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
Recently, I was asked by a 1:1 Day Pass client if she should invest in a branding course she'd been eyeing...or if there was somewhere else (like her messaging) she should master first. In this episode of Sell Like A Copywriter, learn when to prioritize your branding versus getting more aligned and specific with your messaging, and how to merge the two. ------------ ------------ ✉️ and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻 about my messaging and sales services or .
info_outlineRecently, I was asked by a 1:1 Day Pass client if she should invest in a branding course she'd been eyeing...or if there was somewhere else (like her messaging) she should master first. In this episode of Sell Like A Copywriter, learn when to prioritize your branding versus getting more aligned and specific with your messaging, and how to merge the two.
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💻Learn more about my messaging and sales services or read the blog.